Jun 06, 2024

Are controversial ads really such a bad thing?

Following Apple's recent 'Crush' ad controversy and Bumble's fumble, Campaign explores whether or not there is merit in an ad that is criticised but still garners attention, as opposed to going unnoticed.

May 14, 2024

Bumble removes ‘vow of celibacy’ ads following backlash

Bumble said it has heard criticism of the ad and is removing it from a global campaign.

May 03, 2024

Bumble unveils new global campaign, visual identity

To mark its 10th birthday, the app also revealed a new logo, bolder fonts, and refreshed illustrations.

Nov 24, 2020

Bumble shows light-hearted exchange between couple after the 'first move'

Watch the film conceptualised by The Script Room

Jul 17, 2020

Bumble labels 2020 as the evolution of love

Watch the film conceptualised by DDB Mudra Group

May 30, 2019

Cannes Contenders 2019: BBDO India

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