indian magazine congress
IMC 2015: 'Cater to diverse preferences, in their language'
Google's Vikas Agnihotri spoke about how content consumption has changed on day two
Indian Magazine Congress to be held in Chennai on 23, 24 February
The theme of the two-day conference is 'Magazines: 2X. Engage.Connect.Work.'
IMC Day Two: ‘The only issue is monetisation for publishers, and we are sure that is changing very quickly’
The VP and MD of Google India highlighted digital trends in his keynote at the Indian Magazine Congress 2014
Video: IMC: Are readers becoming indifferent to overlaps in sponsored and editorial content?
Khozem Merchant of Pearson, Hormazd Sorabjee of Autocar, Krishna Prasad of Outlook respond
Indian Magazine Congress: ‘At 4 per cent of ad spend, share of magazines can only go up’
Tarun Rai of WWM noted that technology is providing newer opportunities for magazines, even as traditional magazines are growing
To embrace change, develop a point of view on the future: Nitin Paranjpe, CEO, HUL, at Indian Magazine Congress
Delivering the keynote, he touched upon the rapid rate of change, media consumption and more
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