Man vs machine: the battle for social media
It's time to get real, Paul Frampton writes - emotional, not artificial, intelligence is the key to successful campaigns
It's time to get real, Paul Frampton writes - emotional, not artificial, intelligence is the key to successful campaigns
Writing for Marketing Magazine, the Havas Media chief executive recounts key takeaways from the Festival of Creativity
Writing from the Mobile World Congress in Barcelona, the CEO of Havas Media UK reminds us that business and marketing both start and end with the customer