Campaign India Team
Dec 27, 2021

Live blog: News updates - week of 27 December

In the news: Chemin Esports, Easemytrip

Chemin Esports gets Trinity Gaming 

 

Chemin Esports has announced the appointment of Trinity Gaming to handle its influencer management mandate. With this association, the agency's mandate includes brand partnerships, content strategy and digital presence for the brand's roster. 

 

Varun Sharma and Vijay Raaz for EaseMyTrip

 

EaseMyTrip has announced the appointment of actors Varun Sharma and Vijay Raaz as brand ambassadors. This is the first time the company has announced brand ambassadors. The duo will feature in a soon-to-be released campaign.

 

Source:
Campaign India

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