Michael Heusner

Google ad revenues up despite net income dip

Google ad revenues up despite net income dip

Mobile and YouTube showed the highest rates of growth.

Facebook security budget 'greater than whole revenue at 2012 IPO'

Facebook security budget 'greater than whole revenue at 2012 IPO'

Mark Zuckerberg attempts to put advertisers' minds at ease by stressing his platform has dramatically enhanced its brand safety measures.

Publicis Q3 revenue falls 2.7% in shock decline amid 'painful' conditions

Publicis Q3 revenue falls 2.7% in shock decline amid 'painful' conditions

'We are accepting this painful situation in the short-term, to be better prepared for the future,' says CEO and Chairman Arthur Sadoun.

Advertisers are drowning in data, Kantar study says

Advertisers are drowning in data, Kantar study says

"Gone are the days when the idea is to get all the data one can get their hands on."

Consumers don't believe use of personal data leads to more relevant ads, report finds

Consumers don't believe use of personal data leads to more relevant ads, report finds

GroupM gathered insights from 14,000 middle income consumers across 23 countries.

'We must keep McCann up and running,' says CEO in coronavirus policy for staff

'We must keep McCann up and running,' says CEO in coronavirus policy for staff

McCann Worldgroup leader Harris Diamond keeps team informed as COVID-19 continues to spread.