While the recent campaign by Layer’r Shot raised a furore over the glorification of rape culture, the perfume category in itself has not learned much about sensitisation, claims the author
ScrollDroll, the publication behind the creative, had absolved Myntra through an apology
Hiding behind corporatese and remaining nameless and faceless is not going to help Maggi this time; situation needs some 'instant' remedy, says the author
CANNES - In response to WPP chief Sir Martin Sorrell's accusations of block voting by the Media Lions jury last year, the Cannes Lions International Festival of Creativity has revamped the judging process for the category.
Arakshan, Phirr, Captain America:The First Avenger and Winnie the Pooh are set to release this week.
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