communications

Jul 04, 2025

WPP global comms boss Chris Wade steps down

Former Ogilvy UK CEO Michael Frohlich will replace Wade, who leaves the holding company after 13 years.

Jun 26, 2025

From messaging to movement: Why policy advocacy is the future of brand communications

To be successful, policy advocacy must be a part of a broad brand narrative, working in collaboration with PR, content, design, and stakeholder teams, argue Jajabor Brand Consultancy's executives.

Jun 17, 2025

MediaDonuts gets rebranded as Aleph across APAC

Consolidates its APAC operations under a single brand; expands its digital solutions business into nine emerging markets.

May 24, 2025

Famous Innovations, Tribes, VML win Grand Prix on final day of Abby Awards 2025

401 jury members at Abby Awards 2025, in its 56th edition, review campaigns from 164 participants and 148 unique brands in India.

May 23, 2025

Shaping stories, not spin: The power of early communication

In an environment where trust has become transactional and attention spans unforgiving, the role of communication has shifted decisively, says Castrol India's communications head.

Apr 15, 2025

AI, PR, and the battle for relevance: Archetype’s big bet

With the PR vertical facing budget cuts and a talent crunch, Archetype CEO Helena Maus outlines how AI-driven tools like Delve could reshape media measurement and agency strategy.