There is a simple answer to clients' media concerns
Is the media industry about to be nuked? Could a bunch of US advertisers, convinced they're being cheated and lied to, knife the business and send our entire industry crashing? Er, maybe
Is the media industry about to be nuked? Could a bunch of US advertisers, convinced they're being cheated and lied to, knife the business and send our entire industry crashing? Er, maybe
S4 Capital, the advertising business Sir Martin Sorrell launched after leaving WPP last year, has published its first annual report.
$4.4 billion deal will also see Publicis Groupe enter a strategic partnership with Epsilon's current owner Alliance Data.
Ned Doyle, Mac Dane and Bill Bernbach founded their agency in New York in 1949.
Speaking exclusively to Campaign, Sadoun set Publicis Groupe's full-year results in the context of the changing nature of the advertising business and the challenges facing the company.
Pandey will continue to be based in Mumbai and takes on a brief to raise the quality of creativity across the Ogilvy network
VoxComm has 11 member associations, including agency groups from Malaysia, Australia and New Zealand.
"My love has always been for the people and the work."
Merlee Jayme to be global co-president in Singapore alongside Jon Dupuis in New York. Gordon Bowen and Ned Crowley also take leadership roles at new operation.
Publicis Groupe has unveiled a new service that promises marketers a complete refund if it fails to meet agreed performance targets for campaigns.
Holding company has handed agencies more responsibility for creative standards.
He takes on newly created post in addition to his responsibilities as chairman of Publicis Emil and Publicis One Touch.
Company has reported 17.1% increase in net revenue but 2.9% fall in organic growth.
Company will introduce reduced hours, furloughing and some job cuts this week.
'The last 12 months have been a tough fight for transformation, but without a doubt a necessary one,' holding company chief said.
To be replaced by Magnus Djaba, UK chief executive of Saatchi & Saatchi Fallon
Gen Z will demand that their work is an opportunity for self-discovery and self-development, contends the author
Publicis Group chairman and CEO, Arthur Sadoun, said that he had been courting Law for eight months
To pull back marketing investment for the next 365 days
Ogilvy is ditching Mather, introducing a new corporate identity and cementing months of streamlining with a simplified organisational structure that chief executive John Seifert says will "build a new model for our industry".
David Droga on why the London ops launched in 2013 failed, and the second attempt
Grey's chairman and chief creative officer has a reputation for cockiness and vanity but also for resurrecting his agency. Claire Beale seeks out the real Nils Leonard
Social media is important. But it's time for a fresh perspective - and a bit less hot air in locked rooms, says the author.
Sir Martin Sorrell's departure ends the recent turmoil, but WPP must change.