Marketers will have to act nimbly to frame a new response, says the author
Will be based in Bengaluru and will lead Verizon's brands which include Yahoo News, HuffPost and Yahoo Mail
Watch the ad film conceptualised by Propaganda here
He was SVP – marketing at Reliance Jio prior
DMAi 2014 Convention: Day one - Of relevant content, meaningful classifications, 'PR through behaviour'
The Direct Marketing Association of India's 2014 Convention kicked off on 22 January in Gurgaon.
In an exclusive conversation, Rungta talks about the Indian e-commerce space, his moving on from Google, and the new campaign from Yebhi.com
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