Ilyse Liffreing

Meet Whisper: The most popular anonymous social app you've never heard of

Meet Whisper: The most popular anonymous social app you've never heard of

Dove joins advertisers like Disney and Hulu on burgeoning, but still underground, platform.

BuzzFeed's 9 commandments for going viral

BuzzFeed's 9 commandments for going viral

BuzzFeed's director of social media, Rachel Christensen, gives us the inside scoop

Q+A: Reebok CMO Yan Martin on the benefits of yoga and the downside of the Olympics

Q+A: Reebok CMO Yan Martin on the benefits of yoga and the downside of the Olympics

The fitness brand that strives to "Be More Human" would rather validate than compete with you

Instagram introduces ads within Stories

Instagram introduces ads within Stories

Airbnb, McDonald's, Nike and BuzzFeed are testing full-screen ads.

How a little-known subscription service outperformed Super Bowl advertisers on social

How a little-known subscription service outperformed Super Bowl advertisers on social

Don't let the cute dog pics fool you. BarkBox knows the trick to keeping its customers engaged.