Polls vs. moments: Which new Twitter feature has agencies buzzing?
The social network is rapidly rolling out new engagement features to a skeptical but hopeful audience
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Trending:
Done playing 'Favorites,' Twitter debuts 'Likes'
New designation is meant to be less exclusive, encouraging greater interaction
Who needs networks? Consumers trust brands most to create quality content
Edelman Entertainment Study finds that lines between networks, streaming platforms and brands are now fully blurred