Brandcast 2026: YouTube doubles down on the creator economy and AI-powered ad formats
The platform unveiled several AI improvements and offerings, including multimodal video creation and Demand Gen.
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Disney courts emerging brands: Ad sales momentum grows ahead of 2026 upfronts
The entertainment giant is leveraging its self-service platform and biddable sports media to attract independent agencies and brands.
Pinterest’s Coachella strategy: Prioritising presence over pixels
A phone-free activation with E.l.f. Cosmetics taps Gen Z’s growing appetite to unplug.