Opinion: Where has the PR love gone?
The author lists five reasons that have brought the PR industry to a 'frustrating crossroad'
The author lists five reasons that have brought the PR industry to a 'frustrating crossroad'
The author discusses a 'remarkable shift' in the PR industry and highlights seven trends from the last two years
Sneha Deshpande, strategic partnerships, devices and services - Google Australia and New Zealand, share what works, what doesn't, and what it actually takes to reach the global career goal
The author discusses how recent posts from journalists on social media berated and humiliated PR professionals and states how the two disciplines need to work together