Bonin Bough departs Mondelez
The well-known marketer has launched an initiative with CNBC and LeBron James.
The well-known marketer has launched an initiative with CNBC and LeBron James.
Digital marketers across Asia welcome the move, but say it won't make waves in the industry.
Dalia Feldheim, former marketing leader at P&G, on the struggles and successes in her marketing career, and her quest for greater female empowerment in the industry.
Actions come as two industry associations issue a statement condemning social-media platforms over the spread of hate content.
All units and services to be consolidated under single name.
Marketplace available in 21 countries including India
Leadership change sees John Gutteridge take a new role and Caspar Schlickum depart.
Isobar employee passed away following evening of drinking at retreat.
In a highly competitive Asian football fan market, finding new audiences is critical, says the German football league’s international CEO.
It’s not the end of days by any means, but brands will have to re-think their relationship with one of the world’s biggest ad platforms, observers say.
Prasanth Kumar elevated as CEO for MENA and Africa, in addition to his current role as South Asia CEO.
The motor company's new 'Zica' compact vehicle will be renamed to avoid association with the virus that has been declared a global emergency
Our reporters distill yesterday's conference into seven memorable points, including the danger of taking consumers at their word, being a 21st century brand, out-of-whack spending and a lack of analytics maturity.
WPP agency extends its regional footprint in Australia, India and Indonesia.
Agreement ends case of alleged minority oppression by WPP Singapore and Grey Group.
Grey APAC CEO Nirvik Singh and CFO Ali Belgaumi named in lawsuit.
Women are more equal in the agency environment than they are within brands or tech companies, according to Campaign Asia-Pacific and Kantar’s inaugural gender diversity study.
Global CMO Alison Lewis lists China and India as the two priority markets for growth
Spokesman for former WPP chairman rejects claim made in media report.