Advertising Media PR Marketing Digital
Campaign India
14 hours ago

Campaign roundup: Week of 25 Aug

The latest ad films and campaigns from brands like PUMA, and more, in our weekly roundup.

 

PUMA reimagines speedcat with Ibrahim Ali Khan and Tania Shroff

PUMA has relaunched its iconic Speedcat sneaker in India with a culture-first campaign featuring Ibrahim Ali Khan and Tania Shroff. The campaign highlights the versatility of the heritage silhouette, styling it across streetwear, nightlife, and fashion-forward settings. To mark the season, PUMA is introducing over 40 new Speedcat variants in suede, leather, motorsport-inspired designs, and metallic finishes, while retaining its signature low-slung build and driver’s heel. Positioned as a Gen Z style essential, the Speedcat continues its legacy of blending racing heritage with contemporary culture.

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