Advertising
Campaign India Team
Nov 14, 2013

Mumbai launch of 'Don't flirt with rural marketing' by RV Rajan

Rural marketing veteran RV Rajan's book titled 'Don't flirt with rural marketing' was launched at a Crossword store in Mumbai on 11 November. Ravi Pisharody released the book while Dr MG Parameswaran recieved the first copy. Also present at the event was publisher K Srinivasamurthy, and guests including Sam Balsara.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Sudhanshu Vats to join Pidilite as deputy managing director

1 Sudhanshu Vats to join Pidilite as deputy managing director

Amitabh Bachchan succumbs to Malkist's temptation

2 Amitabh Bachchan succumbs to Malkist's temptation

Maharashtra Cyber arrests Thop TV’s founder for piracy of Viacom18’s content

3 Maharashtra Cyber arrests Thop TV’s founder for piracy of Viacom18’s content

Weekend Fun: The Blue Film Festival

4 Weekend Fun: The Blue Film Festival

FCB India's leadership team announced

5 FCB India's leadership team announced

Shakti Kapoor makes Crime Master Gogo comeback to sell Disney+ Hotstar Multiplex

6 Shakti Kapoor makes Crime Master Gogo comeback to sell Disney+ Hotstar Multiplex

Weekend watch: Zomato’s well-timed cameo in Tesher x Jason Derulo’s ‘Jalebi Baby’

7 Weekend watch: Zomato’s well-timed cameo in Tesher x Jason Derulo’s ‘Jalebi Baby’

CIDCA 2021: Shortlists, jury announced (part one)

8 CIDCA 2021: Shortlists, jury announced (part one)

Kirloskar refreshes five companies with ‘limitless’ proposition

9 Kirloskar refreshes five companies with ‘limitless’ proposition

Cred gets Javagal Srinath, Venkatesh Prasad, Maninder Singh and Saba Karim to form a boy-band

10 Cred gets Javagal Srinath, Venkatesh Prasad, Maninder Singh and Saba Karim to form a boy-band

Just Published

JWT sex discrimination case: Jo Wallace blasts MailOnline coverage amid death threats
Advertising
1 hour ago
Sara Nelson

JWT sex discrimination case: Jo Wallace blasts ...

Online publisher focused heavily on creative director despite her having no role in the case

Is the value of earned media diminishing?
PR
1 hour ago
Surekha Ragavan

Is the value of earned media diminishing?

Experts acknowledge the challenges in this climate for PR pros to secure earned coverage and discuss how one can do so

Domino’s makes a case for Indians to get vaccinated
The Work
1 hour ago
Campaign India Team

Domino’s makes a case for Indians to get vaccinated

Watch the film conceptualised by FCB India here

KFC’s Double Down Burger has enough chicken for Ratna Pathak Shah, Seema Pahwa
The Work
1 hour ago
Campaign India Team

KFC’s Double Down Burger has enough chicken for ...

Watch the film conceptualised by Ogilvy here