New Unilever CEO downplays purpose and hikes adspend
Hein Schumacher says purpose is not relevant to every Unilever brand
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Apple iPhone battery ensures karate kid's efforts are recorded in new ad
TBWA\Media Arts Lab, Apple’s dedicated agency, created the campaign
BrewDog announces 'anti-sponsorship' of controversial Qatar World Cup
The brewer has spoken out against the World Cup, in work by Saatchi & Saatchi London
A year on from COP26, adland still isn't moving fast enough
COP26 gave adland a much-needed wake-up call, but impact doesn’t happen overnight. Campaign asks experts what more can be done to tackle climate change
Coca-Cola defends COP27 sponsorship despite 'greenwashing' criticism
Climate activists have questioned the legitimacy of the climate conference after Coca-Cola, one of the world's worst plastic polluters, became a sponsor
Agencies ramp up support for Ukrainian staff
Publicis Groupe has pledged a guaranteed salary for the rest of 2022
'We love Neil': Apple Music courts Spotify users amid Joe Rogan misinformation row
#SpotifyDeleted has been trending on Twitter since the streaming site took down Neil Young's music and stood by podcaster Joe Rogan
Shock and applause for Apple Watch's chilling real-life emergency call ad
The ad uses audio from three emergency phone calls to highlight how the Apple Watch Series 7 with LTE can save lives
Boycott or not to boycott: how agencies should work with high-carbon clients
With COP26 under way, 'subvertising' activist groups have been targeting ad agencies, condemning them for escaping scrutiny for their role in destroying the environment. The problem isn't black or white, so how should agencies work with their polluting clients?
Coca-Cola holiday offers simple message of festive joy and inclusion
Reminiscent of pandemic lockdowns, the heartwarming film presents a solution to the millions of children living without a chimney for Santa to come down
Daniel Craig likens Bond film delay to waiting for a cold Heineken in new ad
Actor teases James Bond fans with a Heineken ad that compares waiting for No Time to Die to finally sipping a quenching cold beer
Listerine and Aveeno owner reviews global creative account
Kenvue was spun off from Johnson & Johnson last year.