Four top magazine publishers speak to Campaign India about the key trends in Indian magazine industry
BBC.com has launched its new travel site in collaboration with its sister company Lonely Planet. It also has partners in global territories including Spice Jet in South Asia and Middle East, Hilton in Asia Pacific and Europe, and Emirates in North America. BBC.com/travel is the first in a series of factual and lifestyle sites, announced last month alongside BBC.com’s redesigned news site and new US edition. It will be led by editorial director David G Allan, who was formerly the editor of NYTimes.com's Travel & Style section.
In completely coincidental circumstances, I met Alex Kuruvilla of Conde Nast, Tarun Rai of Worldwide Media, Ajay Chacko of Network 18, Suprio Guha Thakurta of The Economist and Vinay Hebbar of Harvard Business Publishing, all in the same week.So there’s Vogue India, GQ India, Lonely Planet India, Forbes India, The Economist and Harvard Business Review in discussions in the same week.
Worldwide Media, the joint venture between The Times of India Group and BBC Worldwide recently launched the Lonely Planet magazine in India. Campaign India caught up with Tony (pictured, left) and Maureen Wheeler (pictured, right), founders of the Lonely Planet series and Nick Brett, group editorial director, BBC Magazines, on their visit to Mumbai, to understand their plans for the Indian market. Excerpts from the interview.
Application without much attention to appropriateness is one of the indications that an idea has become a meme.
Mudra Communications has won the mandate for Worldwide Media’s Lonely Planet magazine. Mudra already handles titles from the Worldwide Media stable, including Filmfare, Femina and What to Wear. The company will be launching Lonely Planet magazine in India in Q1 2010.
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