A view from Keith Weed: The Queen was the ultimate brand steward
Former Advertising Association president gives personal view
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A view from Keith Weed: Advertising matters. It is time to show people why
Brands should be in preparation for recovery. If not, they will suffer all the downsides of the financial crisis and miss out on the rebound as the economy recovers.
Unilever CMO Keith Weed's five tech trends for 2015
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Unilever CMO Keith Weed on why trust is the magic ingredient that builds brands
We need trust to break down traditional barriers of working if we want game-changing creativity, Keith Weed writes.