Elaine Underwood

Old Spice Guy returns with next-gen son in 10th anniversary campaign

Old Spice Guy returns with next-gen son in 10th anniversary campaign

This iconic campaign revitalises an aging brand and helps pioneer viral advertising add-ons.

Nike’s You Can’t Stop Sisters elevates Serena and Venus above tennis rankings

Nike’s You Can’t Stop Sisters elevates Serena and Venus above tennis rankings

Watch the film conceptualised by Wieden+Kennedy here

Jack Daniels 'makes it count' in first global ad campaign

Jack Daniels 'makes it count' in first global ad campaign

Ordinary people making bold moves are featured in the campaign by Energy BBDO, which will appear in 100+ markets.

Weekend Watch: Apple shows what it would be like if everyone could scroll through your phone

Weekend Watch: Apple shows what it would be like if everyone could scroll through your phone

TBWA\Media Arts Lab created a global campaign that depicts all those juicy details being aired out loud to illustrate the iPhone's privacy credentials.