Sarah Power

#CES2014 Day Two: Millennials are your mature tech audience, so listen up

#CES2014 Day Two: Millennials are your mature tech audience, so listen up

Sarah Power, Initiative's chief strategy officer, North America, explains why understanding Millennials is front of mind for those at the Las Vegas tech tradeshow.

#CES2014 Day Three: Two screens, rather than three or four, could be the future

#CES2014 Day Three: Two screens, rather than three or four, could be the future

Initiative's chief strategy officer for North America suggests that ever-smarter TVs might mean we return our (almost) undivided attention to the small screen