nirmalya sen

Feb 10, 2020

The Rethink Company bags Play's creative mandate

Account won post a multi-agency pitch

Dec 16, 2019

The Rethink Company to handle VIP, Carlton’s creative mandate

The agency will also partner VIP in their entry into two new categories

Jun 04, 2019

Former Havas CEO Nirmalya Sen launches The Rethink Company

The agency will look to 'rethink the superficial, scratch-the-surface' approach to brand strategy.

Apr 19, 2016

Havas Worldwide bags D’lecta's creative duties

Account won following multi-agency pitch

Mar 28, 2016

Havas Worldwide ropes in Arindam Sengupta to head West ops

Moves from Ogilvy & Mather Mumbai, where he was SVP

Mar 07, 2016

Ad:tech 2016: Technology to beat malicious technology

T​he second day of the conference saw discussions ranging from ad fraud to going vernacular and 'real' metrics vs vanity metrics