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Channel Factory launches AI-powered media intelligence suite
Channel Factory’s new media intelligence suite aims to boost ROAS and contextual targeting for advertisers.
Ogilvy’s Ricardos Vaz: 14 years in, but still breaking the formula
CREATIVE SPARKS: The agency’s senior creative director is a masterful storyteller, blending sharp strategy, emotional depth, and fearless creativity to craft campaigns that leave a lasting impact.
Zepto’s Jarvis move sparks the in-sourcing vs outsourcing debate
SOUNDING BOARD: Is the quick-commerce’s in-house ad agency move a game-changer—or a creative crisis—for agencies? Campaign finds out.
82.5 Communications wins creative mandate for JSW MG Motor India’s latest campaign
EXCLUSIVE: The agency will drive the campaign's creative across digital, social, and traditional platforms, boosting brand visibility and customer engagement for the new automotive launch.
From a lovestruck postman to tales of jealousy: how brands shared the love for Valentine's Day
Campaign showcases the best of brand marketing stunts and ad campaigns for Valentine's Day.
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