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Adobe launches ad making tool for small businesses

1 Adobe launches ad making tool for small businesses

India signs off Cannes 2025 with 32 Lions, one Silver

2 India signs off Cannes 2025 with 32 Lions, one Silver

Kia's Sonet embarks on a journey of uncharted thrill

3 Kia's Sonet embarks on a journey of uncharted thrill

Googlies on Google: A curiosity-driven game for search

4 Googlies on Google: A curiosity-driven game for search

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

5 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

Pepsi’s ‘Stiiiiing’ shows culture beats branding

6 Pepsi’s ‘Stiiiiing’ shows culture beats branding

Kuku FM launches Kuku TV targeted at mobile-first viewers

7 Kuku FM launches Kuku TV targeted at mobile-first viewers

Cannes Homecoming 2025: Join the grand welcome for India’s Lions

8 Cannes Homecoming 2025: Join the grand welcome for India’s Lions

Joseph George’s blog: Mad Men Maybe. Bad Men No.

9 Joseph George’s blog: Mad Men Maybe. Bad Men No.

Britannia and Parle trade barbs, and biscuits, in a Pride Month brand moment

10 Britannia and Parle trade barbs, and biscuits, in a Pride Month brand moment

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Just Published

MS Dhoni moves to trademark 'Captain Cool' moniker
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2 hours ago
Vinita Bhatia

MS Dhoni moves to trademark 'Captain Cool' moniker

The cricketer seeks exclusive rights to ‘Captain Cool’, as celebrity trademarks become essential assets in brand-led marketing ecosystems.

Colour me heritage: Birla Opus paints India’s monuments
Advertising
2 hours ago
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Colour me heritage: Birla Opus paints India’s monuments

An AI-led animated campaign reimagines India’s icons in vivid hues—but emotional resonance may not be part of the palette.

Cannes Lions responds to criticism regarding inaccessible stage
Advertising
4 hours ago
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Cannes Lions responds to criticism regarding ...

Dom Hyams, global client director at Purple Goat Agency, was unable to access the stage via the usual route.

Emotion sells, but at what cost?
Advertising
7 hours ago
Ashish Mishra

Emotion sells, but at what cost?

From teary posts to trending causes, marketers now trade in emotion. But in the attention economy, Interbrand India and South Asia’s CEO wonders where's the line between impact and exploitation?