abp ananda

Dec 28, 2012

‘Stronger channel brands will gain strength with digitisation’

Q&A with Ashok Venkatramani, CEO, MCCS, on the channels’ performance post rebranding, impact of digitisation on news channels, TAM ratings and more. Edited Excerpts:

May 22, 2012

All About: ABP News, Majha, Ananda

Arati Rao analyses the rebranding of the MCCS news channels

May 07, 2012

MCCS unveils new logos for ABP News, ABP Majha and ABP Ananda

The change will be visible on-air from 1 June

Apr 17, 2012

Star News to become ABP News

Star Ananda to be rechristened ABP Ananda and Star Majha will be called ABP Majha, as part of the agreement to discontinue the Star brand affiliation with MCCS