Natasha Bach

Pitch activity is up, but new business revenues are dropping during the pandemic

Pitch activity is up, but new business revenues are dropping during the pandemic

Agencies are pitching more than ever for new business, but account billings are down during the pandemic

Google on why the controversial Workspace rebrand was worth it

Google on why the controversial Workspace rebrand was worth it

Google was criticised when it rebranded G Suite to Workspace this fall. But the redesign marked a strategic move for Google — and a bet that remote working is here to stay