A powerhouse waits to assess the pandemic's true impact
ASIA's TOP 1000 BRANDS: Consumer sentiment in India's giant economy remains positive so far, but consumers have rising concerns about health, economy and job security.
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India: Sky-high shopping confidence but a slowdown in FMCG
Amid the general good news on India's economy, there are a few sticking points—most notably around growing unemployment.
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Consumer optimism is high and the economy appears to be in recovery, but challenges remain around India's digitalisation, particularly in rural areas.