Arati Rao

Flashback: A decade ago with Dan Wieden

Flashback: A decade ago with Dan Wieden

Campaign India caught up with the co-founder of Wieden+Kennedy during the Cannes Lions International Festival of Creativity in 2012

Images from TOI party at Cannes 2012

Images from TOI party at Cannes 2012

The Indian adlanders in Cannes for the festival were in full attendance at the party hosted by the Times of India.

Coca-Cola seeks to bring back togetherness to meals

Coca-Cola seeks to bring back togetherness to meals

Watch the ad film created by McCann Worldgroup

Mahindra’s 'Live young, live free' campaign celebrates adventure, showcases UV portfolio

Mahindra’s 'Live young, live free' campaign celebrates adventure, showcases UV portfolio

Watch the ad film created by Interface Communications

Godrej Aer sticks to core promise of incredible fragrances

Godrej Aer sticks to core promise of incredible fragrances

Watch the ad film created by Creativeland Asia

Volkswagen says cars' features speak for themselves

Volkswagen says cars' features speak for themselves

Watch the ad film created by DDB Mudra Group

There's more to ‘Londonderry’ than magic, says Parle

There's more to ‘Londonderry’ than magic, says Parle

Watch the TVCs created by Everest Brand Solutions

Hippo launches World Toasties, and new campaign for it

Hippo launches World Toasties, and new campaign for it

Watch the ad film created by Creativeland Asia

A twist on iconic Sholay song for new Renault Scala campaign

A twist on iconic Sholay song for new Renault Scala campaign

Watch the ad films created by Law & Kenneth

New Roma switches campaign aims to highlight its leadership status

New Roma switches campaign aims to highlight its leadership status

Watch the ad films created by Scarecrow Communications

Vespa premieres first ad on TV

Vespa premieres first ad on TV

Watch the making of the ad film in our new video segment 'First Cut' and the film as well

Aircel gets Suriya to make 'limitless' proposition to youth

Aircel gets Suriya to make 'limitless' proposition to youth

Watch the ad film created by McCann Worldgroup

Cinthol revamps with adventurous 'Alive is awesome' campaign

Cinthol revamps with adventurous 'Alive is awesome' campaign

Watch the ad film created by Creativeland Asia

GE Works' India campaign moves into next phase

GE Works' India campaign moves into next phase

WATCH the TVC 'The Other End' created by BBDO India

Godrej Security stays with humour, promises freedom from the fear of theft

Godrej Security stays with humour, promises freedom from the fear of theft

WATCH the TV ad created by JWT India; Rs 10 crore integrated campaign planned

Greenlam introduces Saundarya Premi, the bestower of beauty

Greenlam introduces Saundarya Premi, the bestower of beauty

WATCH the TV ad created by McCann Worldgroup

'Made in India, made for India' campaign for new BMW 3 Series

'Made in India, made for India' campaign for new BMW 3 Series

Watch the TV ad created by Liquid Campaign India

Perfetti introduces Alpenliebe Juzt Jelly

Perfetti introduces Alpenliebe Juzt Jelly

WATCH the TVC created by McCann Worldgroup

Good Knight bids to become a part of more Indian families

Good Knight bids to become a part of more Indian families

WATCH the TV ad created by JWT India

Ariel looks to script a consumer engagement story

Ariel looks to script a consumer engagement story

The campaign is created by Saatchi & Saatchi

Cadbury celebrates sweet beginnings of friendship, in new campaign

Cadbury celebrates sweet beginnings of friendship, in new campaign

WATCH the TV ad created by Ogilvy & Mather

Tupperware goes on TV with 'She can, you can' campaign

Tupperware goes on TV with 'She can, you can' campaign

Watch the TV ads created by IBD Brands (a division of Percept)

Creativeland Asia creates ‘Start Young Music Movement’ for Audi Q3

Creativeland Asia creates ‘Start Young Music Movement’ for Audi Q3

Watch the music video which features John Abraham

"Aaj lee kya?" asks campaign for new chewing gum brand Chingles

"Aaj lee kya?" asks campaign for new chewing gum brand Chingles

Watch the TV commercial created by Dentsu Marcom

VIDEO: Glimpses from Campaign India Digital Media Awards 2012

VIDEO: Glimpses from Campaign India Digital Media Awards 2012

We also caught up with some of the big winners post the show

Nokia Lumia builds on experiential campaign with TVC

Nokia Lumia builds on experiential campaign with TVC

Watch the online spots and TV campaign featuring Priyanka Chopra, created by JWT India

Airtel 'My Song, My Story' campaign takes fans 'inside the music'

Airtel 'My Song, My Story' campaign takes fans 'inside the music'

WATCH the TV commercials created by JWT India

Boys don't fake it, girls can: Flying Machine in new campaign

Boys don't fake it, girls can: Flying Machine in new campaign

WATCH the TV commercials created by Lowe Lintas

Basics Life says 'Shop Like a Man', online

Basics Life says 'Shop Like a Man', online

WATCH the full length video created by Happy Creative Services, of which shorter edits will go on TV

Nivea looks to get 'freshed' with new campaign for men's deo

Nivea looks to get 'freshed' with new campaign for men's deo

Watch the TVC for Nivea Fresh Active created by Interface

Spice Flo mobile ups cool quotient, pops 'music video'

Spice Flo mobile ups cool quotient, pops 'music video'

WATCH the TV commercial created by Ogilvy & Mather

ICICI Pru iCare leverages digital for new campaign

ICICI Pru iCare leverages digital for new campaign

WATCH the ‘Commitment is Everything’ spots created by Hungry & Foolish

Video: In conversation with Tim Love, Omnicom Group

Video: In conversation with Tim Love, Omnicom Group

Tim Love, vice chairman, Omnicom Group, and chief executive officer, Omnicom APIMA, talks about Omnicom's current strategy in India, among other things

Hungry & Foolish says 'No Mom, No You', for Mother's Day

Hungry & Foolish says 'No Mom, No You', for Mother's Day

Social media campaign to launch the 'No Mom No You Foundation' goes live today; FB users urged to add mothers' names to their user names

Ranbir Kapoor dons new avatar for Tata Docomo’s new campaign

Ranbir Kapoor dons new avatar for Tata Docomo’s new campaign

Watch the TVCs created by Draftfcb Ulka

KDD embarks on launch campaign in India

KDD embarks on launch campaign in India

WATCH the TVCs for the fruit juice range created by DDB Mudra Bangalore

Thums Up gets all new star cast and tagline

Thums Up gets all new star cast and tagline

WATCH the new TVC created by Leo Burnett

Kwality Wall's launches ice cream brand Fruttare in India

Kwality Wall's launches ice cream brand Fruttare in India

WATCH the reveal TVC and teaser TV campaign created by Lowe Lintas

New Oreo TVC features father-daughter bonding

New Oreo TVC features father-daughter bonding

Watch the TVC created by Interface Communications

Mountain Dew signs on sportspersons for the first time

Mountain Dew signs on sportspersons for the first time

WATCH the TVCs created by Taproot India

An ode to Mumbai in new Mid Day campaign

An ode to Mumbai in new Mid Day campaign

WATCH the TVC created by Origin Beanstalk

Saif Ali Khan hangs out with Appy Fizz in new campaign

Saif Ali Khan hangs out with Appy Fizz in new campaign

Watch the first TVC created by Creativeland Asia

Lay's launches new Baked line aimed at young women

Lay's launches new Baked line aimed at young women

Watch the TVCs created by JWT India

Airtel introduces 'Airtel Money'

Airtel introduces 'Airtel Money'

Watch the TVC created by JWT India

 Ogilvy creates new initiative in support of CPAA

Ogilvy creates new initiative in support of CPAA

WATCH the ‘Chanting Lighter’ video

Amit Enterprises Housing releases first TVC with Sachin

Amit Enterprises Housing releases first TVC with Sachin

WATCH the TVC created by JWT India and with a Hindi voice-over by Piyush Pandey

Mirinda launches two new flavours

Mirinda launches two new flavours

Watch the TVC created by JWT India

Maaza pitches itself as the "Har mausam aam" in new TVC

Maaza pitches itself as the "Har mausam aam" in new TVC

Watch the TVC created by Leo Burnett

Godrej Expert TVCs aim to dispel embarrassment about hair colouring

Godrej Expert TVCs aim to dispel embarrassment about hair colouring

Watch the TVCs created by Creativeland Asia

VIDEO: In conversation with Integer's Dan Paris and Sreejit Nair

VIDEO: In conversation with Integer's Dan Paris and Sreejit Nair

Campaign India caught up with Paris and Nair for Integer's official launch in India

Thomas Cook India changes positioning to "Travel Smooth"

Thomas Cook India changes positioning to "Travel Smooth"

Watch the TVCs created by JWT India

Current economic concerns drive thought behind new Kotak Life TVC

Current economic concerns drive thought behind new Kotak Life TVC

WATCH the TVC created by JWT India

Hero MotoCorp takes crowdsourcing route

Hero MotoCorp takes crowdsourcing route

WATCH the call for entries TVC created by Law & Kenneth

“The story and cast of JTHJ lends itself to the Ultrabook theme”: Sandeep Aurora, Intel

“The story and cast of JTHJ lends itself to the Ultrabook theme”: Sandeep Aurora, Intel

We asked the director marketing, Intel South Asia, about the brand’s association with Jab Tak Hai Jaan and the new Ultrabook Convertible campaign

Live Issue: Are our café  chains differentiated enough?

Live Issue: Are our café chains differentiated enough?

As the competition heats up in the café space , Arati Rao poses the question to branding and marketing experts

‘The big thrust of next year is consumer goods’

‘The big thrust of next year is consumer goods’

Q&A: Landor’s Lulu Raghavan and Ektaa Aggarwal

Profile: On a growth mission, with people in focus

Profile: On a growth mission, with people in focus

Debraj Tripathy, MD, MediaCom India, recounts his early days - and nights - in the media business. By Arati Rao

Leo Burnett rings in the changes; Pops, Nitesh Tiwari elevated

Leo Burnett rings in the changes; Pops, Nitesh Tiwari elevated

Q&A with Mark Tutssel, Arvind Sharma and KV Sridhar

The Sponsorship Company launches; aims to connect event sponsorship seekers with brands

The Sponsorship Company launches; aims to connect event sponsorship seekers with brands

The platform is web-based

Q&A: Saatchi’s Matthew Seddon, Richard Hytner

Q&A: Saatchi’s Matthew Seddon, Richard Hytner

The focus is on building the Delhi operations, and integrating the Lovemarks philosophy among the team and clients at the moment, we found

Cafe Coffee Day ventures into print for first time

Cafe Coffee Day ventures into print for first time

Their first print ad appeared on Friday

Discovery Science to start Hindi language feed

Discovery Science to start Hindi language feed

Rahul Johri talks about the growth of Discovery Science in India since its launch in 2010

Cinthol embarks on ‘Alive is Awesome’ journey

Cinthol embarks on ‘Alive is Awesome’ journey

In conversation with Nisa Godrej and Sunil Kataria (Godrej Consumer Products), and creative partner Creativeland Asia’s Sajan Raj Kurup

Must watch on TV: The Adventures of Tintin: The Secret of the Unicorn

Must watch on TV: The Adventures of Tintin: The Secret of the Unicorn

We asked Sony Pix’s Himmat Butalia about the marketing strategy the channel has employed for their ‘Movie of the year’

All About: MasterChef Australia in India

All About: MasterChef Australia in India

Arati Rao goes behind the marketing strategy of the popular show

Close-Up: The biggest mountain to climb is the best one’

Close-Up: The biggest mountain to climb is the best one’

Bobby Pawar, chief creative officer and managing partner, JWT India, chats with Arati Rao, on h is two-decade long journey in advertising, and about the highlights of the JWT adventure so far

Live Issue: Untold rules in subtlety for a sensitive India

Live Issue: Untold rules in subtlety for a sensitive India

In the wake of the 18 Again storm, Arati Rao wonders what's the best creative approach for such products

Weekend fun: Play around with two new interactive videos

Weekend fun: Play around with two new interactive videos

Old Spice unveils 'Muscle Music'; Ranbir gets into fun mode for 'Barfi'

Ajit Menon exits DDB Mudra Group

Ajit Menon exits DDB Mudra Group

He was executive director, organisation development

Q&A: Suprio Guha Thakurta, The Economist, India

Q&A: Suprio Guha Thakurta, The Economist, India

Thakurta, managing director, India, explains the growth in the publication's circulation over the last five years, and the strategy behind it

Profile: Loving the thrill of the start-up, five years on

Profile: Loving the thrill of the start-up, five years on

Jasmin Sohrabji walks Arati Rao through her career, stints in ‘non-established’ places, and the OMD India journey

Close-Up: ‘We need the dreamers... We need to protect them’

Close-Up: ‘We need the dreamers... We need to protect them’

Prasoon Joshi, the multi-faceted president of McCann Worldgroup, South Asia, tells Arati Rao why moments of confusion in one's career choices are significant, and why clients have to help bring the fun back into advertising

Maxus bags Wipro Consumer Care & Lighting's media duties

Maxus bags Wipro Consumer Care & Lighting's media duties

Lodestar UM will continue to handle the Santoor brand from the stable

Triton elevates Renton D'Sousa to CEO

Triton elevates Renton D'Sousa to CEO

He will continue as national director - creative and strategy

Everest bags retail brand More

Everest bags retail brand More

The agency’s Mumbai office will handle the business

BMB India bags Treo and Milton

BMB India bags Treo and Milton

The agency will handle creative across ATL, BTL and digital for the two Hamilton Houseware brands

Law & Kenneth strengthens leadership with new hires

Law & Kenneth strengthens leadership with new hires

Rana Barua joins as COO - West and South; Samir Datar as SVP - strategic planning; and Amardeep Singh as CCO - North and East

IBF announces first ever Indian TV Fest '12

IBF announces first ever Indian TV Fest '12

'We are a competitive industry, but the spirit of competitiveness is sometimes taken to an illogical extreme': Uday Shankar

'Measurement is a statistical process, can't be error-free; but level of the error can be defined'

'Measurement is a statistical process, can't be error-free; but level of the error can be defined'

Q&A with Paritosh Joshi, independent media and communications consultant, and head of technical committee, RSCI, on the NDTV lawsuit against Nielsen, number of people meters, and issues related to viewership.

Holii rebrands with eye on new categories, younger buyers

Holii rebrands with eye on new categories, younger buyers

New logo by Umbrella Design. Campaign India Q&A with Gilles Moutounet, CEO, Holii India

SMG tops RECMA global billings rankings for 2011

SMG tops RECMA global billings rankings for 2011

Mindshare leads the India billings chart, followed by Madison

YouTube India gears up to livestream Olympic channels

YouTube India gears up to livestream Olympic channels

Q&A with Nikhil Rungta, country head marketing, Google India

W+K Unplugged: Insights into the making of a successful independent

W+K Unplugged: Insights into the making of a successful independent

Arati Rao caught up with Dan Wieden, co-founder and global executive creative director, Wieden + Kennedy, and recipient of the Lion of St Mark award at Cannes Lions 2012; and Dave Luhr, chief operating officer of the independent. Edited excerpts:

Q&A: Sangeetha Aiyar, on marketing 'The Greatest Indian'

Q&A: Sangeetha Aiyar, on marketing 'The Greatest Indian'

We spoke with the general manager - marketing, History TV18, on marketing the property, focus on social media and sustaining the momentum

Crafting brands for life, with a larger purpose

Crafting brands for life, with a larger purpose

Marc Mathieu, senior vice president, marketing, Unilever, discussed the global FMCG behemoth’s ‘Crafting brands for life’ philosophy, ‘more magic, less logic’ belief, and more with Arati Rao. Edited excerpts.

Campaign@Cannes Blog:  India takes centrestage

Campaign@Cannes Blog: India takes centrestage

Takeaways from the ‘Global India’ seminar by Lowe + Partners at Cannes Lions 2012, and India-spotting on day three of the advertising festival

Campaign@Cannes Blog: On good advertising and two great advertising men

Campaign@Cannes Blog: On good advertising and two great advertising men

Takeaways from the '30 Years Of Creative Chaos, with Sir John Hegarty and Dan Wieden' seminar, and India-spotting on day six of Cannes Lions 2012

Campaign@Cannes Blog: How talking about that four letter word can make advertising better

Campaign@Cannes Blog: How talking about that four letter word can make advertising better

Bits and pieces from the sessions, and India spotting on day one of the Cannes Lions International Festival of Creativity 2012

Campaign@Cannes Blog: With a little help from my friends…

Campaign@Cannes Blog: With a little help from my friends…

Takeaways from the BBDO session on day five of Cannes Lions 2012, and India-spotting

Campaign@Cannes Blog: The chink in the holding company armour

Campaign@Cannes Blog: The chink in the holding company armour

Takeaways from the Deutsch LA session, and India-spotting on Day 2 of Cannes Lions 2012

Campaign@Cannes Blog: How Twitter can steer the plan

Campaign@Cannes Blog: How Twitter can steer the plan

Takeaways from Dick Costolo’s seminar, and India-spotting on day four of Cannes Lions 2012

Creativeland Asia adds Cinthol to its kitty

Creativeland Asia adds Cinthol to its kitty

The mandate is to revamp the brand

My favourite Cannes Grand Prix: Rajiv Rao

My favourite Cannes Grand Prix: Rajiv Rao

Rao picks the Budweiser 'Whassup' campaign that won Grand Prix in 2000, and talks about the Honda 'Cog' commercial that won Gold in Film Lions (2003)

My favourite Cannes Grand Prix: Matt Seddon

My favourite Cannes Grand Prix: Matt Seddon

Seddon picks the Honda 'Grrr' campaign that won the Grand Prix in Film Lions in 2005

My favourite Cannes Grand Prix: Sonal Dabral

My favourite Cannes Grand Prix: Sonal Dabral

Dabral picks the Nissin Cup Noodles 'Hungry' campaign that won the Grand Prix in Film Lions way back in 1993

Double Standards: What do brands get from live music events?

Double Standards: What do brands get from live music events?

Arati Rao quizzes a marketer and an event specialist on what brands get from associating with live music events, and whether such platforms are being used well

All about: 9X Media’s music channels

All about: 9X Media’s music channels

Arati Rao gets the lowdown on the strategy of the Group

My favourite Cannes Grand Prix: Roopak Saluja

My favourite Cannes Grand Prix: Roopak Saluja

Saluja's pick is the popular 'Whassup' campaign of Budweiser that won in 2000

My favourite Cannes Grand Prix: Partha Sinha

My favourite Cannes Grand Prix: Partha Sinha

Sinha selects Microsoft's Halo 3 campaign 'Believe' that won in 2008

My favourite Cannes Grand Prix: Senthil Kumar

My favourite Cannes Grand Prix: Senthil Kumar

Senthil picks Nike Livestrong Foundation's 'Chalkbot' campaign by Wieden + Kennedy that won in 2010

Opinion: Can Kolkata be the advertising hub of the East?

Opinion: Can Kolkata be the advertising hub of the East?

Agencies are looking outside the frontiers of the state and country for business, and therein could lie the opportunity

My favourite Cannes Grand Prix: MG Parameswaran

My favourite Cannes Grand Prix: MG Parameswaran

Parameswaran picks Apple's '1984' spot that won the Grand Prix at Cannes in 1984

My favourite Cannes Grand Prix: Josy Paul

My favourite Cannes Grand Prix: Josy Paul

Paul picks the 'American Rom' campaign by McCann Erickson Bucharest, which won in 2011. Here's why.

Maxus team wins AAAI-Cannes Young Lions Media Competition 2012

Maxus team wins AAAI-Cannes Young Lions Media Competition 2012

Abhishek Grover and Ashish Bajaj from Maxus Gurgaon head to Cannes

Anindya Banerjee elevated as head, Scarecrow Delhi

Anindya Banerjee elevated as head, Scarecrow Delhi

He will continue as executive creative director and creative head of Delhi operations

Profile: “We’re developing a separate channel for rural”

Profile: “We’re developing a separate channel for rural”

Emami Limited’s CEO for sales, supply chain and human capital, Krishna Mohan, in conversation with Arati Rao

Live Issue: What’s the cure for Kolkata’s talent crunch?

Live Issue: What’s the cure for Kolkata’s talent crunch?

The heads of five agencies in Kolkata offer their perspectives to Arati Rao about the situation in the city

Leo Burnett team wins AAAI-Cannes Young Lions Creative Competition 2012

Leo Burnett team wins AAAI-Cannes Young Lions Creative Competition 2012

Harshvardhan Tanwar and Vasanth Clement Ebenezer head to Cannes

Zanita Kajiji to direct marketing and innovation at Diageo India

Zanita Kajiji to direct marketing and innovation at Diageo India

She will report to Abanti Sankaranarayanan, deputy managing director

All About: ABP News, Majha, Ananda

All About: ABP News, Majha, Ananda

Arati Rao analyses the rebranding of the MCCS news channels

Vivek Bahl appointed network advisor for content at Viacom18

Vivek Bahl appointed network advisor for content at Viacom18

He was formerly chief content officer for Turner International India

Q&A: Rishad Tobaccowala, VivaKi

Q&A: Rishad Tobaccowala, VivaKi

A chat with VivaKi’s chief strategy and innovation officer, about the network and what’s hot and happening in the social space

Q&A: Angela Barkan, Sony Music Entertainment

Q&A: Angela Barkan, Sony Music Entertainment

A conversation with the senior director, marketing & media, of Masterworks, about how music labels are engaging fans

Q&A: Henri Holm, Rovio Entertainment

Q&A: Henri Holm, Rovio Entertainment

A conversation with the senior vice president at Rovio, about the phenomenon that is 'Angry Birds'

Soumya Sarkar joins MPG as senior business director

Soumya Sarkar joins MPG as senior business director

Sarkar will report to Kunal Jamuar and will be responsible for managing the planning function across all brands based in Mumbai

MTV’s 2012 youth study dubbed ‘Power of One’

MTV’s 2012 youth study dubbed ‘Power of One’

MTV’s Aditya Swamy talks about some of the key findings of the study, which will be officially released today at the MTV Youth Forum

Q&A: Kunal Mukherjee, UTV Channels

Q&A: Kunal Mukherjee, UTV Channels

The vice president - marketing at UTV channels, talks about how social media is being used to communicate the new positioning of Bindass

Paritosh Joshi exits Star CJ

Paritosh Joshi exits Star CJ

He was chief executive officer of Star CJ Alive

BBDO India's Gillette work wins three accolades at AME 2012

BBDO India's Gillette work wins three accolades at AME 2012

BBDO picks up Gold, Silver, Bronze for Gillette; W+K Delhi a Gold for IndiGo; O&M comes home with a Silver and two Bronzes

Q&A: Leo Burnett's Arvind Sharma

Q&A: Leo Burnett's Arvind Sharma

Campaign India spoke to Leo Burnett's Sharma about the agency's acquisition of Indigo Consulting

Goafest 2012: “You don’t have to be big to build trust for your brand through video”: Lucas Watson, YouTube

Goafest 2012: “You don’t have to be big to build trust for your brand through video”: Lucas Watson, YouTube

Lucas Watson, vice president of global sales and industry marketing, YouTube, had the first knowledge seminar at Goafest 2012

Goafest 2012: Pops’ ASCI Presentation

Goafest 2012: Pops’ ASCI Presentation

The national creative director of Leo Burnett spoke about 'How will ads look in a world of censorship’

Goafest 2012: ‘We bring sparkles to the eyes of people when they see a great campaign’: Naouri, Publicis Groupe

Goafest 2012: ‘We bring sparkles to the eyes of people when they see a great campaign’: Naouri, Publicis Groupe

A report from the panel discussion on ‘Ideas that impact the full circle’ at Goafest Advertising Conclave 2012

Goafest 2012: "Digital is the air we breathe," says Tim Love, Omnicom

Goafest 2012: "Digital is the air we breathe," says Tim Love, Omnicom

Tim Love and Jean-Yves Naouri talk about the 'Ideas that impact the full circle'

"We need to drive digital throughout the process": Amanda Richman, MediaVest Digital

"We need to drive digital throughout the process": Amanda Richman, MediaVest Digital

A conversation with Richman, president – digital, MediaVest Worldwide and digital lead for emerging markets, Starcom MediaVest Group, and Arnab Mitra, national director, SMG digital

 Bindass co-authors Indian edition of ‘Generation Einstein’, with Jeroen Boschma

Bindass co-authors Indian edition of ‘Generation Einstein’, with Jeroen Boschma

A conversation with Boschma and Keith Alphonso, business head, UTV Bindass, about the book that will release at the end of April 2012

Z3 and Talenthouse target adland for new crowdsourcing initiative

Z3 and Talenthouse target adland for new crowdsourcing initiative

A conversation with Z3’s Karan Shetty, Talenthouse’s Arun Mehra and Draftfcb Ulka’s Haresh Moorjani about the creative challenge

Live Issue: What’s the point of splitting media mandates?

Live Issue: What’s the point of splitting media mandates?

Jyothy Laboratories’ recent move drives Arati Rao to pose the question to the experts, and if it’s the way of the future

Skoda India assigns creative mandate to BBH India

Skoda India assigns creative mandate to BBH India

Skoda India account was previously handled by Saatchi & Saatchi

Digital is medium of choice for new Knorr Cup-A-Soup campaign

Digital is medium of choice for new Knorr Cup-A-Soup campaign

WATCH the latest episode from the Youtube channel of the brand

MMGB: Kotex 'Woman's Inspiration Day'

MMGB: Kotex 'Woman's Inspiration Day'

Watch the Youtube video that explains how Israeli agency Smoyz Creative used the hot-social-network-of-the-moment Pinterest in an innovative way

"We don’t use enough emotion in our work": Saatchi's Kevin Roberts

"We don’t use enough emotion in our work": Saatchi's Kevin Roberts

Highlights from a presentation by Roberts to the Saatchi & Saatchi India team, clients and media

TBWA India bags creative mandate for Fa deodorant

TBWA India bags creative mandate for Fa deodorant

The new Fa brand assignment was awarded without a pitch

Weekend capers: Jayanarayanan Kakkara

Weekend capers: Jayanarayanan Kakkara

Jayanarayanan Kakkara, creative director, McCann Worldgroup (Bangalore), shares his plans for the weekend

Jyothy Laboratories moves Henkel media mandate

Jyothy Laboratories moves Henkel media mandate

LMG will handle media buying and DDB Mudra Max will handle media planning

Out Of Office: The Admen of Wanted Yesterday

Out Of Office: The Admen of Wanted Yesterday

We asked Rajeev Raja, Prabhakar Mundkur and Subhash Kamath about their band, which plays at Blue Frog Mumbai tomorrow night

Euro RSCG to get a change  of name

Euro RSCG to get a change of name

Come September 2012, Euro RSCG will be rebranded as Havas Worldwide; new umbrella digital brand created

“One of the things we want to concentrate on now with Water is to build a strong local team”: Jez Frampton, Interbrand

“One of the things we want to concentrate on now with Water is to build a strong local team”: Jez Frampton, Interbrand

Frampton, global CEO, Interbrand, explains the new arrangement and how it came about

Q&A: Sonal Dabral, DDB Mudra Group

Q&A: Sonal Dabral, DDB Mudra Group

Sonal Dabral, chairman and chief creative officer, DDB Mudra Group, joins his new mandate today, and answers our questions about his creative agenda for the Group

Goafest 2012: Call for entries for Abbys underway

Goafest 2012: Call for entries for Abbys underway

The last date for submission of entries is 9 March 2012

Q&A: Mala Sekhri, India Today Group

Q&A: Mala Sekhri, India Today Group

A conversation with Mala Sekhri, chief operating officer of the lifestyle division of India Today Group, on Cosmopolitan’s 15 years in India, and plans for the other titles for the year (the Group will launch Women’s Health in April)

Q&A: John Zeigler, DDB APAC

Q&A: John Zeigler, DDB APAC

In conversation with John Zeigler, chairman and CEO, DDB APAC, Japan and India, on the new developments in India and China

New avatar for DDB Mudra Group

New avatar for DDB Mudra Group

Along with new brand and organisation structure, the Group announces Water’s joining the Interbrand network, and the launch of international shopper marketing unit Tracy Locke

Edelman Trust Barometer 2012 released in India

Edelman Trust Barometer 2012 released in India

A conversation with Edelman’s Richard Edelman and Robert Holdheim on some of the findings of the report

Genesis Burson-Marsteller brings in Judith Ostronic as CMO

Genesis Burson-Marsteller brings in Judith Ostronic as CMO

She will be based in Gurgaon and will report to Prema Sagar

Senior team restructuring at DDB Mudra Group

Senior team restructuring at DDB Mudra Group

The new architecture and identity of the DDB Mudra Group will be revealed on 28 February 2012

DraftFCB Ulka launches Asterii Analytics

DraftFCB Ulka launches Asterii Analytics

We met Niteen Bhagwat, executive director and CEO of the new division, and Paula Fedoris, EVP and chief analytics officer of DraftFCB who had come to Mumbai for the launch

Sony India shifts creative duties to Hakuhodo Percept

Sony India shifts creative duties to Hakuhodo Percept

JWT India was the incumbent agency

PRCI Conclave: "There is laziness today in PR and journalism"

PRCI Conclave: "There is laziness today in PR and journalism"

A report from the panel discussion "PR - Interface or Interference" at the Global PR Conclave 2012, hosted by PRCI

Double Standards: The QR code - a must for the marketing plan?

Double Standards: The QR code - a must for the marketing plan?

With many brands opting for QR codes in India, Arati Rao questions Mindshare’s Ashok Lalla, and Webchutney’s Sidharth Rao about the trend

Q&A: The founder directors of Eureka Moment Design

Q&A: The founder directors of Eureka Moment Design

A conversation with Ratan Batliboi, Shanoo Bhatia and HS Grewal about what they do and the design and brand consultancy space today

Live Issue: “Will the slowdown talk affect recruitment?”

Live Issue: “Will the slowdown talk affect recruitment?”

Arati Rao poses the question to the spokespersons of five different organisations to get their views on the job scene

Indies come together to form new international network Tribe Global

Indies come together to form new international network Tribe Global

Turab Lakdawala of Tempest Advertising, one of the founder agencies, answers all our questions about the new network

New production house Sleepwalkers United launched

New production house Sleepwalkers United launched

The production house has been started by Natashaa Selim and Shaun Moitra

Q&A: Samar Singh Sheikhawat

Q&A: Samar Singh Sheikhawat

An interview with the senior vice president, marketing, United Breweries Limited, in which he talks about the Kingfisher brands (including the new one Kingfisher Red), the upcoming IPL, the Heineken India campaign, and how the company looks at digital as a vertical by itself

Sony Pix launches marketing initiative 'Big Break'

Sony Pix launches marketing initiative 'Big Break'

The initiative will offer Hollywood fans a chance to appear in promos on Pix

Weekend fun: The Kiss Kalendar 2012

Weekend fun: The Kiss Kalendar 2012

We talk to Dalbir Singh about this year's calendar

Promotions at LMG Mumbai, Kolkata and Cochin

Promotions at LMG Mumbai, Kolkata and Cochin

Three key personnel, Himanka Das, Joydeep Raha and S Muthukumarasamy, confirmed to be leaving as well

MSLGroup India releases report on PR industry in India

MSLGroup India releases report on PR industry in India

A conversation with Jaideep Shergill, CEO, Hanmer MSL, and Glenn Osaki, president MSLGroup Asia on the findings of the report

MediaCom devises ‘Who Will Drive Me crazy’ activation for Ambi Pur

MediaCom devises ‘Who Will Drive Me crazy’ activation for Ambi Pur

The activation conducted in Delhi featured Neha Dhupia

Weekend capers: Subhash Kamath

Weekend capers: Subhash Kamath

Subhash Kamath, managing partner, BBH India, tells us about his weekend plans, and shares some memories about a past one

Profile: “We localise our shows through language”

Profile: “We localise our shows through language”

Keertan Adyanthaya, MD, NGC Network India and Fox International Channels in conversation with Arati Rao

Viacom18 to premiere Comedy Central on 23 January

Viacom18 to premiere Comedy Central on 23 January

BBH appointed the creative agency for the new channel; Vizeum is the media agency

TAM Ratings: Top 10 programmes on New Year's Eve

TAM Ratings: Top 10 programmes on New Year's Eve

The numbers are in, here's what people were watching in case they didn't have other plans

All About: Top three Hindi GEC episodes

All About: Top three Hindi GEC episodes

We analyse what worked for the top-rated episodes on TV in between January-November 2011

"We will continue to focus on diversifying our revenue streams": Sheehy, SMG

"We will continue to focus on diversifying our revenue streams": Sheehy, SMG

John Sheehy, president, global operations, Starcom MediaVest Group, on operations in India and emerging markets

Law & Kenneth bags eBay

Law & Kenneth bags eBay

Has been signed on as brand and creative agency

Maxus bags Matrubhumi AoR

Maxus bags Matrubhumi AoR

The account will be handled from the Thrissur office

“The foundation of Survivor as a concept hasn’t been compromised”

“The foundation of Survivor as a concept hasn’t been compromised”

A Q&A with Niret Alva and Nitin Vaidya on Survivor India

Profile: “We’ve gone beyond the 30-second ad spot”

Profile: “We’ve gone beyond the 30-second ad spot”

Simran Hoon, head of ad sales at Colors, discusses how brands are being worked into programming

Yang wins Orris Infrastructure and Vimal Paan Masala

Yang wins Orris Infrastructure and Vimal Paan Masala

The Orris account is estimated to be upwards of Rs 15 crores, the media spend on Vimal Paan Masala is estimated to be over Rs 10 crores

McCann Worldgroup strengthens APAC leadership

McCann Worldgroup strengthens APAC leadership

Prasoon Joshi elevated to president, South Asia; Charles Cadell to president, APAC

All About: Channel [v]’s fiction shows

All About: Channel [v]’s fiction shows

The new shows 'Humse Hai Liife' and 'Dil Dosti Dance' have propelled the channel’s fortunes

Madan Sanglikar to exit Mindshare

Madan Sanglikar to exit Mindshare

He was principal partner – Invention at Mindshare India

Star One becomes Life OK

Star One becomes Life OK

Sanjay Gupta, chief operating officer, Star India, answers all the questions we have on the channel refresh and what we can expect on Life OK

Times Television Network ups mandates for senior management

Times Television Network ups mandates for senior management

Avinash Kaul appointed CEO - ET Now and Zoom, Ajay Trigunayat is CEO - English Entertainment

Infographic: Top Hindi news morning programmes

Infographic: Top Hindi news morning programmes

Programmes on Star News and Aaj Tak dominated the morning news time band between January to November 2011

Effie 2011: Ogilvy wins Agency Of The Year again

Effie 2011: Ogilvy wins Agency Of The Year again

JWT in second place in final tally; Lowe Lintas and DDB Mudra in third place; Cadbury wins Client Of The Year; Taproot wins Grand Effie for Pepsi

Divya Radhakrishnan launches Helios Media

Divya Radhakrishnan launches Helios Media

Helios Media is positioned as an integrated ancillary service company for television broadcasters

Viacom18 to launch new channel Sonic for "new young adults"

Viacom18 to launch new channel Sonic for "new young adults"

The launch will take place by mid-December

Bindu Sethi to exit Grey

Bindu Sethi to exit Grey

She was the chief strategy planning officer for APAC

OMD India bags McDonald’s digital media account

OMD India bags McDonald’s digital media account

The mandate includes media strategy, media buying and planning across all digital and interactive channels

MMGB: Legends and headlines resurrected

MMGB: Legends and headlines resurrected

A conversation with Bodhisatwa Dasgupta, group head. O&M Delhi, the creator of two new Facebook groups 'Put Headline Here' and 'Legends of Advertising', and what fans think of them

Carat retains part of Philips media account post global review

Carat retains part of Philips media account post global review

MPG also added on the roster for the consumer lifestyle sector for specific regions of the Americas, France and Southern Europe

Euro's Ashok Lalla switches to Mindshare

Euro's Ashok Lalla switches to Mindshare

He will be leader, digital, South Asia

Q&A: Fortune India’s Pavan Varshnei and Dibyendra Nath Mukerjea

Q&A: Fortune India’s Pavan Varshnei and Dibyendra Nath Mukerjea

A catch-up with Fortune India’s president Pavan Varshnei, and editor Dibyendra Nath Mukerjea, on year one of the magazine (the first anniversary issue released this month)

AdAsia 2011: “Creative adaptability the solution to uncertainty”: Indra Nooyi

AdAsia 2011: “Creative adaptability the solution to uncertainty”: Indra Nooyi

Nooyi, chairman and CEO of PepsiCo, delivered the valedictory note at the end of AdAsia 2011, and offered her five thoughts on how to deal with uncertainty

AdAsia 2011: “Ideas can be a prism of hope”: Robert Senior

AdAsia 2011: “Ideas can be a prism of hope”: Robert Senior

A report on the session themed “Big Ideas In The Age Of Now”

AdAsia 2011: “Behaviour is still the same, technology has just amplified it”: BBDO

AdAsia 2011: “Behaviour is still the same, technology has just amplified it”: BBDO

A report from the session by Chris Thomas and Simon Bond at AdAsia 2011

AdAsia 2011: “Don’t follow the ‘Dude we should do’ philosophy”: Will Sansom

AdAsia 2011: “Don’t follow the ‘Dude we should do’ philosophy”: Will Sansom

A report and all the case study videos we could find from the Contagious presentation at AdAsia 2011

AdAsia 2011: “Responsibility the fourth dimension of growth”: Unilever’s Harish Manwani

AdAsia 2011: “Responsibility the fourth dimension of growth”: Unilever’s Harish Manwani

Michael Roth, chairman and chief executive officer, Interpublic, talks to Harish Manwani, chief operating officer, Unilever, and chairman, Hindustan Unilever Ltd in a session titled, “The Game Changers”

The Unedited Spikes Interview: Stephen Kim & Jason Scott, Microsoft

The Unedited Spikes Interview: Stephen Kim & Jason Scott, Microsoft

Stephen Kim, general manager, global creative solutions team, and Jason Scott, general manager Asia, discuss storytelling in digital and how it's faring in Asia in the last of our interviews from Spikes Asia 2011

The Unedited Spikes Interview: Nirvik Singh, Grey APAC

The Unedited Spikes Interview: Nirvik Singh, Grey APAC

Nirvik Singh, chairman and chief executive officer, Grey Asia Pacific, on Grey India, how to enter right for a Cannes Creative Effectiveness Lion and the indie agency wave

The Unedited Spikes Interview: Leonardo O’Grady, Coca-Cola ASEAN

The Unedited Spikes Interview: Leonardo O’Grady, Coca-Cola ASEAN

Leonardo O’Grady, integrated marketing and communication director, Coca-Cola ASEAN, talks about the eYeka contest that was open from November 2010 to March 2011, and their learning from the co-creation initiative

The Unedited Spikes Interview: James Thompson, APAC CMO, Diageo

The Unedited Spikes Interview: James Thompson, APAC CMO, Diageo

James Thompson, chief marketing officer, Asia Pacific chief marketing officer, Diageo, on the company’s India strategy and some interesting ideas being developed in China

The Unedited Spikes Interview: Sunita Rajan, BBC Advertising, Asia

The Unedited Spikes Interview: Sunita Rajan, BBC Advertising, Asia

Sunita Rajan, senior vice president – BBC Advertising, Asia, discusses the India operations, and how to go about branded content

The Unedited Spikes Interview: Michael Wall, global CEO, Lowe + Partners

The Unedited Spikes Interview: Michael Wall, global CEO, Lowe + Partners

In the first of our interviews from Spikes Asia 2011, here’s Michael Wall, CEO, Lowe + Partners, on what’s happening at the network in India, Asia, and the rest of the world

Updated: Creativeland Asia bags two verticals of Godrej

Updated: Creativeland Asia bags two verticals of Godrej

The agency has won the creative mandate of Godrej hair colour and a new product line

“The challenge for us is that production and creative development isn’t something we’ve been traditionally involved in”: Mindshare Digital’s Nick Seckold

“The challenge for us is that production and creative development isn’t something we’ve been traditionally involved in”: Mindshare Digital’s Nick Seckold

Nick Seckold, head of digital, Asia-Pacific, Mindshare, on how clients are taking to the media agency’s digital offering and other opportunities and challenges in the space

Law & Kenneth bags Harman India account

Law & Kenneth bags Harman India account

The focus initially will be on JBL; AR Rahman to be brand ambassador in India

Spikes Asia 2011: Roundup of Day 2

Spikes Asia 2011: Roundup of Day 2

Videos, reports and a blog from the second day of the advertising festival in Singapore

Clarification on buzz about DDB Mudra's Rajeev Raja

Clarification on buzz about DDB Mudra's Rajeev Raja

He isn't quitting, but is in talks with DDB Mudra's management to find a way to devote more time to his music

Arati’s Blog: As Sir John Hegarty, some numbers and James Hurman said…

Arati’s Blog: As Sir John Hegarty, some numbers and James Hurman said…

A session at Spikes Asia 2011 by James Hurman of Colenso BBDO highlighted the importance of creativity in driving effectiveness

UPDATED: BBDO and Mudra lead Indian shortlists at Spikes Asia with 14 each

UPDATED: BBDO and Mudra lead Indian shortlists at Spikes Asia with 14 each

India has 60 shortlists in the categories announced so far

Arati’s Blog: Can just about anyone really write an ad?

Arati’s Blog: Can just about anyone really write an ad?

The first session of Spikes Asia 2011 put the spotlight on the consumer and whether crowdsourcing is the way of the future

BBDO and Mudra lead Indian shortlists at Spikes Asia with 14 each

BBDO and Mudra lead Indian shortlists at Spikes Asia with 14 each

India has 60 shortlists in the categories announced so far

The Economist to introduce Intelligent Life in India

The Economist to introduce Intelligent Life in India

The in-bound quarterly supplement will begin with the 29 October issue

I Venkat appointed new chairman of ASCI

I Venkat appointed new chairman of ASCI

Arvind Sharma elected vice-chairman; Vikram Sakhuja continues as honorary treasurer

Live-Issue: How effective is the teaser ad these days?

Live-Issue: How effective is the teaser ad these days?

Many brands have used the teaser ad route of late, but opinions on how effective they are are divided, finds Arati Rao

Profile: "We believe we’ve a role in growing the market"

Profile: "We believe we’ve a role in growing the market"

Oona Dhabhar, marketing director of Condé Nast India, talks to Arati Rao on how to add panache in a luxury magazine

MSM launches new channel MIX

MSM launches new channel MIX

The channel will air from 1 September 2011

Kyoorius DesignYatra back in Goa this year

Kyoorius DesignYatra back in Goa this year

The dates are 9-10 September, venue is the Grand Hyatt, Goa

UTV Stars launches new brand campaign 'Touch Feel Believe'

UTV Stars launches new brand campaign 'Touch Feel Believe'

WATCH the promo videos created by Taproot

Curry-Nation bags Cholayil's Krishna Thulasi soap

Curry-Nation bags Cholayil's Krishna Thulasi soap

The mandate is initially for traditional media

Wieden + Kennedy bags Titan’s Xylys

Wieden + Kennedy bags Titan’s Xylys

The media services remain with Maxus

New hires at McCann Healthcare

New hires at McCann Healthcare

Sohan Shah appointed head of India operations, Manjunath Hegde as national strategic director andd PK Anil as creative head

BBH India creates tongue in cheek ad for Vaseline

BBH India creates tongue in cheek ad for Vaseline

VIEW the print ads that appeared yesterday here

Law & Kenneth creates corporate identity for First Blue Home Finance

Law & Kenneth creates corporate identity for First Blue Home Finance

The company was previously known as Deutsche Postbank Home Finance Ltd

Srijib Malik to head Bates' Delhi operations

Srijib Malik to head Bates' Delhi operations

His designation will be executive vice president

Hero MotoCorp unveils new logo

Hero MotoCorp unveils new logo

The communication campaign will start with teasers – and the reveal will break on 15 August

Sanjeev Bhargava to head JWT Delhi operations

Sanjeev Bhargava to head JWT Delhi operations

He was previously chief operating officer of Draftfcb + Ulka Delhi

Ogilvy Bangalore brings in Joono Simon as creative head

Ogilvy Bangalore brings in Joono Simon as creative head

Simon was with Leo Burnett Colombo in his last stint

Senior level rejig at NDTV

Senior level rejig at NDTV

KVL Narayan Rao elevated to executive chairperson, Vikram Chandra to CEO

Close-Up: "There are no champions for integrated work as yet"

Close-Up: "There are no champions for integrated work as yet"

Josy Paul, chairman and CCO, BBDO India, tells Arati Rao clients are asking for more than just TV

Ravi Deshpande and Bobby Pawar appointed on Spikes  2011 jury

Ravi Deshpande and Bobby Pawar appointed on Spikes  2011 jury

Deshpande is on the Film, Print, Outdoor and Radio jury and Pawar is on the Direct and Promo & Activation jury

Law & Kenneth wins Borges Mediterranean Group account in India

Law & Kenneth wins Borges Mediterranean Group account in India

The business was awarded to the agency following a multi-agency pitch

McCann Erickson bags Aircel business

McCann Erickson bags Aircel business

The account was won in a multi-agency pitch

Regional, Digital, Rural to be key opportunities for Indian advertising

Regional, Digital, Rural to be key opportunities for Indian advertising

A report from the Wharton Future Of Advertising Round Table - India held in Delhi on 20 July, 2011

Design Law & Kenneth unveils new corporate identity for RP-Sanjiv Goenka Group

Design Law & Kenneth unveils new corporate identity for RP-Sanjiv Goenka Group

The new identity will be called ‘Dhanuchakra’

Wharton’s Future of Advertising Project heads to Delhi

Wharton’s Future of Advertising Project heads to Delhi

An insights symposium supported by Yahoo! is scheduled for 20 July, 2011; the project, which has already covered North America and Europe and heads to China next, aims to discover how the interplay between old and new media will affect the future of advertising across different markets

Nikhil Gandhi appointed business head of UTV's soon to be launched channel UTV Stars

Nikhil Gandhi appointed business head of UTV's soon to be launched channel UTV Stars

The channel will be on Bollywood entertainment

“We’ve been very shy – our visibility must increase”: Crayons’ Lalani

“We’ve been very shy – our visibility must increase”: Crayons’ Lalani

Kunal Lalani, managing director of Crayons Advertising, talks about the agency’s 25-year journey, the launch of the new units and his plans for the future

Saints And Warriors launches second agency called ‘Yang’ in Delhi

Saints And Warriors launches second agency called ‘Yang’ in Delhi

The agency will be headed by Sanjay Sharma and Anil Verma

Akshay Kumar plays a dentist of the not-so-normal-kind in new Micromax film

Akshay Kumar plays a dentist of the not-so-normal-kind in new Micromax film

WATCH the TVC created by Lowe Lintas

Tata Photon Music marks World Music Day with Ty Cullen-inspired viral

Tata Photon Music marks World Music Day with Ty Cullen-inspired viral

WATCH the video created by Contract Advertising

Grant Hunter: ‘Agencies have to act more like newsrooms’

Grant Hunter: ‘Agencies have to act more like newsrooms’

Iris’ regional creative director in Asia, Grant Hunter, talks about hybrid talent, the thinking behind ‘Urgent Genius’, and what the agency is really up to in India

Arati’s Blog: Whatever happened to ‘Suit Up!’?

Arati’s Blog: Whatever happened to ‘Suit Up!’?

Can’t remember the last time I heard Barney Stinson say that, and a Master Class I caught a bit of on Day Four hoped to bring an end to the word in ad lingo as well

BBDO India picks up first Creative Effectiveness Lion for India

BBDO India picks up first Creative Effectiveness Lion for India

Ogilvy & Mather, Mudra and JWT also give India reason to cheer on closing day of Cannes Lions 2011

Arati’s Blog: The mystery behind “Jack” solved

Arati’s Blog: The mystery behind “Jack” solved

That and a few pointers from the MDC and Crispin Porter + Bogusky session on Day Five

Arati's Blog: The mystery of the big yellow cat

Arati's Blog: The mystery of the big yellow cat

The meetings win over the sessions on Day Two of Cannes Lions 2011

Arati’s Blog: Where’s my country?

Arati’s Blog: Where’s my country?

Not a case of too many days away from home, or too many after-parties, but on Day Three, this question was something to be wondered about between the meetings

Arati’s Blog: Is your brand a religion?

Arati’s Blog: Is your brand a religion?

That and other highlights from Day One of Cannes Lions 2011

BBH India bags two more Diageo accounts

BBH India bags two more Diageo accounts

The agency already handles Diageo's Scotch whisky brand Vat 69

Sonal Dabral to relocate to India

Sonal Dabral to relocate to India

He will make the move in the third week of July

Creativeland creates 24-hour online race for Audi

Creativeland creates 24-hour online race for Audi

The race was intended to coincide with Le Mans 24

Your weekend reading list

Your weekend reading list

Suvadip Ghosh Mazumdar, vice president, Leo Burnett, Mumbai, makes his suggestions for your weekend

MTS MBlaze uses stop motion in new TVC

MTS MBlaze uses stop motion in new TVC

WATCH the TVC created by Rediffusion YR

JWT Delhi's Rohit Ohri quits; to head to Dentsu

JWT Delhi's Rohit Ohri quits; to head to Dentsu

He will join the Dentsu India Group as executive chairman

Your weekend reading list

Your weekend reading list

Pat Vinayak, principal partner, Mindshare shares her recommendations for this weekend

Q&A: Avinash Kaul, CEO, Zoom

Q&A: Avinash Kaul, CEO, Zoom

Kaul talks about the channel’s new tagline and the viewer of the Bollywood channel

Profile: “Creatives like client servicing to add value”

Profile: “Creatives like client servicing to add value”

Jishnu Sen, newly promoted president and CEO of Grey India, tells Arati Rao about his career in account management

VIDEO: From The Planner's Table: BBH India's Partha Sinha

VIDEO: From The Planner's Table: BBH India's Partha Sinha

Partha Sinha, managing partner, BBH India, discusses how advertising has changed, the BBH way of planning, and the skills he looks for in young planners

Saatchi & Saatchi makes senior appointments for Mumbai office

Saatchi & Saatchi makes senior appointments for Mumbai office

Kavita Kailas brought in as head of planning, Bhairavi Naik as AVP

Close - Up: “Our ideas need to keep  surprising the industry”

Close - Up: “Our ideas need to keep  surprising the industry”

Arati Rao gets the lowdown on O&M national creative director Rajiv Rao’s career, the Vodafone work and what he’d still like to get done 

Q&A: Rajesh Iyer, associate vice president - marketing, Colors

Q&A: Rajesh Iyer, associate vice president - marketing, Colors

WATCH the video of the "burning billboard", which was one of the ideas developed to spur audience interest in the fourth season of Khatron Ke Khiladi

New Levi's TVC communicates Signature is now Denizen

New Levi's TVC communicates Signature is now Denizen

WATCH the TVC created by JWT Bangalore

Adrian Miller to exit JWT Delhi

Adrian Miller to exit JWT Delhi

The Delhi office creative responsibility will now return to the ECDs on the various accounts

Law & Kenneth creates Renault India's first brand campaign

Law & Kenneth creates Renault India's first brand campaign

VIEW the print ads

Indian entries at Cannes Lions 2011 soar to 1173

Indian entries at Cannes Lions 2011 soar to 1173

Number of entries from all over the world reaches an all-time high of 28,828

Saints And Warriors chosen for new CavinKare product

Saints And Warriors chosen for new CavinKare product

The agency is currently working on the name and branding for the finger snack

VIDEO: Portfolio Night 9

VIDEO: Portfolio Night 9

WATCH glimpses from the night and some of India’s best known CDs offer their advice on how to put together a good book

Divya Gururaj elevated to head of MediaCom South and Southeast Asia

Divya Gururaj elevated to head of MediaCom South and Southeast Asia

Debraj Tripathy promoted to managing director, India

India leads in shortlist for Warc Prize for Asian Strategy

India leads in shortlist for Warc Prize for Asian Strategy

O&M India has 5 shortlists, Dentsu, BBH, BBDO, MediaCom, Bates and JWT have 1 each

Profile: "For MTV, it’s Facebook that is competition"

Profile: "For MTV, it’s Facebook that is competition"

Aditya Swamy, channel head, MTV India, explains why the youth brand bases its success on more than just ratings

UBL selects PR Pundit as public relations partner

UBL selects PR Pundit as public relations partner

The consultancy has been assigned the mandate for all the beer brands of the company

Three new accounts at Genesis Burson-Marsteller

Three new accounts at Genesis Burson-Marsteller

The integrated communication firm picks up Kohler, Pioneer India Electronics and Pearson Education

Leo Burnett brings Suvadip Ghosh Mazumdar on board as VP

Leo Burnett brings Suvadip Ghosh Mazumdar on board as VP

He will be based out of the Mumbai office

Airtel plays up 3G's power to connect people in new campaign

Airtel plays up 3G's power to connect people in new campaign

WATCH the TVCs created by JWT Delhi

Your weekend reading list

Your weekend reading list

This week's recommendation comes from Minakshi Achan, co-founder, Salt Brand Solutions

Jaibeer Ahmed joins Saatchi & Saatchi Delhi

Jaibeer Ahmed joins Saatchi & Saatchi Delhi

He has been appointed vice president

Samsonite releases global brand campaign in India

Samsonite releases global brand campaign in India

WATCH the TVC created by JWT Hong Kong

Victorinox picks MPG as Media AOR

Victorinox picks MPG as Media AOR

The account is estimated to be worth more than INR 10 crores

Sreejit Nair appointed MD of Integer India

Sreejit Nair appointed MD of Integer India

A sister agency of TBWA, The Integer Group specialises in promotional, retail and shopper marketing

JWT India wins a Gold at Clio 2011

JWT India wins a Gold at Clio 2011

McCann Worldgroup, Leo Burnett, Rediffusion YR come home with Bronzes

Law & Kenneth empanelled for BPCL

Law & Kenneth empanelled for BPCL

BPCL retains its other existing agencies Lowe Lintas, Saatchi & Saatchi and Euro RSCG

Updated: Ogilvy picks up 6 metals at AME 2011

Updated: Ogilvy picks up 6 metals at AME 2011

BBDO India's W.A.L.S campaign wins 4 metals

Mudra West bags BBC Top Gear account

Mudra West bags BBC Top Gear account

The agency also handles the accounts of Lonely Planet, Filmfare and Femina

Close - Up: "Most clients like the safety net of the large agency"

Close - Up: "Most clients like the safety net of the large agency"

Satbir Singh, managing partner and chief creative officer of Euro RSCG India, discusses his career, awards and his thoughts on independent creative agencies with Arati Rao

Emami appoints Rediffusion Y&R for BoroPlus and Zandu

Emami appoints Rediffusion Y&R for BoroPlus and Zandu

Apart from handling the creative duties for Zandu Balm, the agency will also take charge of developing the communication task for reintroducing a range of OTC products from the Zandu family

Mudra, Ogilvy & Mather nominated at D&AD

Mudra, Ogilvy & Mather nominated at D&AD

Taproot, TBWA, Leo Burnett make it to "In Book"

Contract Advertising uses 'The World Must Know' peg for campaign for Firstpost.com

Contract Advertising uses 'The World Must Know' peg for campaign for Firstpost.com

VIEW the ads that are part of the first phase of the campaign

VIDEO: Campaign India Digital Media Awards, presented by BBC.com

VIDEO: Campaign India Digital Media Awards, presented by BBC.com

Watch glimpses from the evening and what the heads of some of the winning agencies had to say

Ad:tech India: “Digital is the invention of our times”

Ad:tech India: “Digital is the invention of our times”

In case you missed our tweets, here’s a wrap up from the sessions we attended at the first Ad:tech India held in Gurgaon on April 27 and 28, 2011

Robb Report launches in India

Robb Report launches in India

Campaign India caught up with Malcolm D Mistry, publishing director, The India Today Group, to ask him more about the luxury magazine's strategy in India

VIDEO: In conversation with VivaKi's Rishad Tobaccowala

VIDEO: In conversation with VivaKi's Rishad Tobaccowala

The chief strategy and innovation officer gives his point of view on the need of the hour for digital advertising in India, whether the future of digital will be fraught with a turf war, and why VivaKi is modelled on a social network

Jishnu Sen elevated to president and CEO, Grey Group India

Jishnu Sen elevated to president and CEO, Grey Group India

He will continue to report to Nirvik Singh

Publicis Capital and IndiaPicture devise 'Blow Up' to save public property during protests

Publicis Capital and IndiaPicture devise 'Blow Up' to save public property during protests

WATCH the video of the case study and the video letters to protesters

Network18 launches Firstpost.com

Network18 launches Firstpost.com

The digital newsroom is built on the fundamentals of blogging and the quick post, user interaction, discussion and debate

Micromax uses Kalki Koechlin in its new  music phone TVC

Micromax uses Kalki Koechlin in its new music phone TVC

WATCH the TVC created by Lowe Lintas

New Maha Coffee Eclair TVC says it has 'Coffee Ki Dishoom, Chocolate Ki Muah'

New Maha Coffee Eclair TVC says it has 'Coffee Ki Dishoom, Chocolate Ki Muah'

WATCH the TVC created by JWT India here

Your weekend reading list

Your weekend reading list

This week Sonal Dabral, managing partner, India and head of creative, Asia, Bates 141 tells us what he's been reading

New LIC Nomura MF TVC depicts fusion of two cultures

New LIC Nomura MF TVC depicts fusion of two cultures

WATCH the TVC created by RK Swamy BBDO

MTV India unveils 'Age of Sinnocence' study

MTV India unveils 'Age of Sinnocence' study

The study was conducted amongst 2400 youth between the age group of 18 to 24 years across 13 cities in India

Profile: "Mobile is one medium that will be truly mass"

Profile: "Mobile is one medium that will be truly mass"

Habeeb Nizamudin, chief growth officer at Lodestar UM, talks to Arati Rao about his career and his learnings

Filmfare launches Hindi edition

Filmfare launches Hindi edition

Will be a combination of articles which will be found in the English edition and some exclusive content as well

Interface Business Solutions leads shortlists at Campaign India DMA, presented by BBC.com

Interface Business Solutions leads shortlists at Campaign India DMA, presented by BBC.com

Mindshare, Maxus and Tribal DDB follow

Close-Up: "I was quite pissed off with the scams and all that..."

Close-Up: "I was quite pissed off with the scams and all that..."

KS Chakravarthy (Chax) in a candid conversation with Campaign India's Arati Rao about his ad career, the ad industry and why the steadiness at Draftfcb+Ulka is making its NCD smile a lot more these days

Double Standards: Does the Goafest Conclave need more youth?

Double Standards: Does the Goafest Conclave need more youth?

From the time Goafest started, the Industry Conclave has been the preserve of the CXOs. Is it time that youngsters were involved, Arati Rao asked two senior professionals from adland

Ogilvy & Mather most shortlisted agency from India at AME Awards 2011

Ogilvy & Mather most shortlisted agency from India at AME Awards 2011

W.A.L.S most shortlisted Indian entry

Your weekend reading list

Your weekend reading list

This week, we asked Arun Iyer, national creative director, Lowe Lintas, for his recommendations from his Kindle

National Geographic Network appoints Grey as its creative partner for India

National Geographic Network appoints Grey as its creative partner for India

Taproot will still handle the account in some key Asian markets

Paritosh Srivastava joins Publicis Ambience as Mumbai branch head

Paritosh Srivastava joins Publicis Ambience as Mumbai branch head

Srivastava was heading Rediffusion's South operations in his previous role

'Aman Ki Asha' to be featured in Centre Pompidou exhibition in Paris

'Aman Ki Asha' to be featured in Centre Pompidou exhibition in Paris

From May 25-September 19, The Centre Pompidou is to present a major exhibition that explores Indian society through the eyes of Indian and French artists

Scarecrow Communications to work on a project with Nestle as creative consultants

Scarecrow Communications to work on a project with Nestle as creative consultants

The development has been confirmed by Nestle

Roy Menezes joins Creativeland Asia as creative director of digital operations

Roy Menezes joins Creativeland Asia as creative director of digital operations

He moves from Rediffusion Wunderman

MPG India appointed Clarks Future Footwear media AOR

MPG India appointed Clarks Future Footwear media AOR

MPG handles Clarks in a number of markets globally including United Kingdom

Niti Kumar joins MediaCom as national director - new business and insights

Niti Kumar joins MediaCom as national director - new business and insights

She will be based out of the Delhi office

Goafest 2011: “Be bold in one media, it’ll be picked up in something else.”

Goafest 2011: “Be bold in one media, it’ll be picked up in something else.”

WATCH all the TVCs Sir John Hegarty spoke about in his presentation at Goafest 2011

Goafest 2011: “The whole social network is a game”

Goafest 2011: “The whole social network is a game”

Laurie Coots, chief marketing officer, TBWA, talks about the five things that keep her awake at night in her presentation at Goafest 2011

Goafest 2011: “Media can be as creative as John Hegarty is”

Goafest 2011: “Media can be as creative as John Hegarty is”

Charlie Crowe, chief executive officer, C Squared, and founder, Festival of Media, gave his ideas on the importance of the media buying agency prioritising innovation

Goafest 2011: “Be more Silicon Valley, less Madison Avenue”

Goafest 2011: “Be more Silicon Valley, less Madison Avenue”

In his session on Day 2, Neeraj Nayar, president, Contagious Communications, spoke of the ways advertising can change

Goafest 2011: "By looking only at the micro, we miss the macro picture"

Goafest 2011: "By looking only at the micro, we miss the macro picture"

A report from session four of the Advertising Conclave on the first day of Goafest 2011

VIDEO: Day one at Goafest 2011

VIDEO: Day one at Goafest 2011

Goafest 2011 is underway at the Zuri White Sands Resort. View videos, photo galleries and updates from day one of Goafest 2011.

 “Holding company structure less likely to take risks”: Srinivasan Swamy

“Holding company structure less likely to take risks”: Srinivasan Swamy

A report from the first session of the Advertising Conclave at Goafest 2011

VIDEO: Goafest 2011 gets underway; Powered by Hindustan Times

VIDEO: Goafest 2011 gets underway; Powered by Hindustan Times

Over the next two days, Campaign India will be bringing you extensive, up-to-date coverage of Goafest 2011. For all of you who can’t make it to Goafest this year, watch our video round-up of day one of the festival. WATCH the video below:

Profile: "Sports doesn’t have the life cycle of Bollywood"

Profile: "Sports doesn’t have the life cycle of Bollywood"

Anirban Das Blah, managing director of KWAN, talks to Arati Rao on the business of celebrity management in India

The 3 Is of marketing today: Integration, Innovation, and the new Indian

The 3 Is of marketing today: Integration, Innovation, and the new Indian

A report from sessions held on day one of the 11th CII National Marketing Summit in Mumbai

Flipkart.com gets on TV for the first time

Flipkart.com gets on TV for the first time

WATCH the TVC created by Happy Creative Services

Your weekend reading list

Your weekend reading list

Trevor Beattie, founder partner Beattie McGuinness Bungay, talks about what he's reading at the moment, though it may take a while for you to get your hands on it

Grey India appoints Kaizad Pardiwalla as branch head for Mumbai

Grey India appoints Kaizad Pardiwalla as branch head for Mumbai

Hari Krishnan moves to the South office as vice president and head

Eight-page SuperWrap cover innovation for Tanishq in Grihshobha and Woman’s Era

Eight-page SuperWrap cover innovation for Tanishq in Grihshobha and Woman’s Era

The concept is a joint effort of the Grihshobha Marketing Innovation team and the marketing team at Tanishq and Maxus Bangalore

New Nike TVC premieres during India-Pak semi-final

New Nike TVC premieres during India-Pak semi-final

WATCH the TVC themed "Yards" created by JWT Bangalore

Take your time with your Maaza, says new TVC for juice drink

Take your time with your Maaza, says new TVC for juice drink

WATCH the TVC created by Leo Burnett Delhi

Close - Up: "You’re never ‘confident’ of winning a Grand Prix"

Close - Up: "You’re never ‘confident’ of winning a Grand Prix"

Taproot co-founder and chief creative officer Agnello Dias tells Arati Rao about his advertising journey, the importance of awards, and whether the independents are really a threat to the networks

Leo Burnett India strikes 6 metals at Adfest 2011

Leo Burnett India strikes 6 metals at Adfest 2011

Bates 141, McCann Worldgroup, Creativeland Asia, Ogilvy & Mather and JWT also figure among winning Indian agencies

Focus stays on Indian men and their love for the SX4, in new campaign for diesel variant

Focus stays on Indian men and their love for the SX4, in new campaign for diesel variant

WATCH the TVCs by Lowe Lintas

Your weekend reading list

Your weekend reading list

Arijit Ray, president, Mudra West, has picked a couple of cricket books in the spirit of the season

New situation, classic positioning, in new Fevicol TVC

New situation, classic positioning, in new Fevicol TVC

WATCH the TVC created by Ogilvy & Mather and the “Making of” video

Superman + Rajinikanth = Super Zoozoo, in Vodafone’s new TVC

Superman + Rajinikanth = Super Zoozoo, in Vodafone’s new TVC

WATCH the TVC by Ogilvy & Mather

Your weekend reading list

Your weekend reading list

Ajay Chacko, president, AETN18 Media, fills us in on what he's going to be reading over the weekend

Profile: "It’s not about being party or show organisers"

Profile: "It’s not about being party or show organisers"

Brian Tellis, chairman, Fountainhead Promotions & Events, explains the experiential marketing sector to Arati Rao

VIDEO: "Bharat Bandh" around the corner, states SET MAX's DLF IPL-4 campaign

VIDEO: "Bharat Bandh" around the corner, states SET MAX's DLF IPL-4 campaign

WATCH the new SET MAX campaign for DLF IPL-4, and SET MAX's Sneha Rajani and JWT India's Steven Mathias and Priya Pardiwalla on how it was made

A little Sikh boy brings alive Tata Capital's philosophy in new campaign

A little Sikh boy brings alive Tata Capital's philosophy in new campaign

WATCH the TVC created by Leo Burnett

Virgin Mobile asks consumers to "break up" with their network, in MNP campaign

Virgin Mobile asks consumers to "break up" with their network, in MNP campaign

WATCH the TVCs created by Bates141

VIDEO: "In the digital world, no matter who you are, you're exposed": Interbrand's Green

VIDEO: "In the digital world, no matter who you are, you're exposed": Interbrand's Green

Interbrand Asia Pacific chief executive officer, Stuart Green, offers his views on social media, digital, and why brands should maybe think twice before signing on for that cricket sponsorship, among other things

Monday Morning Gloom Buster

Monday Morning Gloom Buster

WATCH the viral video for Myntra.com by Happy Creative Services

Cheil Worldwide SW Asia brings in Elvis Sequeira as national creative director

Cheil Worldwide SW Asia brings in Elvis Sequeira as national creative director

Sequeira is currently a director with Good Morning Films

SBI's new TVCs continue on thought of "Banker To Every Indian"

SBI's new TVCs continue on thought of "Banker To Every Indian"

WATCH the TVCs by Interpub here

Your weekend reading list

Your weekend reading list

Satbir Singh, chief creative officer, Euro RSCG India, explains his reading habits, and what's on his bedside table these days

Wipro Ego pitches new ad campaign at 17-21 year olds

Wipro Ego pitches new ad campaign at 17-21 year olds

WATCH the TVC created by Lowe Lintas, Bangalore

Close - Up: "Gaming and mobile is usually on the last slide…"

Close - Up: "Gaming and mobile is usually on the last slide…"

Tista Sen, senior vice president and executive creative director, JWT, explains to Arati Rao why it’s critical for agencies to recruit from unconventional avenues, something she’s learnt from the time she wanted to make the shift from film production

Sunil Gautam to step down as chairman, Hanmer MSL

Sunil Gautam to step down as chairman, Hanmer MSL

Jaideep Shergill, who will remain chief executive officer, will now handle full responsibilities for the agency

Airtel Digital TV HD chooses non-cricket route for new campaign

Airtel Digital TV HD chooses non-cricket route for new campaign

WATCH the TVC by JWT India here

After "Please Daddy Please", Lenovo comes out with follow-up campaign

After "Please Daddy Please", Lenovo comes out with follow-up campaign

The campaign, which includes a digital tie-up with MTV, has been created by Hungry & Foolish Intellectual Properties

Kapil Tammal joins Scarecrow Communications

Kapil Tammal joins Scarecrow Communications

He was creative director at McCann Erickson

VIDEO: Glimpses from Mindshare Brand Equity Compass 2011

VIDEO: Glimpses from Mindshare Brand Equity Compass 2011

WATCH the videos from the event where attendees told Campaign India what their definition of innovation is. And we found out which brand is right up there, when it comes to it.

JWT creates character "Scientist Bhaskar" in new Foodles campaign

JWT creates character "Scientist Bhaskar" in new Foodles campaign

WATCH the TVC for Horlicks' instant noodles brand

Sanjeev Gauba joins Law & Kenneth Delhi

Sanjeev Gauba joins Law & Kenneth Delhi

He will be senior vice president

"The patient has become a consumer of health"

"The patient has become a consumer of health"

Arati Rao had a great learning session with Amar Urhekar, representative director and president, Japan, and executive vice president, Asia Pacific, McCann Healthcare, discussing the challenges and opportunities in healthcare advertising

Profile: "The one thing you cannot suddenly buy is trust"

Profile: "The one thing you cannot suddenly buy is trust"

So says Shantanu Bhanja, vice president - marketing at Hindustan Times Media, in this conversation

VIDEO: From the Planner's Table: Ogilvy & Mather's Kawal Shoor

VIDEO: From the Planner's Table: Ogilvy & Mather's Kawal Shoor

Ogilvy & Mather Mumbai's head of planning Kawal Shoor offers his take on the place of planning in Indian advertising, and which categories he thinks could do with some planning expertise

Shriram Insight puts the family astrologer out of business in new TVC

Shriram Insight puts the family astrologer out of business in new TVC

WATCH the spot made by Metal Communications

Shoppers Stop engages bloggers in new marketing push

Shoppers Stop engages bloggers in new marketing push

The initiative began late last year, and was carried out by iContract

Nagessh Pannaswami to join Curry-Nation

Nagessh Pannaswami to join Curry-Nation

In his last role, he was heading BBDO Mumbai

Tanishq goes retro in new 'Diamonds of Class' still campaign

Tanishq goes retro in new 'Diamonds of Class' still campaign

The campaign has been created by the team at Sharon Nayak Design

Pathfinder Publishing releases new magazine Competition 360

Pathfinder Publishing releases new magazine Competition 360

The publishing company is promoted by Maheshwari Peri

DNA begins 'India Positive' campaign

DNA begins 'India Positive' campaign

WATCH the TVC created by Scarecrow Communications here

Anyone who would sit in the Audi would go "Wow"

Anyone who would sit in the Audi would go "Wow"

Arati Rao spoke to Creativeland Asia's Sajan Raj Kurup on how the client and his colleagues arrived at the 3D route that was finally chosen for Audi; on how they chose their partners and what they expect the campaign to achieve

Your weekend reading list

Your weekend reading list

Zubin Driver, creative director, Network 18, and chief executive officer, Cell 18, tells Campaign India what he's reading at the moment

Hindustan Times asks Mumbai to mark January 29 as 'No TV Day'

Hindustan Times asks Mumbai to mark January 29 as 'No TV Day'

Lowe Lintas has created the communication campaign for the initiative

Profile: "Big ad agencies haven't got the DNA of digital"

Profile: "Big ad agencies haven't got the DNA of digital"

VivaKi India's Srikant Sastri explains why digital is one space the idea could come from anywhere

Close-Up: "Increasingly, the problem all of us have is talent"

Close-Up: "Increasingly, the problem all of us have is talent"

Charles Victor, national creative director, Law & Kenneth, in a freewheeling conversation about shifting agencies, brands, and job roles

Mudra Group creates the 'Silent Anthem' for BIG Cinemas

Mudra Group creates the 'Silent Anthem' for BIG Cinemas

The National Anthem has been shot in sign language and enacted by children with hearing/speech impairments

MEC and Colgate execute night newspaper innovation

MEC and Colgate execute night newspaper innovation

The activity has been carried out in Hyderabad for now

Hippo delivers 'mom-made' munchies in snack brand's new campaign

Hippo delivers 'mom-made' munchies in snack brand's new campaign

WATCH the TVC created by Creativeland Asia

Close-Up: "Grey was like an underdog, and I love underdogs"

Close-Up: "Grey was like an underdog, and I love underdogs"

Malvika Mehra shifted to Grey as NCD after 16 years at Ogilvy & Mather. She talks to Arati Rao about her stint at O&M Bangalore, the past eight months at Grey and their big win of Reliance Communications in 2010

Have a peaceful afterlife with insurance, says new Future Generali campaign

Have a peaceful afterlife with insurance, says new Future Generali campaign

WATCH the campaign for Insurance Week created by Ogilvy & Mather

Bajaj Allianz takes 'Jiyo Befikar' theme to next level

Bajaj Allianz takes 'Jiyo Befikar' theme to next level

WATCH the TVC by DDB India here

Titan targets the 20-something urban trendsetter through new campaign for Purple watches

Titan targets the 20-something urban trendsetter through new campaign for Purple watches

WATCH the TVC created by O&M featuring Aamir Khan here

“In the old days, the business card was the brand; it’s a lot more than that today”: Landor’s Craig Branigan

“In the old days, the business card was the brand; it’s a lot more than that today”: Landor’s Craig Branigan

Craig Branigan, chairman of Landor Associates and chair and chief executive officer of the B to D Group, explains what’s exciting about the branding space in 2011 and where Landor India figures in the scheme of things

Your weekend reading list

Your weekend reading list

Rajesh Ramaswamy on the books that are currently catching his attention.

New TeachNext TVC flips the "School's out" routine

New TeachNext TVC flips the "School's out" routine

WATCH the TVC created by Rickshaw here

Jitender Dabas to head planning at McCann Delhi

Jitender Dabas to head planning at McCann Delhi

He was previously at JWT

Red FM brings you Radio Private View: New from today

Red FM brings you Radio Private View: New from today

Starting today, Campaign India, in association with Red FM, brings you 'Private View' on the latest radio commercials. This week, we get the opinions of Josy Paul, chairman and chief creative officer of BBDO/Proximity India, and Rajeev Raja, national creative director, DDB Mudra, on six of them. To begin with, we will carry this feature twice a month. Here's requesting producers, creative directors and clients to send in radio commercials for review to radhika@haymarket.co.in. And if you want to review the commercials, contact Radhika as well. Bouquets and brickbats? Radhika, again!

“3D advertising is definitely on the radar”: Intel’s Sandeep Aurora

“3D advertising is definitely on the radar”: Intel’s Sandeep Aurora

WATCH Intel’s ‘Penguins’ TVC and the videos for the India launch of the Core family, in this conversation with the director, marketing of Intel South Asia

Live Issue: "Will IPL see the Super Bowl Sunday effect?"

Live Issue: "Will IPL see the Super Bowl Sunday effect?"

Arati Rao asks creatives and marketers whether live TV events provoke better ideas and advertising

CVL Srinivas takes charge at SMG India as chairman

CVL Srinivas takes charge at SMG India as chairman

CVL Srinivas has been appointed as chairman, Starcom MediaVest Group and managing director, LiquidThread – APAC and India.

Maggi looks to consumers for new flavours

Maggi looks to consumers for new flavours

WATCH the 'Me and Meri Maggi' campaign, created by Publicis Capital

Pizza Hut celebrates 15 years in India with new TVCs

Pizza Hut celebrates 15 years in India with new TVCs

A conversation with Sunay Bhasin, head - marketing, Pizza Hut India

VIDEO: In conversation with Jean-Yves Naouri

VIDEO: In conversation with Jean-Yves Naouri

An interview with the executive chairman of Publicis Worldwide and chief operating officer and member of management board Publicis Groupe SA

Mumbai Mirror is the voice of the Mumbaikar, says new TVC

Mumbai Mirror is the voice of the Mumbaikar, says new TVC

WATCH the TVC created by Taproot

New Birla Sun Life Insurance TVC takes provocative stance

New Birla Sun Life Insurance TVC takes provocative stance

WATCH the new TVC created by JWT

AdAsia 2011: In conversation with Chris Thomas

AdAsia 2011: In conversation with Chris Thomas

A few questions to Thomas, chairman and CEO of BBDO Asia, Middle East and Africa, and chairman of Proximity Worldwide

AdAsia 2011: Are clients looking for customised solutions for the "many Indias"?

AdAsia 2011: Are clients looking for customised solutions for the "many Indias"?

We asked T Gangadhar, Nakul Chopra, Rahul Welde and Nandini Dias this question

AdAsia 2011: In conversation with Bruce Haines

AdAsia 2011: In conversation with Bruce Haines

A quick catch up with Bruce Haines, global chief strategy officer, Cheil Worldwide at AdAsia 2011

AdAsia 2011: In conversation with Pankaj Ghemawat

AdAsia 2011: In conversation with Pankaj Ghemawat

We spoke to Pankaj Ghemawat, global strategist, professor, author and speaker, right after his book launch at AdAsia 2011

Condé Nast Traveller completes a year

Condé Nast Traveller completes a year

WATCH editor Divia Thani Daswani talk about the highlights of the past year, and what she looks forward to in year two

“We need to look at the best way we can collaborate with partners here”: Rohit Ohri, Dentsu India Group

“We need to look at the best way we can collaborate with partners here”: Rohit Ohri, Dentsu India Group

WATCH Rohit Ohri, executive chairman, Dentsu India Group, discuss his priority areas for the agency, the first two months since taking charge, recruitment, and the Aircel loss

BlackBerry says its consumers are all part of the BlackBerry family in new TVC

BlackBerry says its consumers are all part of the BlackBerry family in new TVC

WATCH the TVC created by BBDO India

Bisleri moves on to a new peg through new TVC

Bisleri moves on to a new peg through new TVC

WATCH the TVC created by Red Lion

Airtel spins off new campaign into 'shorties'

Airtel spins off new campaign into 'shorties'

WATCH the new TVCs in the 'Har Friend Zaroori Hai' campaign created by Taproot

Nirvik Singh and Sunita Rajan on key trends in Asia India can benefit from

Nirvik Singh and Sunita Rajan on key trends in Asia India can benefit from

WATCH the video interview

Glimpses from Day 2 of Spikes Asia 2011

Glimpses from Day 2 of Spikes Asia 2011

WATCH what James Thompson, Michael Wall, KV Sridhar, Stephen Kim, Jason Scott and Sonal Dabral had to say when asked about recent work coming from APAC that they found interesting, plus a roundup of events on Day 2

Glimpses from Day 1 at Spikes Asia 2011

Glimpses from Day 1 at Spikes Asia 2011

WATCH the video and an interview with Terry Savage, festival chairman

Glimpses from Spikes Asia 2011 Awards Ceremony

Glimpses from Spikes Asia 2011 Awards Ceremony

WATCH what Sajan Raj Kurup, Bobby Pawar, Ravi Deshpande and Colvyn Harris had to say about how their agencies did

"Our Indian clients are showing no signs of cutting ad spends": TBWA's Keith Smith

"Our Indian clients are showing no signs of cutting ad spends": TBWA's Keith Smith

Keith Smith, president, International, TBWA Group, talks about the Indian operations, the launch of Integer (the retail activation agency) in the near future, and whether global economic developments will influence what's happening in India

“The focus of all Lenovo communications globally has been youth”: Shailendra Katyal

“The focus of all Lenovo communications globally has been youth”: Shailendra Katyal

WATCH the new ‘For Those Who Do’ TVC and read the interview with Lenovo India’s director-marketing

Hero MotoCorp debuts ‘Hum Mein Hai Hero’ campaign

Hero MotoCorp debuts ‘Hum Mein Hai Hero’ campaign

WATCH the TVC created by Law & Kenneth

New Pepsi TVC rides on big prize money

New Pepsi TVC rides on big prize money

WATCH the new TVC by JWT featuring Ranbir Kapoor and Rishi Kapoor

Taproot's first Airtel TVC now on air

Taproot's first Airtel TVC now on air

WATCH the 'Har Ek Friend Zaroori Hota Hai' TVC

Flipkart's new campaign pegged on "No Kidding, No Worries"

Flipkart's new campaign pegged on "No Kidding, No Worries"

WATCH the new TVC campaign created by Happy Creative Services

IndiaFirst marks foray into health insurance with new TVC

IndiaFirst marks foray into health insurance with new TVC

WATCH the TVC created by Saatchi & Saatchi

Suzlon powers new campaign for cleaner air called p.a.l.s

Suzlon powers new campaign for cleaner air called p.a.l.s

WATCH the TVCs created by Lowe Lintas and read the interview with Dharini Mishra, global head of brand

Creativeland Asia creates integrated campaign for Audi A6

Creativeland Asia creates integrated campaign for Audi A6

WATCH the TVC and view screenshots from the website here

Cannes Lions 2011: “There is a very strong correlation between award-winning creative work and effectiveness”

Cannes Lions 2011: “There is a very strong correlation between award-winning creative work and effectiveness”

BBH’s worldwide CEO Simon Sherwood talks about scam ads, how to win Agency Of The Year, and the new Creative Effectiveness Lions

Portfolio Night 9

Portfolio Night 9

WATCH glimpses from the night and some of India’s best known CDs offer their advice on how to put together a good book

From The Planner's Table: BBH India's Partha Sinha

From The Planner's Table: BBH India's Partha Sinha

Partha Sinha, managing partner, BBH India, discusses how advertising has changed, the BBH way of planning, and the skills he looks for in young planners

TVC: Airtel plays up 3G's power to connect people in new campaign

TVC: Airtel plays up 3G's power to connect people in new campaign

WATCH the TVCs created by JWT Delhi

Campaign India in conversation with VivaKi's Rishad Tobaccowala

Campaign India in conversation with VivaKi's Rishad Tobaccowala

The chief strategy and innovation officer gives his point of view on the need of the hour for digital advertising in India, whether the future of digital will be fraught with a turf war, and why VivaKi is modelled on a social network

Myntra.com launches first brand campaign

Myntra.com launches first brand campaign

WATCH the TVC created by Happy Creative Services

Cannes Lions 2011: "We are sharing, manipulating, playing in a digital sense vastly more than we were even a couple of years ago"

Cannes Lions 2011: "We are sharing, manipulating, playing in a digital sense vastly more than we were even a couple of years ago"

Amsterdam Worldwide's Brian Elliott and Richard Gorodecky talk about the Intel 'Visual Life' campaign and the benefits of releasing it on digital

Cannes Lions 2011: "Planners don't have to fight; they have to be good and useful" 

Cannes Lions 2011: "Planners don't have to fight; they have to be good and useful" 

In what turned out to be a mini-session of 'From The Planner's Table', Martin Weigel, head of planning, W+K Amsterdam, explained how a planner makes a groove for himself at a creative agency like W+K and the insight within the new Heineken 'Open Your World' campaign 

Campaign India in conversation with Chris Foster, chairman and regional CEO, Saatchi & Saatchi APAC

Campaign India in conversation with Chris Foster, chairman and regional CEO, Saatchi & Saatchi APAC

We caught up with Saatchi's new APAC head during his recent visit to Mumbai to ask him about his plans for the agency in India and what will be his focus areas 

Day 1 at Goafest 2011; Powered by Hindustan Times

Day 1 at Goafest 2011; Powered by Hindustan Times

WATCH what happened on Day 1 of Goafest 2011, as Zuri White Sands Resort gets ready for the advertising fraternity to converge

"In the digital world, no matter who you are, you're exposed": Interbrand's Green

"In the digital world, no matter who you are, you're exposed": Interbrand's Green

Interbrand Asia Pacific chief executive officer, Stuart Green, offers his views on social media, digital, and why brands should maybe think twice before signing on for that cricket sponsorship, among other things

Cannes Lions 2011: "Is the age of specialisation over?"

Cannes Lions 2011: "Is the age of specialisation over?"

WATCH industry experts share their views about whether the age of specialisation is over, considering how creative agencies dominated the PR Lions categories at Cannes this year.

Cannes Lions 2011: "Account manager is the spider at the center of a web"

Cannes Lions 2011: "Account manager is the spider at the center of a web"

Ogilvy & Mather's David Mayo shares his thoughts about the changing role of account managers and Asia's abilities as a great story-teller

Cannes Lions 2011: ‘Speakers talk about things for tomorrow, today at the festival’

Cannes Lions 2011: ‘Speakers talk about things for tomorrow, today at the festival’

WATCH the interview with Cannes Lions’ Terry Savage sharing his thoughts on this year’s festival, and the Indian participation at Cannes

"Bharat Bandh" around the corner, states SET MAX's DLF IPL-4 campaign

"Bharat Bandh" around the corner, states SET MAX's DLF IPL-4 campaign

WATCH the new SET MAX campaign for DLF IPL-4, and SET MAX's Sneha Rajani and JWT India's Steven Mathias and Priya Pardiwalla on how it was made

VIDEO: WATCH Campaign India in conversation with the Draftfcb Ulka team on the agency's 50 years in India

VIDEO: WATCH Campaign India in conversation with the Draftfcb Ulka team on the agency's 50 years in India

Arvind Wable, MG Parameswaran, Shashi Sinha, KS Chakravarthy (Chax), Niteen Bhagwat and Nagesh Alai respond to questions about the agency's success and the challenges it plans to take on in the future

Campaign India in conversation with Goafest 2011 AGC chairman Shashi Sinha; Powered by Hindustan Times

Campaign India in conversation with Goafest 2011 AGC chairman Shashi Sinha; Powered by Hindustan Times

Campaign India in conversation with Shashi Sinha, chairman, Awards Governing Council, Goafest 2011

Campaign India in conversation with C Squared’s Charlie Crowe; Powered bu Hindustan Times

Campaign India in conversation with C Squared’s Charlie Crowe; Powered bu Hindustan Times

Campaign India in conversation with C Squared's Charlie Crowe

Goafest 2011 gets underway; Powered by Hindustan Times

Goafest 2011 gets underway; Powered by Hindustan Times

Over the next two days, Campaign India will be bringing you extensive, up-to-date coverage of Goafest 2011. For all of you who can’t make it to Goafest this year, watch our video round-up of day one of the festival.

VIDEO: India Today's Aroon Purie and Ashish Bagga in conversation with Campaign India

VIDEO: India Today's Aroon Purie and Ashish Bagga in conversation with Campaign India

Conversations from the India Today Woman Summit & Awards 2011, held in Mumbai on Friday, January 14, 2011

Pizza Hut Delivery promises "Hot on the Dot" pizzas

Pizza Hut Delivery promises "Hot on the Dot" pizzas

Pizza Hut Delivery (PHD), the delivery brand of Pizza Hut, has unveiled its new ad campaign, highlighting a new "Hot Dot" heat-sensitive sticker on the box. In case the sticker doesn't read "hot", the company promises to give the pizza to the consumer for free.

Bring back the spark with a Royale Play surprise, says new campaign

Bring back the spark with a Royale Play surprise, says new campaign

WATCH the 'Surprise Your Spouse' TVC featuring Saif Ali Khan

Euro RSCG scoops Baskin-Robbins India

Euro RSCG scoops Baskin-Robbins India

The mandate is for traditional above the line media

Satya Shetty appointed chief implementation officer, Digital, at Creativeland Asia

Satya Shetty appointed chief implementation officer, Digital, at Creativeland Asia

Shetty was earlier with Lowe Lintas (Linteractive)

IDBI Federal Life Insurance announces new campaign

IDBI Federal Life Insurance announces new campaign

WATCH the TVCs for the rebranding campaign of IDBI Fortis, created by Ogilvy & Mather

Experience Commerce and Kotak Mahindra Bank employ digital to address NRI issues

Experience Commerce and Kotak Mahindra Bank employ digital to address NRI issues

Their portal NRImatters.com recently ran an initiative called Power Podium

'There is no experience of buying paint in your traditional hardware shop': Kansai Nerolac's Anuj Jain

'There is no experience of buying paint in your traditional hardware shop': Kansai Nerolac's Anuj Jain

Kansai Nerolac's Anuj Jain and Sukhpreet Singh on trends in the marketing of paints

Your weekend reading list

Your weekend reading list

CNN International's Mumbai correspondent Mallika Kapur on what she reads

O&M is Agency of the Year ’10

O&M is Agency of the Year ’10

Campaign Asia dubs O&M creative agency, Mindshare, media agency and digital agency of 2010

Your weekend reading list

Your weekend reading list

Vedobroto Roy, associate vice president and creative director at Cheil India, is a fan of Ruskin Bond

“e-commerce will be the most important store for luxury brands in India”: Conde Nast Digital’s James Bilefield

“e-commerce will be the most important store for luxury brands in India”: Conde Nast Digital’s James Bilefield

This and other views from the day-long Conde Nast Digital Day conference, held in partnership with Campaign India in Mumbai on Thursday

HSBC Advance targets mass affluent consumers through new campaign

HSBC Advance targets mass affluent consumers through new campaign

In India, the creative account is handled by Contract Advertising

Venus Water Heater comes out with three new TVCs

Venus Water Heater comes out with three new TVCs

The campaign has been created by TWC Films

Close-Up: “We’ve shed our reluctance to look beyond South India”

Close-Up: “We’ve shed our reluctance to look beyond South India”

Photographer and ad man Sharad Haksar talks about his journey into advertising with 1pointsize, his learnings and the way forward

The art of shadowgraphy revived in new MP Tourism TVC

The art of shadowgraphy revived in new MP Tourism TVC

The advertisement has been created by Ogilvy & Mather Mumbai

New Domino's Double Burst Pizzas TVC promises 'Double the happiness'

New Domino's Double Burst Pizzas TVC promises 'Double the happiness'

The communication has been created by Contract Advertising, Gurgaon

Somany Tiles guns for younger imagery through new TVC

Somany Tiles guns for younger imagery through new TVC

Lowe Lintas has created the new campaign

The Pamela Anderson You Didn’t Know

The Pamela Anderson You Didn’t Know

There’s a certain image of Pamela Anderson that’s stuck in the minds of viewers around the world, since her ‘Baywatch’ days. In the course of a chat with her during her visit to India for Colors’ ‘Bigg Boss’, Campaign India discovered the other side of Anderson’s personality: she carries around Neruda’s poetry, for one.

Your weekend reading list

Your weekend reading list

Shailesh Velandy, vice president at Mudra Max, has a couple of recommendations

Dubai Lynx 2011 now open for delegate registrations

Dubai Lynx 2011 now open for delegate registrations

The event will be held from March 27 to 29 at the Arabian coast resort the Madinat Jumeirah in Dubai

"From the marketer's pov, digital advertising is shangri-la": Marico's Satpathy

"From the marketer's pov, digital advertising is shangri-la": Marico's Satpathy

Insights from the panel discussion which took place on Wednesday in Mumbai before the Yahoo! Big Idea Chair Awards

Religare Broking emphasises its size and scale in new campaign

Religare Broking emphasises its size and scale in new campaign

Scarecrow handles the creative mandate for the account

Switch your network, not your number, advises new Idea campaign

Switch your network, not your number, advises new Idea campaign

The TVCs for the upcoming Mobile Number Portability service have been created by Lowe Lintas

Kurkure's TVC makes a case for new Desi Beats flavours

Kurkure's TVC makes a case for new Desi Beats flavours

JWT has created a TVC for PepsiCo's snack brand Kurkure's two new Desi Beats flavours

New Freedom 5 TVC uses analogy of lock-and-key to put forth message

New Freedom 5 TVC uses analogy of lock-and-key to put forth message

The campaign has been created by Lowe Lintas

Close up: "Youngsters consider advertising to be one of ten options"

Close up: "Youngsters consider advertising to be one of ten options"

Campaign India puts the spotlight on Rahul Sengupta, national creative director of TBWA India

Your weekend reading list

Your weekend reading list

Contract's Juju Basu recommends 'Mumbai Fables' and 'De Niro's Game'

There's a smile in every moment, say new Sunfeast cookies TVCs

There's a smile in every moment, say new Sunfeast cookies TVCs

The campaign has been created by Draftfcb + Ulka

"We must be absolutely vulnerable with consumers": Pizza Hut's Anup Jain

"We must be absolutely vulnerable with consumers": Pizza Hut's Anup Jain

Anup Jain, marketing director, Pizza Hut talks about the importance of social media and how its opened up the marketing vista for them in a way that was never possible before.

IPG brings its Women's Leadership Network to India

IPG brings its Women's Leadership Network to India

The Indian chapter will be called 'Equal & Opposite'

Landor's Lulu Raghavan on the panel of the Leading Hotels of the World Annual Convention

Landor's Lulu Raghavan on the panel of the Leading Hotels of the World Annual Convention

The convention will be held in Tokyo on November 19, 2010

Aggie to be keynote speaker at The Singapore Advertising Lecture

Aggie to be keynote speaker at The Singapore Advertising Lecture

The event is a part of the Singapore Advertising Hall of Fame Awards, to be held on November 16

"Know More. No Less." is Business Standard's new tagline

"Know More. No Less." is Business Standard's new tagline

The communication for the same has been created by Doosra

McCann Erickson India wins a Gold at London International Awards 2010

McCann Erickson India wins a Gold at London International Awards 2010

Other Indian agencies also pick up metals

New Emami Boroplus TVC draws on traditional Indian belief

New Emami Boroplus TVC draws on traditional Indian belief

The ad has been created by Everest Brand Solutions

Nikon COOLPIX woos consumers with Diwali-centric ad

Nikon COOLPIX woos consumers with Diwali-centric ad

The campaign has been created by K&L Arms Communications

New Samsung Metro TVC pitches social networking feature

New Samsung Metro TVC pitches social networking feature

The ad has been created by Cheil India

All About: BIG CBS

All About: BIG CBS

With three channels on the way, Arati Rao finds out more about the JV between RBNL and CBS.

Close - Up: "One of the biggest banes in the industry is navel-gazing"

Close - Up: "One of the biggest banes in the industry is navel-gazing"

Pushpinder Singh, chairman and copywriter at Saints and Warriors, takes Arati Rao through what he learnt from his stints in network agencies, what he’s figured out in the four years of running his own shop and what he’s discovering about the digital wave.

Your Weekend Reading List

Your Weekend Reading List

Kiran Khalap, managing director, chlorophyll, recommends 'The Living Company'

New HP Notebooks TVC uses colour as an idiom of change

New HP Notebooks TVC uses colour as an idiom of change

The ad has been created by Breakthrough Communications

Close - Up: “Blood, sweat, success for our clients — and then glory”

Close - Up: “Blood, sweat, success for our clients — and then glory”

Senthil Kumar, chairman of the JWT India Creative Council and executive creative director - Bangalore, Chennai & Kolkata, discusses, among other things, awards – the ones he’s won, the ones India can win and the ones JWT hasn’t won as yet.

Your weekend reading list

Your weekend reading list

BBC India's Myleeta Aga recommends 'Outliers' and 'In Other Rooms, Other Wonders'

Think beyond refrigerators, says new Godrej Appliances TVC

Think beyond refrigerators, says new Godrej Appliances TVC

The ad has been created by JWT India

Week 42 Ratings: KBC fails to boost Sony

Week 42 Ratings: KBC fails to boost Sony

Pecking order stays the same

An age-old legend supports new Bajaj Miniz TVC

An age-old legend supports new Bajaj Miniz TVC

The ad has been created by Leo Burnett

Amul Macho shifts from "Yeh to bada toing hai" to "Bade Aaram Se"

Amul Macho shifts from "Yeh to bada toing hai" to "Bade Aaram Se"

A new TVC by O&M featuring Saif Ali Khan is on air

New Haier TVC cashes in on John’s sex appeal

New Haier TVC cashes in on John’s sex appeal

The ad has been made by Arms Crestra

HP asks consumers to "Demand More" in its new campaign

HP asks consumers to "Demand More" in its new campaign

The communication has been created by BBDO

Castrol becomes 'Official Performance Partner' of ICC

Castrol becomes 'Official Performance Partner' of ICC

The deal is for all ICC cricket events for the next five years

“There are no boundaries today” : Turner India

“There are no boundaries today” : Turner India

Siddharth Jain and Troy Lobo from Turner chalk out the company’ s digital distribution plans

Nine awards for India at the MAA Globes Awards

Nine awards for India at the MAA Globes Awards

Mudra Max wins the maximum

Bharti AXA Life Insurance aims to redefine life insurance through new positioning

Bharti AXA Life Insurance aims to redefine life insurance through new positioning

A new TVC by Grey for the same is currently on air

Madison World wins media business of ITC

Madison World wins media business of ITC

A specially created media agency unit will be set up for the account

Mindshare wins digital mandate of MP Tourism

Mindshare wins digital mandate of MP Tourism

Agency also empanelled for Pondicherry Tourism

New TVCs for Reebok ZigTech shoes inspired by the design of shoe

New TVCs for Reebok ZigTech shoes inspired by the design of shoe

MS Dhoni and Yuvraj Singh feature in the TVCs

'Connect to Airtel, connect to success' is message of new Airtel TVCs

'Connect to Airtel, connect to success' is message of new Airtel TVCs

The campaign has been created by Rediffusion YR

Your Weekend Reading List

Your Weekend Reading List

Amer Jaleel, national creative director of Lowe Lintas, recommends ‘Delhi Noir’

Candid Marketing bags new accounts

Candid Marketing bags new accounts

Wins Michelin Tyres & Oakley

It's "Youngistan Ka Wow" again in New Pepsi TVC

It's "Youngistan Ka Wow" again in New Pepsi TVC

The ad has been created by JWT Delhi

Live Issue: Is the festive season losing its importance?

Live Issue: Is the festive season losing its importance?

Arati Rao poses the question to five marketers and find it's still very much a part of their annual marketing plans

Double Standards: Is paid media making things tougher for PR?

Double Standards: Is paid media making things tougher for PR?

Campaign India’s Arati Rao asks Sonia Huria, senior manager - communications at Colors, and Yash Khanna, president of CMCG India, if public relations is getting more challenging with the increasing incidence of paid media and whether the latter is ethically sound

All About... Business magazines

All About... Business magazines

Arati Rao takes a look at the vibrant business magazine space in India

Profile: "We create the brand, the DNA and the guts"

Profile: "We create the brand, the DNA and the guts"

Landor's Lulu Raghavan in conversation with Arati Rao.

Close-Up: "Every idea that you can think of on VW has been done"

Close-Up: "Every idea that you can think of on VW has been done"

Rajeev Raja, national creative director of DDB Mudra Group, discusses how Volkswagen’s advertising is taking shape in India, and what’s changed in Indian advertising in the past two decades.

Aamir Khan plays milkman in new Tata Sky TVC

Aamir Khan plays milkman in new Tata Sky TVC

The campaign advertises Tata Sky's new subscription holiday service

New Tanishq commercial isn’t just about the jewellery

New Tanishq commercial isn’t just about the jewellery

Lowe Lintas pitches the thought “Beautiful gold for beautiful people”

Grown-ups play “Train” in the new TVC for Indian Railways

Grown-ups play “Train” in the new TVC for Indian Railways

The ad has been created by Piyush Pandey and the team at Ogilvy Delhi

Vimal woos the young male entrepreneur with new print campaign

Vimal woos the young male entrepreneur with new print campaign

The campaign has been created by Grey

McDonald's goes to town with its new breakfast menu

McDonald's goes to town with its new breakfast menu

The communication has been created by Leo Burnett

Adland Rockstars: Arnab Biswas

Adland Rockstars: Arnab Biswas

He's a strategy and creative consultant (branding and interactive media)

Your Weekend Reading List

Your Weekend Reading List

Anil Nair, CEO & managing partner, Law & Kenneth, shares what he’s reading at the moment

"Your moment is waiting" says new Kerala Tourism TVC

"Your moment is waiting" says new Kerala Tourism TVC

The ad has been created by Stark Communications

New Philips TVC traverses emotional route

New Philips TVC traverses emotional route

The ad has been created by DDB Mudra

Kerala Tourism courts consumers on iPhones and iPads

Kerala Tourism courts consumers on iPhones and iPads

Conceived by MobME Wireless, AdMob’s services have been used

Friday Box Office

Friday Box Office

'Wall Street - Money Never Sleeps' and 'Beauty and the Beast' in 3D release today.

Godrej Interio pitches “Thoughtfully Designed Furniture” in new campaign

Godrej Interio pitches “Thoughtfully Designed Furniture” in new campaign

The campaign has been created by Law & Kenneth

Is it time for Facebook to come sit at the main table?

Is it time for Facebook to come sit at the main table?

This and other questions debated at IAA-India Chapter’s panel discussion “Face to Face with Facebook”

Saatchi & Saatchi X sets up shop in India

Saatchi & Saatchi X sets up shop in India

Campaign India has a chat with Simon Hathaway, regional CEO, about his plans for shoppers in this market

New Bombay Dyeing TVCs shot in news format

New Bombay Dyeing TVCs shot in news format

The campaign has been created by Law & Kenneth

Web now, mobile next is the verdict at 13th Digital Marketing Round Table

Web now, mobile next is the verdict at 13th Digital Marketing Round Table

The event was jointly hosted by the Internet & Mobile Association of India and ebay

Adland Rockstars: Shayondeep Pal

Adland Rockstars: Shayondeep Pal

He's a creative director at Lowe Lintas, Delhi

The Micromax obsession continues in new TVC for Qube

The Micromax obsession continues in new TVC for Qube

The ad has been created by Lowe Lintas

India Today Group makes key changes in top brass

India Today Group makes key changes in top brass

Prabhu Chawla to be Editor (languages) and CEO of a new entity; MJ Akbar to oversee India Today (English) and Headlines Today

All About: Sponsorship Evaluator Tool

All About: Sponsorship Evaluator Tool

Aarti Rao finds out more about this new tool from Lodestar UM

Should Indian magazines get iPad versions?

Should Indian magazines get iPad versions?

It's a move that can give a fillip to an industry that desperately needs it is the common consensus, finds Arati Rao

A talking newspaper ad launches Volkswagen Vento

A talking newspaper ad launches Volkswagen Vento

The ad was created by DDB India, and MediaCom was the media agency

"People came in and created its own genre"

"People came in and created its own genre"

Saira Menezes, editor of people, tells Arati Rao the story behind the launch of the Indian edition and what lies ahead.

Mudra Group unveils new brand identity

Mudra Group unveils new brand identity

The new brand platform will be Inventive Brand Solutions

Pester power at the heart of new Lenovo campaign

Pester power at the heart of new Lenovo campaign

Hungry & Foolish creates first TVC for campaign

MiD Day launches new entertainment division

MiD Day launches new entertainment division

Core focus will be on providing brands with consolidated entertainment marketing solutions

New Airtel TVCs bring together SRK and Chitrangada

New Airtel TVCs bring together SRK and Chitrangada

Rediffusion Y&R Gurgaon created the campaign

MTR offers women a hand in the kitchen

MTR offers women a hand in the kitchen

O&M Bangalore creates new TVC for the range of breakfast mixes

MediaCom Worldwide picks up Agency Network of The Year at M&M Awards 2010

MediaCom Worldwide picks up Agency Network of The Year at M&M Awards 2010

Starcom Dubai wins Campaign of The Year

Nestle Kit Kat TVC uses singing squirrels for new spin on proposition

Nestle Kit Kat TVC uses singing squirrels for new spin on proposition

The TVC is created by JWT Delhi and Gobsmack Productions

BBC Hindi launches its mobile site

BBC Hindi launches its mobile site

The mobile site will offer the option of text and audio programmes

Weekend Happenings

Weekend Happenings

Art, music, theatre and film screenings

Friday Box Office

Friday Box Office

'For Real' and "Life Express' release this weekend

Your Weekend Reading List

Your Weekend Reading List

Find out about how the special effects in Inception were created

W+K Delhi brings out its own magazine ‘Motherland’

W+K Delhi brings out its own magazine ‘Motherland’

Magazine to provide perspectives on trends, issues and ideas arising from contemporary Indian subculture

Iris bags Dell retail and marketing activation business

Iris bags Dell retail and marketing activation business

The account was won in a competitive pitch

New Samsung Guru TVC continues the story of Raghu

New Samsung Guru TVC continues the story of Raghu

The ad features brand ambassador Aamir Khan

 JWT creates new TVC for GoodKnight

JWT creates new TVC for GoodKnight

The ad is for the advanced low smoke coils and features Vidya Balan

Kansai Nerolac gets roadblock on Star Network

Kansai Nerolac gets roadblock on Star Network

Watch the video from September 13's strategic tie-up here

O&M creates new TVC campaign for Asian Paints

O&M creates new TVC campaign for Asian Paints

The creatives communicate the new website of the brand

“The Harley-Davidson culture will become an integrated part of youth culture in India”: Sanjay Tripathi, Marketing Director

“The Harley-Davidson culture will become an integrated part of youth culture in India”: Sanjay Tripathi, Marketing Director

To kickstart endeavour with the launch of Harley Rock Riders

 Grey Group's Nirvik singh to partner with Cyril Takayama for Spikes Asia session

Grey Group's Nirvik singh to partner with Cyril Takayama for Spikes Asia session

The seminar will talk about magic, creativity and inspiration

Monday Morning Gloom Buster

Monday Morning Gloom Buster

What if there was a movie on how Twitter was made?

MWG TAG Ideation wins Zee News Hindi account

MWG TAG Ideation wins Zee News Hindi account

The account was won in a multi-agency pitch

Adland Rockstars: Mayuresh Wagle

Adland Rockstars: Mayuresh Wagle

He's a copy supervisor at JWT, Bangalore

“India should beat China in design education in the future”: Gert Dumbar

“India should beat China in design education in the future”: Gert Dumbar

He’s one of the speakers at Kyoorius DesignYatra 2010

Neeraja Kale promoted to Branch Head, Law & Kenneth, Mumbai

Neeraja Kale promoted to Branch Head, Law & Kenneth, Mumbai

This is the first time the agency is appointing someone for the post in its Mumbai office

Nestle Munch signs on Vijender Singh for latest TVC

Nestle Munch signs on Vijender Singh for latest TVC

The TVC has been created by JWT Delhi

VGC sets up shop in Bangalore

VGC sets up shop in Bangalore

Has assignments from clients like Fosters, Madura, Nitesh Estates and Park Hotel

Second TVC for Cadbury Dairy Milk's 'Shubh Aarambh' released

Second TVC for Cadbury Dairy Milk's 'Shubh Aarambh' released

The new ad by O&M is directed by Vinil Mathew of Foot Candles

McCann Erickson wins creative duties for BIG CBS

McCann Erickson wins creative duties for BIG CBS

BIG CBS is a joint venture between Reliance Broadcast Network and CBS Studios International

Cartoon Network-Perfetti create in-film placement for animated feature

Cartoon Network-Perfetti create in-film placement for animated feature

Center Fruit was integrated into the Turner production ‘Balla Bowl’

New Idea commercial says anyone can be a linguist

New Idea commercial says anyone can be a linguist

The ad has been created by the team at Lowe Lintas

“The clearer and simpler the message, the more effective it will be”: Bruce Duckworth

“The clearer and simpler the message, the more effective it will be”: Bruce Duckworth

In a Q&A with Campaign India, Bruce Duckworth talks about the importance of simplicity in design, a theme he will touch upon, as a speaker at the upcoming Kyoorius DesignYatra 2010.

Mindshare is Agency of The Year at Emvies 2010

Mindshare is Agency of The Year at Emvies 2010

Maxus in second place, Mudra Max in third

Lowe Lintas creates new campaign for Zoya

Lowe Lintas creates new campaign for Zoya

VIew the campaign here

Star CJ Alive campaign built on research response “Paagal hai kya?”

Star CJ Alive campaign built on research response “Paagal hai kya?”

WATCH TVCs here

Adland Rockstar: Jayanarayanan K

Adland Rockstar: Jayanarayanan K

This week, Jayanarayanan K, an associate creative director at McCann Erickson, Bangalore, tells Campaign India what he likes about photoshoots for fashion brands.

Tata Docomo creates new ‘Pay per use’ TVCs

Tata Docomo creates new ‘Pay per use’ TVCs

The campaign by Draftfcb+ulka is on air

Are clients taking advantage of the agencies?

Are clients taking advantage of the agencies?

The hypercompetition in adland gives clients the opportunity to shop around, and they will, discovers Arati Rao

Will crowdsourcing be a threat to agencies?

Will crowdsourcing be a threat to agencies?

It’s a welcome trend that can benefit the brand, but the advertising agency still can play a role, discovers Arati Rao

How will the F&B pledge affect advertising?

How will the F&B pledge affect advertising?

How will the F&B pledge affect advertising?

"It’s about the honesty in your relationships:" Elsie Nanji

"It’s about the honesty in your relationships:" Elsie Nanji

Red Lion’s Elsie Nanji speaks to Arati Rao about her career, about design, about print, the Internet and about Cannes

"Awards are two-and-a-half minutes of glory:" Sagar Mahabaleshwarkar

"Awards are two-and-a-half minutes of glory:" Sagar Mahabaleshwarkar

Bates 141 NCD Sagar Mahabaleshwarkar talks to Arati Rao about awards and why art directors should think film

All About: Group buying

All About: Group buying

Everybody’s talking about it. What does it do, asks Arati Rao

All About: Khushiyon Ki Doli

All About: Khushiyon Ki Doli

What is this initiative all about? Arati Rao finds all the answers

Sixth Indian Magazine Congress scheduled for September

Sixth Indian Magazine Congress scheduled for September

To be held in Mumbai

"You’re only as good as your last film": QED

"You’re only as good as your last film": QED

Arindam Mitra and Abhijit Chaudhuri of QED Films don’t intend to be a "mom-and-pop" store, discovers Arati Rao

“Consumers will trade up on their essentials”

“Consumers will trade up on their essentials”

So says STAR CJ CEO Paritosh Joshi in a conversation with Arati Rao, and adds that TV shopping needs respectability