ad spend

Dec 10, 2019

Digital ad spends in India to overtake print media in 2020: Magna

In India digital media is expected to grow in excess of 25 percent compared to a three percent growth for print

Dec 04, 2017

More good news comes India's way: Magna Global on ad spends

Indian advertising revenue is expected to grow in excess of 12 per cent CAGR, in the next five years

Oct 11, 2012

Asia-Pacific’s ad market to overtake North America in 2014: eMarketer

GLOBAL – Ad spend in Asia-Pacific is expected to reach US$162.4 billion this year and to continue growing at a CAGR of 9.4 per cent to overtake North America in 2014, according to a report by eMarketer, in collaboration with Starcom MediaVest Group (SMG).

Aug 28, 2012

Global digital spend to outstrip newspapers sooner than expected: Carat

Carat's prediction for global ad spend growth in 2012 is now 5 per cent—1 per cent lower than its prediction in March

Aug 24, 2012

Regional media buyers dispute Warc’s report on APAC's 'plunging' marketing budgets

Although Warc’s latest global marketing index (GMI) shows that marketing budgets in the region have dropped ‘significantly’ in August, media specialists in the region have noticed no change in client ad spend.

Mar 13, 2012

FICCI-KPMG report 2012: M&E industry grew by 12% in 2011

Ad revenues grew by 13 percent in 2011, as against 17% in 2010