Girish Agarwal

AI in design: A partner, not a replacement

AI in design: A partner, not a replacement

AI in design empowers agencies with efficiency and innovation, redefining creativity as a collaborative endeavour, not a replacement, notes Bombay Design Centre's associate director.

The modern CMO mandate

The modern CMO mandate

Tomorrow’s CMOs won’t just brief agencies on campaigns, they’ll brief product teams on journeys.