Account won post a multi-agency pitch
Fast-food chain describes reveal as 'Whopper of a secret'.
Watch the films conceptualised by Publicis Beehive here
John Lewis and Waitrose campaign rated most enjoyable.
MMA's Ad Fraud Benchmark Report says that nearly 20 percent of advertising budgets are spent on fraudulent ads
The alliance aims to extend digital and social media services to the clients of both agencies
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