Your weekend reading list
Trevor Beattie, founder partner Beattie McGuinness Bungay, talks about what he's reading at the moment, though it may take a while for you to get your hands on it
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Clarification on buzz about DDB Mudra's Rajeev Raja
He isn't quitting, but is in talks with DDB Mudra's management to find a way to devote more time to his music
All About... Business magazines
Arati Rao takes a look at the vibrant business magazine space in India
Close - Up: "Most clients like the safety net of the large agency"
Satbir Singh, managing partner and chief creative officer of Euro RSCG India, discusses his career, awards and his thoughts on independent creative agencies with Arati Rao
Profile: "We believe we’ve a role in growing the market"
Oona Dhabhar, marketing director of Condé Nast India, talks to Arati Rao on how to add panache in a luxury magazine
Jishnu Sen elevated to president and CEO, Grey Group India
He will continue to report to Nirvik Singh
The Unedited Spikes Interview: James Thompson, APAC CMO, Diageo
James Thompson, chief marketing officer, Asia Pacific chief marketing officer, Diageo, on the company’s India strategy and some interesting ideas being developed in China
Lowe Lintas creates new campaign for Zoya
VIew the campaign here
Virgin Mobile asks consumers to "break up" with their network, in MNP campaign
WATCH the TVCs created by Bates141
“The challenge for us is that production and creative development isn’t something we’ve been traditionally involved in”: Mindshare Digital’s Nick Seckold
Nick Seckold, head of digital, Asia-Pacific, Mindshare, on how clients are taking to the media agency’s digital offering and other opportunities and challenges in the space
Senior level rejig at NDTV
KVL Narayan Rao elevated to executive chairperson, Vikram Chandra to CEO
All About: BIG CBS
With three channels on the way, Arati Rao finds out more about the JV between RBNL and CBS.
IPG brings its Women's Leadership Network to India
The Indian chapter will be called 'Equal & Opposite'
Close-Up: "Every idea that you can think of on VW has been done"
Rajeev Raja, national creative director of DDB Mudra Group, discusses how Volkswagen’s advertising is taking shape in India, and what’s changed in Indian advertising in the past two decades.
Adland Rockstars: Shayondeep Pal
He's a creative director at Lowe Lintas, Delhi
UTV Stars launches new brand campaign 'Touch Feel Believe'
WATCH the promo videos created by Taproot
My favourite Cannes Grand Prix: MG Parameswaran
Parameswaran picks Apple's '1984' spot that won the Grand Prix at Cannes in 1984
Micromax uses Kalki Koechlin in its new music phone TVC
WATCH the TVC created by Lowe Lintas
SMG tops RECMA global billings rankings for 2011
Mindshare leads the India billings chart, followed by Madison
Maxus bags Matrubhumi AoR
The account will be handled from the Thrissur office
New TeachNext TVC flips the "School's out" routine
WATCH the TVC created by Rickshaw here
Glimpses from Spikes Asia 2011 Awards Ceremony
WATCH what Sajan Raj Kurup, Bobby Pawar, Ravi Deshpande and Colvyn Harris had to say about how their agencies did
Skoda India assigns creative mandate to BBH India
Skoda India account was previously handled by Saatchi & Saatchi
Close-Up: ‘We need the dreamers... We need to protect them’
Prasoon Joshi, the multi-faceted president of McCann Worldgroup, South Asia, tells Arati Rao why moments of confusion in one's career choices are significant, and why clients have to help bring the fun back into advertising
Greenlam introduces Saundarya Premi, the bestower of beauty
WATCH the TV ad created by McCann Worldgroup
Discovery Science to start Hindi language feed
Rahul Johri talks about the growth of Discovery Science in India since its launch in 2010
Paritosh Srivastava joins Publicis Ambience as Mumbai branch head
Srivastava was heading Rediffusion's South operations in his previous role
Cannes Lions 2011: "Account manager is the spider at the center of a web"
Ogilvy & Mather's David Mayo shares his thoughts about the changing role of account managers and Asia's abilities as a great story-teller
Senior team restructuring at DDB Mudra Group
The new architecture and identity of the DDB Mudra Group will be revealed on 28 February 2012
“Holding company structure less likely to take risks”: Srinivasan Swamy
A report from the first session of the Advertising Conclave at Goafest 2011
Q&A: Angela Barkan, Sony Music Entertainment
A conversation with the senior director, marketing & media, of Masterworks, about how music labels are engaging fans
Times Television Network ups mandates for senior management
Avinash Kaul appointed CEO - ET Now and Zoom, Ajay Trigunayat is CEO - English Entertainment
MPG India appointed Clarks Future Footwear media AOR
MPG handles Clarks in a number of markets globally including United Kingdom
New LIC Nomura MF TVC depicts fusion of two cultures
WATCH the TVC created by RK Swamy BBDO
The Sponsorship Company launches; aims to connect event sponsorship seekers with brands
The platform is web-based
Euro RSCG scoops Baskin-Robbins India
The mandate is for traditional above the line media
My favourite Cannes Grand Prix: Roopak Saluja
Saluja's pick is the popular 'Whassup' campaign of Budweiser that won in 2000
O&M is Agency of the Year ’10
Campaign Asia dubs O&M creative agency, Mindshare, media agency and digital agency of 2010
Glimpses from Day 2 of Spikes Asia 2011
WATCH what James Thompson, Michael Wall, KV Sridhar, Stephen Kim, Jason Scott and Sonal Dabral had to say when asked about recent work coming from APAC that they found interesting, plus a roundup of events on Day 2
BBH India creates tongue in cheek ad for Vaseline
VIEW the print ads that appeared yesterday here
From The Planner's Table: BBH India's Partha Sinha
Partha Sinha, managing partner, BBH India, discusses how advertising has changed, the BBH way of planning, and the skills he looks for in young planners
Weekend Happenings
Art, music, theatre and film screenings
Flashback: A decade ago with Dan Wieden
Campaign India caught up with the co-founder of Wieden+Kennedy during the Cannes Lions International Festival of Creativity in 2012
VIDEO: From the Planner's Table: Ogilvy & Mather's Kawal Shoor
Ogilvy & Mather Mumbai's head of planning Kawal Shoor offers his take on the place of planning in Indian advertising, and which categories he thinks could do with some planning expertise
Mahindra’s 'Live young, live free' campaign celebrates adventure, showcases UV portfolio
Watch the ad film created by Interface Communications
Should Indian magazines get iPad versions?
It's a move that can give a fillip to an industry that desperately needs it is the common consensus, finds Arati Rao
Mindshare wins digital mandate of MP Tourism
Agency also empanelled for Pondicherry Tourism
Web now, mobile next is the verdict at 13th Digital Marketing Round Table
The event was jointly hosted by the Internet & Mobile Association of India and ebay
Euro's Ashok Lalla switches to Mindshare
He will be leader, digital, South Asia
Cinthol revamps with adventurous 'Alive is awesome' campaign
Watch the ad film created by Creativeland Asia
VIDEO: In conversation with VivaKi's Rishad Tobaccowala
The chief strategy and innovation officer gives his point of view on the need of the hour for digital advertising in India, whether the future of digital will be fraught with a turf war, and why VivaKi is modelled on a social network
"Our Indian clients are showing no signs of cutting ad spends": TBWA's Keith Smith
Keith Smith, president, International, TBWA Group, talks about the Indian operations, the launch of Integer (the retail activation agency) in the near future, and whether global economic developments will influence what's happening in India
Profile: "For MTV, it’s Facebook that is competition"
Aditya Swamy, channel head, MTV India, explains why the youth brand bases its success on more than just ratings
Jitender Dabas to head planning at McCann Delhi
He was previously at JWT
Ad:tech India: “Digital is the invention of our times”
In case you missed our tweets, here’s a wrap up from the sessions we attended at the first Ad:tech India held in Gurgaon on April 27 and 28, 2011
BBC Hindi launches its mobile site
The mobile site will offer the option of text and audio programmes
"We need to drive digital throughout the process": Amanda Richman, MediaVest Digital
A conversation with Richman, president – digital, MediaVest Worldwide and digital lead for emerging markets, Starcom MediaVest Group, and Arnab Mitra, national director, SMG digital
Mudra West bags BBC Top Gear account
The agency also handles the accounts of Lonely Planet, Filmfare and Femina
Cannes Lions 2011: "Planners don't have to fight; they have to be good and useful"
In what turned out to be a mini-session of 'From The Planner's Table', Martin Weigel, head of planning, W+K Amsterdam, explained how a planner makes a groove for himself at a creative agency like W+K and the insight within the new Heineken 'Open Your World' campaign
Profile: "We create the brand, the DNA and the guts"
Landor's Lulu Raghavan in conversation with Arati Rao.
Think beyond refrigerators, says new Godrej Appliances TVC
The ad has been created by JWT India
"Know More. No Less." is Business Standard's new tagline
The communication for the same has been created by Doosra
Three new accounts at Genesis Burson-Marsteller
The integrated communication firm picks up Kohler, Pioneer India Electronics and Pearson Education
Have a peaceful afterlife with insurance, says new Future Generali campaign
WATCH the campaign for Insurance Week created by Ogilvy & Mather
Airtel spins off new campaign into 'shorties'
WATCH the new TVCs in the 'Har Friend Zaroori Hai' campaign created by Taproot
An age-old legend supports new Bajaj Miniz TVC
The ad has been created by Leo Burnett
Weekend capers: Subhash Kamath
Subhash Kamath, managing partner, BBH India, tells us about his weekend plans, and shares some memories about a past one
Goafest 2011: “Be more Silicon Valley, less Madison Avenue”
In his session on Day 2, Neeraj Nayar, president, Contagious Communications, spoke of the ways advertising can change
Indian entries at Cannes Lions 2011 soar to 1173
Number of entries from all over the world reaches an all-time high of 28,828
“3D advertising is definitely on the radar”: Intel’s Sandeep Aurora
WATCH Intel’s ‘Penguins’ TVC and the videos for the India launch of the Core family, in this conversation with the director, marketing of Intel South Asia
Arati’s Blog: The mystery behind “Jack” solved
That and a few pointers from the MDC and Crispin Porter + Bogusky session on Day Five
VIDEO: In conversation with Jean-Yves Naouri
An interview with the executive chairman of Publicis Worldwide and chief operating officer and member of management board Publicis Groupe SA
Weekend fun: Play around with two new interactive videos
Old Spice unveils 'Muscle Music'; Ranbir gets into fun mode for 'Barfi'
Mudra Group unveils new brand identity
The new brand platform will be Inventive Brand Solutions
Close-Up: The biggest mountain to climb is the best one’
Bobby Pawar, chief creative officer and managing partner, JWT India, chats with Arati Rao, on h is two-decade long journey in advertising, and about the highlights of the JWT adventure so far
'Made in India, made for India' campaign for new BMW 3 Series
Watch the TV ad created by Liquid Campaign India
Nikhil Gandhi appointed business head of UTV's soon to be launched channel UTV Stars
The channel will be on Bollywood entertainment
Arati’s Blog: Can just about anyone really write an ad?
The first session of Spikes Asia 2011 put the spotlight on the consumer and whether crowdsourcing is the way of the future
MTV India unveils 'Age of Sinnocence' study
The study was conducted amongst 2400 youth between the age group of 18 to 24 years across 13 cities in India
Profile: “Creatives like client servicing to add value”
Jishnu Sen, newly promoted president and CEO of Grey India, tells Arati Rao about his career in account management
Mudra Group creates the 'Silent Anthem' for BIG Cinemas
The National Anthem has been shot in sign language and enacted by children with hearing/speech impairments
JWT Delhi's Rohit Ohri quits; to head to Dentsu
He will join the Dentsu India Group as executive chairman
New Samsung Metro TVC pitches social networking feature
The ad has been created by Cheil India
New Idea commercial says anyone can be a linguist
The ad has been created by the team at Lowe Lintas
AdAsia 2011: In conversation with Pankaj Ghemawat
We spoke to Pankaj Ghemawat, global strategist, professor, author and speaker, right after his book launch at AdAsia 2011
The Unedited Spikes Interview: Nirvik Singh, Grey APAC
Nirvik Singh, chairman and chief executive officer, Grey Asia Pacific, on Grey India, how to enter right for a Cannes Creative Effectiveness Lion and the indie agency wave
Campaign India in conversation with Chris Foster, chairman and regional CEO, Saatchi & Saatchi APAC
We caught up with Saatchi's new APAC head during his recent visit to Mumbai to ask him about his plans for the agency in India and what will be his focus areas
Candid Marketing bags new accounts
Wins Michelin Tyres & Oakley
The Unedited Spikes Interview: Michael Wall, global CEO, Lowe + Partners
In the first of our interviews from Spikes Asia 2011, here’s Michael Wall, CEO, Lowe + Partners, on what’s happening at the network in India, Asia, and the rest of the world
My favourite Cannes Grand Prix: Rajiv Rao
Rao picks the Budweiser 'Whassup' campaign that won Grand Prix in 2000, and talks about the Honda 'Cog' commercial that won Gold in Film Lions (2003)
KDD embarks on launch campaign in India
WATCH the TVCs for the fruit juice range created by DDB Mudra Bangalore
All About: Khushiyon Ki Doli
What is this initiative all about? Arati Rao finds all the answers
Goafest 2011 gets underway; Powered by Hindustan Times
Over the next two days, Campaign India will be bringing you extensive, up-to-date coverage of Goafest 2011. For all of you who can’t make it to Goafest this year, watch our video round-up of day one of the festival.
'Connect to Airtel, connect to success' is message of new Airtel TVCs
The campaign has been created by Rediffusion YR
Ariel looks to script a consumer engagement story
The campaign is created by Saatchi & Saatchi
OMD India bags McDonald’s digital media account
The mandate includes media strategy, media buying and planning across all digital and interactive channels
MMGB: Legends and headlines resurrected
A conversation with Bodhisatwa Dasgupta, group head. O&M Delhi, the creator of two new Facebook groups 'Put Headline Here' and 'Legends of Advertising', and what fans think of them
Grown-ups play “Train” in the new TVC for Indian Railways
The ad has been created by Piyush Pandey and the team at Ogilvy Delhi
There's more to ‘Londonderry’ than magic, says Parle
Watch the TVCs created by Everest Brand Solutions
Opinion: Can Kolkata be the advertising hub of the East?
Agencies are looking outside the frontiers of the state and country for business, and therein could lie the opportunity
Is it time for Facebook to come sit at the main table?
This and other questions debated at IAA-India Chapter’s panel discussion “Face to Face with Facebook”
Your weekend reading list
Shailesh Velandy, vice president at Mudra Max, has a couple of recommendations
“The Harley-Davidson culture will become an integrated part of youth culture in India”: Sanjay Tripathi, Marketing Director
To kickstart endeavour with the launch of Harley Rock Riders
Madison World wins media business of ITC
A specially created media agency unit will be set up for the account
BBDO and Mudra lead Indian shortlists at Spikes Asia with 14 each
India has 60 shortlists in the categories announced so far
Tata Docomo creates new ‘Pay per use’ TVCs
The campaign by Draftfcb+ulka is on air
Carat retains part of Philips media account post global review
MPG also added on the roster for the consumer lifestyle sector for specific regions of the Americas, France and Southern Europe
AdAsia 2011: “Responsibility the fourth dimension of growth”: Unilever’s Harish Manwani
Michael Roth, chairman and chief executive officer, Interpublic, talks to Harish Manwani, chief operating officer, Unilever, and chairman, Hindustan Unilever Ltd in a session titled, “The Game Changers”
There's a smile in every moment, say new Sunfeast cookies TVCs
The campaign has been created by Draftfcb + Ulka
"In the digital world, no matter who you are, you're exposed": Interbrand's Green
Interbrand Asia Pacific chief executive officer, Stuart Green, offers his views on social media, digital, and why brands should maybe think twice before signing on for that cricket sponsorship, among other things
Emami appoints Rediffusion Y&R for BoroPlus and Zandu
Apart from handling the creative duties for Zandu Balm, the agency will also take charge of developing the communication task for reintroducing a range of OTC products from the Zandu family
Perfetti introduces Alpenliebe Juzt Jelly
WATCH the TVC created by McCann Worldgroup
Live-Issue: How effective is the teaser ad these days?
Many brands have used the teaser ad route of late, but opinions on how effective they are are divided, finds Arati Rao
Akshay Kumar plays a dentist of the not-so-normal-kind in new Micromax film
WATCH the TVC created by Lowe Lintas
VIDEO: Campaign India Digital Media Awards, presented by BBC.com
Watch glimpses from the evening and what the heads of some of the winning agencies had to say
Adland Rockstars: Mayuresh Wagle
He's a copy supervisor at JWT, Bangalore
HSBC Advance targets mass affluent consumers through new campaign
In India, the creative account is handled by Contract Advertising
TVC: Airtel plays up 3G's power to connect people in new campaign
WATCH the TVCs created by JWT Delhi
Maggi looks to consumers for new flavours
WATCH the 'Me and Meri Maggi' campaign, created by Publicis Capital
Live Issue: Is the festive season losing its importance?
Arati Rao poses the question to five marketers and find it's still very much a part of their annual marketing plans
Your weekend reading list
This week, we asked Arun Iyer, national creative director, Lowe Lintas, for his recommendations from his Kindle
Hero MotoCorp debuts ‘Hum Mein Hai Hero’ campaign
WATCH the TVC created by Law & Kenneth
The art of shadowgraphy revived in new MP Tourism TVC
The advertisement has been created by Ogilvy & Mather Mumbai
Nagessh Pannaswami to join Curry-Nation
In his last role, he was heading BBDO Mumbai
IndiaFirst marks foray into health insurance with new TVC
WATCH the TVC created by Saatchi & Saatchi
Kwality Wall's launches ice cream brand Fruttare in India
WATCH the reveal TVC and teaser TV campaign created by Lowe Lintas
"Awards are two-and-a-half minutes of glory:" Sagar Mahabaleshwarkar
Bates 141 NCD Sagar Mahabaleshwarkar talks to Arati Rao about awards and why art directors should think film
Shriram Insight puts the family astrologer out of business in new TVC
WATCH the spot made by Metal Communications
VIDEO: Goafest 2011 gets underway; Powered by Hindustan Times
Over the next two days, Campaign India will be bringing you extensive, up-to-date coverage of Goafest 2011. For all of you who can’t make it to Goafest this year, watch our video round-up of day one of the festival. WATCH the video below:
Victorinox picks MPG as Media AOR
The account is estimated to be worth more than INR 10 crores
MSLGroup India releases report on PR industry in India
A conversation with Jaideep Shergill, CEO, Hanmer MSL, and Glenn Osaki, president MSLGroup Asia on the findings of the report
Saints And Warriors chosen for new CavinKare product
The agency is currently working on the name and branding for the finger snack
Saif Ali Khan hangs out with Appy Fizz in new campaign
Watch the first TVC created by Creativeland Asia
‘The big thrust of next year is consumer goods’
Q&A: Landor’s Lulu Raghavan and Ektaa Aggarwal
Close-Up: “We’ve shed our reluctance to look beyond South India”
Photographer and ad man Sharad Haksar talks about his journey into advertising with 1pointsize, his learnings and the way forward
MWG TAG Ideation wins Zee News Hindi account
The account was won in a multi-agency pitch
Your weekend reading list
Ajay Chacko, president, AETN18 Media, fills us in on what he's going to be reading over the weekend
DNA begins 'India Positive' campaign
WATCH the TVC created by Scarecrow Communications here
MTR offers women a hand in the kitchen
O&M Bangalore creates new TVC for the range of breakfast mixes
W+K Delhi brings out its own magazine ‘Motherland’
Magazine to provide perspectives on trends, issues and ideas arising from contemporary Indian subculture
Godrej Aer sticks to core promise of incredible fragrances
Watch the ad film created by Creativeland Asia
Nestle Kit Kat TVC uses singing squirrels for new spin on proposition
The TVC is created by JWT Delhi and Gobsmack Productions
New HP Notebooks TVC uses colour as an idiom of change
The ad has been created by Breakthrough Communications
AdAsia 2011: In conversation with Bruce Haines
A quick catch up with Bruce Haines, global chief strategy officer, Cheil Worldwide at AdAsia 2011
Cartoon Network-Perfetti create in-film placement for animated feature
Center Fruit was integrated into the Turner production ‘Balla Bowl’
Maaza pitches itself as the "Har mausam aam" in new TVC
Watch the TVC created by Leo Burnett
Red FM brings you Radio Private View: New from today
Starting today, Campaign India, in association with Red FM, brings you 'Private View' on the latest radio commercials. This week, we get the opinions of Josy Paul, chairman and chief creative officer of BBDO/Proximity India, and Rajeev Raja, national creative director, DDB Mudra, on six of them. To begin with, we will carry this feature twice a month. Here's requesting producers, creative directors and clients to send in radio commercials for review to radhika@haymarket.co.in. And if you want to review the commercials, contact Radhika as well. Bouquets and brickbats? Radhika, again!
Close-Up: "There are no champions for integrated work as yet"
Josy Paul, chairman and CCO, BBDO India, tells Arati Rao clients are asking for more than just TV
AdAsia 2011: “Don’t follow the ‘Dude we should do’ philosophy”: Will Sansom
A report and all the case study videos we could find from the Contagious presentation at AdAsia 2011
"We will continue to focus on diversifying our revenue streams": Sheehy, SMG
John Sheehy, president, global operations, Starcom MediaVest Group, on operations in India and emerging markets
Filmfare launches Hindi edition
Will be a combination of articles which will be found in the English edition and some exclusive content as well
Spice Flo mobile ups cool quotient, pops 'music video'
WATCH the TV commercial created by Ogilvy & Mather
Anyone who would sit in the Audi would go "Wow"
Arati Rao spoke to Creativeland Asia's Sajan Raj Kurup on how the client and his colleagues arrived at the 3D route that was finally chosen for Audi; on how they chose their partners and what they expect the campaign to achieve
Kansai Nerolac gets roadblock on Star Network
Watch the video from September 13's strategic tie-up here
Close up: "Youngsters consider advertising to be one of ten options"
Campaign India puts the spotlight on Rahul Sengupta, national creative director of TBWA India
Adland Rockstar: Jayanarayanan K
This week, Jayanarayanan K, an associate creative director at McCann Erickson, Bangalore, tells Campaign India what he likes about photoshoots for fashion brands.
VIDEO: From The Planner's Table: BBH India's Partha Sinha
Partha Sinha, managing partner, BBH India, discusses how advertising has changed, the BBH way of planning, and the skills he looks for in young planners
Close-Up: "Increasingly, the problem all of us have is talent"
Charles Victor, national creative director, Law & Kenneth, in a freewheeling conversation about shifting agencies, brands, and job roles
Live Issue: “Will the slowdown talk affect recruitment?”
Arati Rao poses the question to the spokespersons of five different organisations to get their views on the job scene
Q&A: Henri Holm, Rovio Entertainment
A conversation with the senior vice president at Rovio, about the phenomenon that is 'Angry Birds'
All About: Sponsorship Evaluator Tool
Aarti Rao finds out more about this new tool from Lodestar UM
Godrej Security stays with humour, promises freedom from the fear of theft
WATCH the TV ad created by JWT India; Rs 10 crore integrated campaign planned
Neeraja Kale promoted to Branch Head, Law & Kenneth, Mumbai
This is the first time the agency is appointing someone for the post in its Mumbai office
Mirinda launches two new flavours
Watch the TVC created by JWT India
It's "Youngistan Ka Wow" again in New Pepsi TVC
The ad has been created by JWT Delhi
Profile: Loving the thrill of the start-up, five years on
Jasmin Sohrabji walks Arati Rao through her career, stints in ‘non-established’ places, and the OMD India journey
Godrej Interio pitches “Thoughtfully Designed Furniture” in new campaign
The campaign has been created by Law & Kenneth
Creativeland Asia creates ‘Start Young Music Movement’ for Audi Q3
Watch the music video which features John Abraham
McCann Erickson India wins a Gold at London International Awards 2010
Other Indian agencies also pick up metals
Goafest 2012: "Digital is the air we breathe," says Tim Love, Omnicom
Tim Love and Jean-Yves Naouri talk about the 'Ideas that impact the full circle'
Arati’s Blog: Whatever happened to ‘Suit Up!’?
Can’t remember the last time I heard Barney Stinson say that, and a Master Class I caught a bit of on Day Four hoped to bring an end to the word in ad lingo as well
Euro RSCG to get a change of name
Come September 2012, Euro RSCG will be rebranded as Havas Worldwide; new umbrella digital brand created
JWT creates new TVC for GoodKnight
The ad is for the advanced low smoke coils and features Vidya Balan
Q&A: Mala Sekhri, India Today Group
A conversation with Mala Sekhri, chief operating officer of the lifestyle division of India Today Group, on Cosmopolitan’s 15 years in India, and plans for the other titles for the year (the Group will launch Women’s Health in April)
Close - Up: "Gaming and mobile is usually on the last slide…"
Tista Sen, senior vice president and executive creative director, JWT, explains to Arati Rao why it’s critical for agencies to recruit from unconventional avenues, something she’s learnt from the time she wanted to make the shift from film production
Switch your network, not your number, advises new Idea campaign
The TVCs for the upcoming Mobile Number Portability service have been created by Lowe Lintas
Your Weekend Reading List
Anil Nair, CEO & managing partner, Law & Kenneth, shares what he’s reading at the moment
New Tanishq commercial isn’t just about the jewellery
Lowe Lintas pitches the thought “Beautiful gold for beautiful people”
Dubai Lynx 2011 now open for delegate registrations
The event will be held from March 27 to 29 at the Arabian coast resort the Madinat Jumeirah in Dubai
Tata Photon Music marks World Music Day with Ty Cullen-inspired viral
WATCH the video created by Contract Advertising
Satya Shetty appointed chief implementation officer, Digital, at Creativeland Asia
Shetty was earlier with Lowe Lintas (Linteractive)
Regional, Digital, Rural to be key opportunities for Indian advertising
A report from the Wharton Future Of Advertising Round Table - India held in Delhi on 20 July, 2011
Law & Kenneth strengthens leadership with new hires
Rana Barua joins as COO - West and South; Samir Datar as SVP - strategic planning; and Amardeep Singh as CCO - North and East
Campaign@Cannes Blog: With a little help from my friends…
Takeaways from the BBDO session on day five of Cannes Lions 2012, and India-spotting
Glimpses from Day 1 at Spikes Asia 2011
WATCH the video and an interview with Terry Savage, festival chairman
Roy Menezes joins Creativeland Asia as creative director of digital operations
He moves from Rediffusion Wunderman
Day 1 at Goafest 2011; Powered by Hindustan Times
WATCH what happened on Day 1 of Goafest 2011, as Zuri White Sands Resort gets ready for the advertising fraternity to converge
Triton elevates Renton D'Sousa to CEO
He will continue as national director - creative and strategy
Your Weekend Reading List
Find out about how the special effects in Inception were created
“e-commerce will be the most important store for luxury brands in India”: Conde Nast Digital’s James Bilefield
This and other views from the day-long Conde Nast Digital Day conference, held in partnership with Campaign India in Mumbai on Thursday
CVL Srinivas takes charge at SMG India as chairman
CVL Srinivas has been appointed as chairman, Starcom MediaVest Group and managing director, LiquidThread – APAC and India.
Hero MotoCorp unveils new logo
The communication campaign will start with teasers – and the reveal will break on 15 August
Good Knight bids to become a part of more Indian families
WATCH the TV ad created by JWT India
Vespa premieres first ad on TV
Watch the making of the ad film in our new video segment 'First Cut' and the film as well
"Aaj lee kya?" asks campaign for new chewing gum brand Chingles
Watch the TV commercial created by Dentsu Marcom
My favourite Cannes Grand Prix: Senthil Kumar
Senthil picks Nike Livestrong Foundation's 'Chalkbot' campaign by Wieden + Kennedy that won in 2010
“The foundation of Survivor as a concept hasn’t been compromised”
A Q&A with Niret Alva and Nitin Vaidya on Survivor India
Promotions at LMG Mumbai, Kolkata and Cochin
Three key personnel, Himanka Das, Joydeep Raha and S Muthukumarasamy, confirmed to be leaving as well
"We must be absolutely vulnerable with consumers": Pizza Hut's Anup Jain
Anup Jain, marketing director, Pizza Hut talks about the importance of social media and how its opened up the marketing vista for them in a way that was never possible before.
Kyoorius DesignYatra back in Goa this year
The dates are 9-10 September, venue is the Grand Hyatt, Goa
Q&A: Suprio Guha Thakurta, The Economist, India
Thakurta, managing director, India, explains the growth in the publication's circulation over the last five years, and the strategy behind it
Mudra, Ogilvy & Mather nominated at D&AD
Taproot, TBWA, Leo Burnett make it to "In Book"
AdAsia 2011: “Behaviour is still the same, technology has just amplified it”: BBDO
A report from the session by Chris Thomas and Simon Bond at AdAsia 2011
Ogilvy Bangalore brings in Joono Simon as creative head
Simon was with Leo Burnett Colombo in his last stint
IBF announces first ever Indian TV Fest '12
'We are a competitive industry, but the spirit of competitiveness is sometimes taken to an illogical extreme': Uday Shankar
All About: Top three Hindi GEC episodes
We analyse what worked for the top-rated episodes on TV in between January-November 2011
'Aman Ki Asha' to be featured in Centre Pompidou exhibition in Paris
From May 25-September 19, The Centre Pompidou is to present a major exhibition that explores Indian society through the eyes of Indian and French artists
A talking newspaper ad launches Volkswagen Vento
The ad was created by DDB India, and MediaCom was the media agency
Campaign@Cannes Blog: India takes centrestage
Takeaways from the ‘Global India’ seminar by Lowe + Partners at Cannes Lions 2012, and India-spotting on day three of the advertising festival
Niti Kumar joins MediaCom as national director - new business and insights
She will be based out of the Delhi office
Ogilvy & Mather most shortlisted agency from India at AME Awards 2011
W.A.L.S most shortlisted Indian entry
Double Standards: What do brands get from live music events?
Arati Rao quizzes a marketer and an event specialist on what brands get from associating with live music events, and whether such platforms are being used well
MMGB: Kotex 'Woman's Inspiration Day'
Watch the Youtube video that explains how Israeli agency Smoyz Creative used the hot-social-network-of-the-moment Pinterest in an innovative way
Cannes Lions 2011: "Is the age of specialisation over?"
WATCH industry experts share their views about whether the age of specialisation is over, considering how creative agencies dominated the PR Lions categories at Cannes this year.
Week 42 Ratings: KBC fails to boost Sony
Pecking order stays the same
Grant Hunter: ‘Agencies have to act more like newsrooms’
Iris’ regional creative director in Asia, Grant Hunter, talks about hybrid talent, the thinking behind ‘Urgent Genius’, and what the agency is really up to in India
BMB India bags Treo and Milton
The agency will handle creative across ATL, BTL and digital for the two Hamilton Houseware brands
Cafe Coffee Day ventures into print for first time
Their first print ad appeared on Friday
UPDATED: BBDO and Mudra lead Indian shortlists at Spikes Asia with 14 each
India has 60 shortlists in the categories announced so far
Goafest 2011: “Be bold in one media, it’ll be picked up in something else.”
WATCH all the TVCs Sir John Hegarty spoke about in his presentation at Goafest 2011
"You’re only as good as your last film": QED
Arindam Mitra and Abhijit Chaudhuri of QED Films don’t intend to be a "mom-and-pop" store, discovers Arati Rao
Q&A: Leo Burnett's Arvind Sharma
Campaign India spoke to Leo Burnett's Sharma about the agency's acquisition of Indigo Consulting
Live Issue: What’s the cure for Kolkata’s talent crunch?
The heads of five agencies in Kolkata offer their perspectives to Arati Rao about the situation in the city
India Today Group makes key changes in top brass
Prabhu Chawla to be Editor (languages) and CEO of a new entity; MJ Akbar to oversee India Today (English) and Headlines Today
Monday Morning Gloom Buster
WATCH the viral video for Myntra.com by Happy Creative Services
Hungry & Foolish says 'No Mom, No You', for Mother's Day
Social media campaign to launch the 'No Mom No You Foundation' goes live today; FB users urged to add mothers' names to their user names
YouTube India gears up to livestream Olympic channels
Q&A with Nikhil Rungta, country head marketing, Google India
"From the marketer's pov, digital advertising is shangri-la": Marico's Satpathy
Insights from the panel discussion which took place on Wednesday in Mumbai before the Yahoo! Big Idea Chair Awards
New Samsung Guru TVC continues the story of Raghu
The ad features brand ambassador Aamir Khan
Nirvik Singh and Sunita Rajan on key trends in Asia India can benefit from
WATCH the video interview
New Maha Coffee Eclair TVC says it has 'Coffee Ki Dishoom, Chocolate Ki Muah'
WATCH the TVC created by JWT India here
Mindshare is Agency of The Year at Emvies 2010
Maxus in second place, Mudra Max in third
Q&A: Rajesh Iyer, associate vice president - marketing, Colors
WATCH the video of the "burning billboard", which was one of the ideas developed to spur audience interest in the fourth season of Khatron Ke Khiladi
Campaign@Cannes Blog: The chink in the holding company armour
Takeaways from the Deutsch LA session, and India-spotting on Day 2 of Cannes Lions 2012
Maxus team wins AAAI-Cannes Young Lions Media Competition 2012
Abhishek Grover and Ashish Bajaj from Maxus Gurgaon head to Cannes
Leo Burnett brings Suvadip Ghosh Mazumdar on board as VP
He will be based out of the Mumbai office
Profile: “We localise our shows through language”
Keertan Adyanthaya, MD, NGC Network India and Fox International Channels in conversation with Arati Rao
VIDEO: Glimpses from Mindshare Brand Equity Compass 2011
WATCH the videos from the event where attendees told Campaign India what their definition of innovation is. And we found out which brand is right up there, when it comes to it.
Goafest 2012: ‘We bring sparkles to the eyes of people when they see a great campaign’: Naouri, Publicis Groupe
A report from the panel discussion on ‘Ideas that impact the full circle’ at Goafest Advertising Conclave 2012
Your weekend reading list
Arijit Ray, president, Mudra West, has picked a couple of cricket books in the spirit of the season
A little Sikh boy brings alive Tata Capital's philosophy in new campaign
WATCH the TVC created by Leo Burnett
Law & Kenneth creates Renault India's first brand campaign
VIEW the print ads
Q&A: Sonal Dabral, DDB Mudra Group
Sonal Dabral, chairman and chief creative officer, DDB Mudra Group, joins his new mandate today, and answers our questions about his creative agenda for the Group
"Your moment is waiting" says new Kerala Tourism TVC
The ad has been created by Stark Communications
Sixth Indian Magazine Congress scheduled for September
To be held in Mumbai
Soumya Sarkar joins MPG as senior business director
Sarkar will report to Kunal Jamuar and will be responsible for managing the planning function across all brands based in Mumbai
Q&A: John Zeigler, DDB APAC
In conversation with John Zeigler, chairman and CEO, DDB APAC, Japan and India, on the new developments in India and China
MTV’s 2012 youth study dubbed ‘Power of One’
MTV’s Aditya Swamy talks about some of the key findings of the study, which will be officially released today at the MTV Youth Forum
“There are no boundaries today” : Turner India
Siddharth Jain and Troy Lobo from Turner chalk out the company’ s digital distribution plans
Airtel introduces 'Airtel Money'
Watch the TVC created by JWT India
Goafest 2011: “The whole social network is a game”
Laurie Coots, chief marketing officer, TBWA, talks about the five things that keep her awake at night in her presentation at Goafest 2011
Live Issue: Untold rules in subtlety for a sensitive India
In the wake of the 18 Again storm, Arati Rao wonders what's the best creative approach for such products
Campaign@Cannes Blog: How Twitter can steer the plan
Takeaways from Dick Costolo’s seminar, and India-spotting on day four of Cannes Lions 2012
Curry-Nation bags Cholayil's Krishna Thulasi soap
The mandate is initially for traditional media
Second TVC for Cadbury Dairy Milk's 'Shubh Aarambh' released
The new ad by O&M is directed by Vinil Mathew of Foot Candles
Divya Radhakrishnan launches Helios Media
Helios Media is positioned as an integrated ancillary service company for television broadcasters
Your weekend reading list
BBC India's Myleeta Aga recommends 'Outliers' and 'In Other Rooms, Other Wonders'
VIDEO: India Today's Aroon Purie and Ashish Bagga in conversation with Campaign India
Conversations from the India Today Woman Summit & Awards 2011, held in Mumbai on Friday, January 14, 2011
Srijib Malik to head Bates' Delhi operations
His designation will be executive vice president
MediaCom devises ‘Who Will Drive Me crazy’ activation for Ambi Pur
The activation conducted in Delhi featured Neha Dhupia
Your Weekend Reading List
Kiran Khalap, managing director, chlorophyll, recommends 'The Living Company'
Genesis Burson-Marsteller brings in Judith Ostronic as CMO
She will be based in Gurgaon and will report to Prema Sagar
Publicis Capital and IndiaPicture devise 'Blow Up' to save public property during protests
WATCH the video of the case study and the video letters to protesters
Bindass co-authors Indian edition of ‘Generation Einstein’, with Jeroen Boschma
A conversation with Boschma and Keith Alphonso, business head, UTV Bindass, about the book that will release at the end of April 2012
Law & Kenneth empanelled for BPCL
BPCL retains its other existing agencies Lowe Lintas, Saatchi & Saatchi and Euro RSCG
Q&A: Sangeetha Aiyar, on marketing 'The Greatest Indian'
We spoke with the general manager - marketing, History TV18, on marketing the property, focus on social media and sustaining the momentum
AdAsia 2011: “Creative adaptability the solution to uncertainty”: Indra Nooyi
Nooyi, chairman and CEO of PepsiCo, delivered the valedictory note at the end of AdAsia 2011, and offered her five thoughts on how to deal with uncertainty
Mumbai Mirror is the voice of the Mumbaikar, says new TVC
WATCH the TVC created by Taproot
New avatar for DDB Mudra Group
Along with new brand and organisation structure, the Group announces Water’s joining the Interbrand network, and the launch of international shopper marketing unit Tracy Locke
Flipkart's new campaign pegged on "No Kidding, No Worries"
WATCH the new TVC campaign created by Happy Creative Services
Wieden + Kennedy bags Titan’s Xylys
The media services remain with Maxus
McCann Erickson bags Aircel business
The account was won in a multi-agency pitch
Myntra.com launches first brand campaign
WATCH the TVC created by Happy Creative Services
Saatchi & Saatchi makes senior appointments for Mumbai office
Kavita Kailas brought in as head of planning, Bhairavi Naik as AVP
“The clearer and simpler the message, the more effective it will be”: Bruce Duckworth
In a Q&A with Campaign India, Bruce Duckworth talks about the importance of simplicity in design, a theme he will touch upon, as a speaker at the upcoming Kyoorius DesignYatra 2010.
Grey India appoints Kaizad Pardiwalla as branch head for Mumbai
Hari Krishnan moves to the South office as vice president and head
New Haier TVC cashes in on John’s sex appeal
The ad has been made by Arms Crestra
BBH India bags two more Diageo accounts
The agency already handles Diageo's Scotch whisky brand Vat 69
New hires at McCann Healthcare
Sohan Shah appointed head of India operations, Manjunath Hegde as national strategic director andd PK Anil as creative head
Close - Up: “Blood, sweat, success for our clients — and then glory”
Senthil Kumar, chairman of the JWT India Creative Council and executive creative director - Bangalore, Chennai & Kolkata, discusses, among other things, awards – the ones he’s won, the ones India can win and the ones JWT hasn’t won as yet.
Cannes Lions 2011: “There is a very strong correlation between award-winning creative work and effectiveness”
BBH’s worldwide CEO Simon Sherwood talks about scam ads, how to win Agency Of The Year, and the new Creative Effectiveness Lions
VIDEO: "In the digital world, no matter who you are, you're exposed": Interbrand's Green
Interbrand Asia Pacific chief executive officer, Stuart Green, offers his views on social media, digital, and why brands should maybe think twice before signing on for that cricket sponsorship, among other things
Close - Up: "You’re never ‘confident’ of winning a Grand Prix"
Taproot co-founder and chief creative officer Agnello Dias tells Arati Rao about his advertising journey, the importance of awards, and whether the independents are really a threat to the networks
Profile: On a growth mission, with people in focus
Debraj Tripathy, MD, MediaCom India, recounts his early days - and nights - in the media business. By Arati Rao
Sony Pix launches marketing initiative 'Big Break'
The initiative will offer Hollywood fans a chance to appear in promos on Pix
Campaign India in conversation with VivaKi's Rishad Tobaccowala
The chief strategy and innovation officer gives his point of view on the need of the hour for digital advertising in India, whether the future of digital will be fraught with a turf war, and why VivaKi is modelled on a social network
'Measurement is a statistical process, can't be error-free; but level of the error can be defined'
Q&A with Paritosh Joshi, independent media and communications consultant, and head of technical committee, RSCI, on the NDTV lawsuit against Nielsen, number of people meters, and issues related to viewership.
Jaibeer Ahmed joins Saatchi & Saatchi Delhi
He has been appointed vice president
Bajaj Allianz takes 'Jiyo Befikar' theme to next level
WATCH the TVC by DDB India here
An ode to Mumbai in new Mid Day campaign
WATCH the TVC created by Origin Beanstalk
Creativeland Asia adds Cinthol to its kitty
The mandate is to revamp the brand
Updated: Creativeland Asia bags two verticals of Godrej
The agency has won the creative mandate of Godrej hair colour and a new product line
VIDEO: Glimpses from Campaign India Digital Media Awards 2012
We also caught up with some of the big winners post the show
The 3 Is of marketing today: Integration, Innovation, and the new Indian
A report from sessions held on day one of the 11th CII National Marketing Summit in Mumbai
Your weekend reading list
This week Sonal Dabral, managing partner, India and head of creative, Asia, Bates 141 tells us what he's been reading
“In the old days, the business card was the brand; it’s a lot more than that today”: Landor’s Craig Branigan
Craig Branigan, chairman of Landor Associates and chair and chief executive officer of the B to D Group, explains what’s exciting about the branding space in 2011 and where Landor India figures in the scheme of things
Landor's Lulu Raghavan on the panel of the Leading Hotels of the World Annual Convention
The convention will be held in Tokyo on November 19, 2010
Friday Box Office
'Wall Street - Money Never Sleeps' and 'Beauty and the Beast' in 3D release today.
The Pamela Anderson You Didn’t Know
There’s a certain image of Pamela Anderson that’s stuck in the minds of viewers around the world, since her ‘Baywatch’ days. In the course of a chat with her during her visit to India for Colors’ ‘Bigg Boss’, Campaign India discovered the other side of Anderson’s personality: she carries around Neruda’s poetry, for one.
Effie 2011: Ogilvy wins Agency Of The Year again
JWT in second place in final tally; Lowe Lintas and DDB Mudra in third place; Cadbury wins Client Of The Year; Taproot wins Grand Effie for Pepsi
Star One becomes Life OK
Sanjay Gupta, chief operating officer, Star India, answers all the questions we have on the channel refresh and what we can expect on Life OK
Arati’s Blog: As Sir John Hegarty, some numbers and James Hurman said…
A session at Spikes Asia 2011 by James Hurman of Colenso BBDO highlighted the importance of creativity in driving effectiveness
'There is no experience of buying paint in your traditional hardware shop': Kansai Nerolac's Anuj Jain
Kansai Nerolac's Anuj Jain and Sukhpreet Singh on trends in the marketing of paints
Amit Enterprises Housing releases first TVC with Sachin
WATCH the TVC created by JWT India and with a Hindi voice-over by Piyush Pandey
ICICI Pru iCare leverages digital for new campaign
WATCH the ‘Commitment is Everything’ spots created by Hungry & Foolish
Vimal woos the young male entrepreneur with new print campaign
The campaign has been created by Grey
Your weekend reading list
Vedobroto Roy, associate vice president and creative director at Cheil India, is a fan of Ruskin Bond
Sanjeev Gauba joins Law & Kenneth Delhi
He will be senior vice president
Thomas Cook India changes positioning to "Travel Smooth"
Watch the TVCs created by JWT India
Airtel plays up 3G's power to connect people in new campaign
WATCH the TVCs created by JWT Delhi
McCann Worldgroup strengthens APAC leadership
Prasoon Joshi elevated to president, South Asia; Charles Cadell to president, APAC
SBI's new TVCs continue on thought of "Banker To Every Indian"
WATCH the TVCs by Interpub here
VIDEO: "Bharat Bandh" around the corner, states SET MAX's DLF IPL-4 campaign
WATCH the new SET MAX campaign for DLF IPL-4, and SET MAX's Sneha Rajani and JWT India's Steven Mathias and Priya Pardiwalla on how it was made
VIDEO: In conversation with Integer's Dan Paris and Sreejit Nair
Campaign India caught up with Paris and Nair for Integer's official launch in India
Viacom18 to premiere Comedy Central on 23 January
BBH appointed the creative agency for the new channel; Vizeum is the media agency
Your weekend reading list
Zubin Driver, creative director, Network 18, and chief executive officer, Cell 18, tells Campaign India what he's reading at the moment
Close-Up: "I was quite pissed off with the scams and all that..."
KS Chakravarthy (Chax) in a candid conversation with Campaign India's Arati Rao about his ad career, the ad industry and why the steadiness at Draftfcb+Ulka is making its NCD smile a lot more these days
Venus Water Heater comes out with three new TVCs
The campaign has been created by TWC Films
Vivek Bahl appointed network advisor for content at Viacom18
He was formerly chief content officer for Turner International India
Basics Life says 'Shop Like a Man', online
WATCH the full length video created by Happy Creative Services, of which shorter edits will go on TV
“One of the things we want to concentrate on now with Water is to build a strong local team”: Jez Frampton, Interbrand
Frampton, global CEO, Interbrand, explains the new arrangement and how it came about
Mountain Dew signs on sportspersons for the first time
WATCH the TVCs created by Taproot India
Q&A: Samar Singh Sheikhawat
An interview with the senior vice president, marketing, United Breweries Limited, in which he talks about the Kingfisher brands (including the new one Kingfisher Red), the upcoming IPL, the Heineken India campaign, and how the company looks at digital as a vertical by itself
VIDEO: Day one at Goafest 2011
Goafest 2011 is underway at the Zuri White Sands Resort. View videos, photo galleries and updates from day one of Goafest 2011.
TAM Ratings: Top 10 programmes on New Year's Eve
The numbers are in, here's what people were watching in case they didn't have other plans
Grey Group's Nirvik singh to partner with Cyril Takayama for Spikes Asia session
The seminar will talk about magic, creativity and inspiration
"Bharat Bandh" around the corner, states SET MAX's DLF IPL-4 campaign
WATCH the new SET MAX campaign for DLF IPL-4, and SET MAX's Sneha Rajani and JWT India's Steven Mathias and Priya Pardiwalla on how it was made
All about: 9X Media’s music channels
Arati Rao gets the lowdown on the strategy of the Group
Q&A: Rishad Tobaccowala, VivaKi
A chat with VivaKi’s chief strategy and innovation officer, about the network and what’s hot and happening in the social space
Your weekend reading list
CNN International's Mumbai correspondent Mallika Kapur on what she reads
Hippo launches World Toasties, and new campaign for it
Watch the ad film created by Creativeland Asia
JWT creates character "Scientist Bhaskar" in new Foodles campaign
WATCH the TVC for Horlicks' instant noodles brand
Indies come together to form new international network Tribe Global
Turab Lakdawala of Tempest Advertising, one of the founder agencies, answers all our questions about the new network
Profile: "Sports doesn’t have the life cycle of Bollywood"
Anirban Das Blah, managing director of KWAN, talks to Arati Rao on the business of celebrity management in India
Q&A: Saatchi’s Matthew Seddon, Richard Hytner
The focus is on building the Delhi operations, and integrating the Lovemarks philosophy among the team and clients at the moment, we found
Ajit Menon exits DDB Mudra Group
He was executive director, organisation development
Must watch on TV: The Adventures of Tintin: The Secret of the Unicorn
We asked Sony Pix’s Himmat Butalia about the marketing strategy the channel has employed for their ‘Movie of the year’
All About: Group buying
Everybody’s talking about it. What does it do, asks Arati Rao
Thums Up gets all new star cast and tagline
WATCH the new TVC created by Leo Burnett
Focus stays on Indian men and their love for the SX4, in new campaign for diesel variant
WATCH the TVCs by Lowe Lintas
Profile: “We’ve gone beyond the 30-second ad spot”
Simran Hoon, head of ad sales at Colors, discusses how brands are being worked into programming
Out Of Office: The Admen of Wanted Yesterday
We asked Rajeev Raja, Prabhakar Mundkur and Subhash Kamath about their band, which plays at Blue Frog Mumbai tomorrow night
Your weekend reading list
Rajesh Ramaswamy on the books that are currently catching his attention.
MEC and Colgate execute night newspaper innovation
The activity has been carried out in Hyderabad for now
Flipkart.com gets on TV for the first time
WATCH the TVC created by Happy Creative Services
Q&A: Kunal Mukherjee, UTV Channels
The vice president - marketing at UTV channels, talks about how social media is being used to communicate the new positioning of Bindass
Adland Rockstars: Arnab Biswas
He's a strategy and creative consultant (branding and interactive media)
VIDEO: WATCH Campaign India in conversation with the Draftfcb Ulka team on the agency's 50 years in India
Arvind Wable, MG Parameswaran, Shashi Sinha, KS Chakravarthy (Chax), Niteen Bhagwat and Nagesh Alai respond to questions about the agency's success and the challenges it plans to take on in the future
Live Issue: "Will IPL see the Super Bowl Sunday effect?"
Arati Rao asks creatives and marketers whether live TV events provoke better ideas and advertising
Goafest 2012: Call for entries for Abbys underway
The last date for submission of entries is 9 March 2012
Holii rebrands with eye on new categories, younger buyers
New logo by Umbrella Design. Campaign India Q&A with Gilles Moutounet, CEO, Holii India
All About: MasterChef Australia in India
Arati Rao goes behind the marketing strategy of the popular show
MiD Day launches new entertainment division
Core focus will be on providing brands with consolidated entertainment marketing solutions
Cheil Worldwide SW Asia brings in Elvis Sequeira as national creative director
Sequeira is currently a director with Good Morning Films
Sonal Dabral to relocate to India
He will make the move in the third week of July
Madan Sanglikar to exit Mindshare
He was principal partner – Invention at Mindshare India
Campaign@Cannes Blog: How talking about that four letter word can make advertising better
Bits and pieces from the sessions, and India spotting on day one of the Cannes Lions International Festival of Creativity 2012
MSM launches new channel MIX
The channel will air from 1 September 2011
Scarecrow Communications to work on a project with Nestle as creative consultants
The development has been confirmed by Nestle
Profile: "Mobile is one medium that will be truly mass"
Habeeb Nizamudin, chief growth officer at Lodestar UM, talks to Arati Rao about his career and his learnings
JWT India wins a Gold at Clio 2011
McCann Worldgroup, Leo Burnett, Rediffusion YR come home with Bronzes
Law & Kenneth creates corporate identity for First Blue Home Finance
The company was previously known as Deutsche Postbank Home Finance Ltd
Titan targets the 20-something urban trendsetter through new campaign for Purple watches
WATCH the TVC created by O&M featuring Aamir Khan here
Sanjeev Bhargava to head JWT Delhi operations
He was previously chief operating officer of Draftfcb + Ulka Delhi
Current economic concerns drive thought behind new Kotak Life TVC
WATCH the TVC created by JWT India
Profile: "The one thing you cannot suddenly buy is trust"
So says Shantanu Bhanja, vice president - marketing at Hindustan Times Media, in this conversation
O&M creates new TVC campaign for Asian Paints
The creatives communicate the new website of the brand
Network18 launches Firstpost.com
The digital newsroom is built on the fundamentals of blogging and the quick post, user interaction, discussion and debate
Goafest 2011: “Media can be as creative as John Hegarty is”
Charlie Crowe, chief executive officer, C Squared, and founder, Festival of Media, gave his ideas on the importance of the media buying agency prioritising innovation
Interface Business Solutions leads shortlists at Campaign India DMA, presented by BBC.com
Mindshare, Maxus and Tribal DDB follow
Goafest 2012: “You don’t have to be big to build trust for your brand through video”: Lucas Watson, YouTube
Lucas Watson, vice president of global sales and industry marketing, YouTube, had the first knowledge seminar at Goafest 2012
Saatchi & Saatchi X sets up shop in India
Campaign India has a chat with Simon Hathaway, regional CEO, about his plans for shoppers in this market
“The focus of all Lenovo communications globally has been youth”: Shailendra Katyal
WATCH the new ‘For Those Who Do’ TVC and read the interview with Lenovo India’s director-marketing
Zanita Kajiji to direct marketing and innovation at Diageo India
She will report to Abanti Sankaranarayanan, deputy managing director
How will the F&B pledge affect advertising?
How will the F&B pledge affect advertising?
BlackBerry says its consumers are all part of the BlackBerry family in new TVC
WATCH the TVC created by BBDO India
Aggie to be keynote speaker at The Singapore Advertising Lecture
The event is a part of the Singapore Advertising Hall of Fame Awards, to be held on November 16
UBL selects PR Pundit as public relations partner
The consultancy has been assigned the mandate for all the beer brands of the company
The Unedited Spikes Interview: Stephen Kim & Jason Scott, Microsoft
Stephen Kim, general manager, global creative solutions team, and Jason Scott, general manager Asia, discuss storytelling in digital and how it's faring in Asia in the last of our interviews from Spikes Asia 2011
Kerala Tourism courts consumers on iPhones and iPads
Conceived by MobME Wireless, AdMob’s services have been used
"People came in and created its own genre"
Saira Menezes, editor of people, tells Arati Rao the story behind the launch of the Indian edition and what lies ahead.
New Emami Boroplus TVC draws on traditional Indian belief
The ad has been created by Everest Brand Solutions
Boys don't fake it, girls can: Flying Machine in new campaign
WATCH the TV commercials created by Lowe Lintas
New Domino's Double Burst Pizzas TVC promises 'Double the happiness'
The communication has been created by Contract Advertising, Gurgaon
HP asks consumers to "Demand More" in its new campaign
The communication has been created by BBDO
Bharti AXA Life Insurance aims to redefine life insurance through new positioning
A new TVC by Grey for the same is currently on air
Profile: "Big ad agencies haven't got the DNA of digital"
VivaKi India's Srikant Sastri explains why digital is one space the idea could come from anywhere
Edelman Trust Barometer 2012 released in India
A conversation with Edelman’s Richard Edelman and Robert Holdheim on some of the findings of the report
Monday Morning Gloom Buster
What if there was a movie on how Twitter was made?
Ranbir Kapoor dons new avatar for Tata Docomo’s new campaign
Watch the TVCs created by Draftfcb Ulka
My favourite Cannes Grand Prix: Partha Sinha
Sinha selects Microsoft's Halo 3 campaign 'Believe' that won in 2008
Design Law & Kenneth unveils new corporate identity for RP-Sanjiv Goenka Group
The new identity will be called ‘Dhanuchakra’
Wipro Ego pitches new ad campaign at 17-21 year olds
WATCH the TVC created by Lowe Lintas, Bangalore
Goafest 2012: Pops’ ASCI Presentation
The national creative director of Leo Burnett spoke about 'How will ads look in a world of censorship’
Leo Burnett rings in the changes; Pops, Nitesh Tiwari elevated
Q&A with Mark Tutssel, Arvind Sharma and KV Sridhar
Weekend fun: The Kiss Kalendar 2012
We talk to Dalbir Singh about this year's calendar
Aircel gets Suriya to make 'limitless' proposition to youth
Watch the ad film created by McCann Worldgroup
“We’ve been very shy – our visibility must increase”: Crayons’ Lalani
Kunal Lalani, managing director of Crayons Advertising, talks about the agency’s 25-year journey, the launch of the new units and his plans for the future
Leo Burnett team wins AAAI-Cannes Young Lions Creative Competition 2012
Harshvardhan Tanwar and Vasanth Clement Ebenezer head to Cannes
Nivea looks to get 'freshed' with new campaign for men's deo
Watch the TVC for Nivea Fresh Active created by Interface
BBDO India's Gillette work wins three accolades at AME 2012
BBDO picks up Gold, Silver, Bronze for Gillette; W+K Delhi a Gold for IndiGo; O&M comes home with a Silver and two Bronzes
Z3 and Talenthouse target adland for new crowdsourcing initiative
A conversation with Z3’s Karan Shetty, Talenthouse’s Arun Mehra and Draftfcb Ulka’s Haresh Moorjani about the creative challenge
Condé Nast Traveller completes a year
WATCH editor Divia Thani Daswani talk about the highlights of the past year, and what she looks forward to in year two
Aamir Khan plays milkman in new Tata Sky TVC
The campaign advertises Tata Sky's new subscription holiday service
Cadbury celebrates sweet beginnings of friendship, in new campaign
WATCH the TV ad created by Ogilvy & Mather
Castrol becomes 'Official Performance Partner' of ICC
The deal is for all ICC cricket events for the next five years
Contract Advertising uses 'The World Must Know' peg for campaign for Firstpost.com
VIEW the ads that are part of the first phase of the campaign
New Nike TVC premieres during India-Pak semi-final
WATCH the TVC themed "Yards" created by JWT Bangalore
New Birla Sun Life Insurance TVC takes provocative stance
WATCH the new TVC created by JWT
GE Works' India campaign moves into next phase
WATCH the TVC 'The Other End' created by BBDO India
Digital is medium of choice for new Knorr Cup-A-Soup campaign
WATCH the latest episode from the Youtube channel of the brand
Q&A: The founder directors of Eureka Moment Design
A conversation with Ratan Batliboi, Shanoo Bhatia and HS Grewal about what they do and the design and brand consultancy space today
National Geographic Network appoints Grey as its creative partner for India
Taproot will still handle the account in some key Asian markets
Take your time with your Maaza, says new TVC for juice drink
WATCH the TVC created by Leo Burnett Delhi
Shoppers Stop engages bloggers in new marketing push
The initiative began late last year, and was carried out by iContract
“Consumers will trade up on their essentials”
So says STAR CJ CEO Paritosh Joshi in a conversation with Arati Rao, and adds that TV shopping needs respectability
"The patient has become a consumer of health"
Arati Rao had a great learning session with Amar Urhekar, representative director and president, Japan, and executive vice president, Asia Pacific, McCann Healthcare, discussing the challenges and opportunities in healthcare advertising
McCann Erickson wins creative duties for BIG CBS
BIG CBS is a joint venture between Reliance Broadcast Network and CBS Studios International
Law & Kenneth bags Harman India account
The focus initially will be on JBL; AR Rahman to be brand ambassador in India
Portfolio Night 9
WATCH glimpses from the night and some of India’s best known CDs offer their advice on how to put together a good book
New situation, classic positioning, in new Fevicol TVC
WATCH the TVC created by Ogilvy & Mather and the “Making of” video
Robb Report launches in India
Campaign India caught up with Malcolm D Mistry, publishing director, The India Today Group, to ask him more about the luxury magazine's strategy in India
New TVCs for Reebok ZigTech shoes inspired by the design of shoe
MS Dhoni and Yuvraj Singh feature in the TVCs
Friday Box Office
'For Real' and "Life Express' release this weekend
Kapil Tammal joins Scarecrow Communications
He was creative director at McCann Erickson
Your weekend reading list
Contract's Juju Basu recommends 'Mumbai Fables' and 'De Niro's Game'
"We don’t use enough emotion in our work": Saatchi's Kevin Roberts
Highlights from a presentation by Roberts to the Saatchi & Saatchi India team, clients and media
Iris bags Dell retail and marketing activation business
The account was won in a competitive pitch
Profile: “We’re developing a separate channel for rural”
Emami Limited’s CEO for sales, supply chain and human capital, Krishna Mohan, in conversation with Arati Rao
Hippo delivers 'mom-made' munchies in snack brand's new campaign
WATCH the TVC created by Creativeland Asia
Will crowdsourcing be a threat to agencies?
It’s a welcome trend that can benefit the brand, but the advertising agency still can play a role, discovers Arati Rao
Law & Kenneth wins Borges Mediterranean Group account in India
The business was awarded to the agency following a multi-agency pitch
Hindustan Times asks Mumbai to mark January 29 as 'No TV Day'
Lowe Lintas has created the communication campaign for the initiative
Bisleri moves on to a new peg through new TVC
WATCH the TVC created by Red Lion
Images from TOI party at Cannes 2012
The Indian adlanders in Cannes for the festival were in full attendance at the party hosted by the Times of India.
“India should beat China in design education in the future”: Gert Dumbar
He’s one of the speakers at Kyoorius DesignYatra 2010
AdAsia 2011: In conversation with Chris Thomas
A few questions to Thomas, chairman and CEO of BBDO Asia, Middle East and Africa, and chairman of Proximity Worldwide
Pizza Hut celebrates 15 years in India with new TVCs
A conversation with Sunay Bhasin, head - marketing, Pizza Hut India
Sreejit Nair appointed MD of Integer India
A sister agency of TBWA, The Integer Group specialises in promotional, retail and shopper marketing
AdAsia 2011: Are clients looking for customised solutions for the "many Indias"?
We asked T Gangadhar, Nakul Chopra, Rahul Welde and Nandini Dias this question
Everest bags retail brand More
The agency’s Mumbai office will handle the business
Hero MotoCorp takes crowdsourcing route
WATCH the call for entries TVC created by Law & Kenneth
Goafest 2011: "By looking only at the micro, we miss the macro picture"
A report from session four of the Advertising Conclave on the first day of Goafest 2011
W+K Unplugged: Insights into the making of a successful independent
Arati Rao caught up with Dan Wieden, co-founder and global executive creative director, Wieden + Kennedy, and recipient of the Lion of St Mark award at Cannes Lions 2012; and Dave Luhr, chief operating officer of the independent. Edited excerpts:
PRCI Conclave: "There is laziness today in PR and journalism"
A report from the panel discussion "PR - Interface or Interference" at the Global PR Conclave 2012, hosted by PRCI
Maxus bags Wipro Consumer Care & Lighting's media duties
Lodestar UM will continue to handle the Santoor brand from the stable
Arati’s Blog: Where’s my country?
Not a case of too many days away from home, or too many after-parties, but on Day Three, this question was something to be wondered about between the meetings
The Unedited Spikes Interview: Sunita Rajan, BBC Advertising, Asia
Sunita Rajan, senior vice president – BBC Advertising, Asia, discusses the India operations, and how to go about branded content
Pizza Hut Delivery promises "Hot on the Dot" pizzas
Pizza Hut Delivery (PHD), the delivery brand of Pizza Hut, has unveiled its new ad campaign, highlighting a new "Hot Dot" heat-sensitive sticker on the box. In case the sticker doesn't read "hot", the company promises to give the pizza to the consumer for free.
My favourite Cannes Grand Prix: Matt Seddon
Seddon picks the Honda 'Grrr' campaign that won the Grand Prix in Film Lions in 2005
I Venkat appointed new chairman of ASCI
Arvind Sharma elected vice-chairman; Vikram Sakhuja continues as honorary treasurer
Sunil Gautam to step down as chairman, Hanmer MSL
Jaideep Shergill, who will remain chief executive officer, will now handle full responsibilities for the agency
Kurkure's TVC makes a case for new Desi Beats flavours
JWT has created a TVC for PepsiCo's snack brand Kurkure's two new Desi Beats flavours
New Philips TVC traverses emotional route
The ad has been created by DDB Mudra
Q&A: Fortune India’s Pavan Varshnei and Dibyendra Nath Mukerjea
A catch-up with Fortune India’s president Pavan Varshnei, and editor Dibyendra Nath Mukerjea, on year one of the magazine (the first anniversary issue released this month)
Weekend capers: Jayanarayanan Kakkara
Jayanarayanan Kakkara, creative director, McCann Worldgroup (Bangalore), shares his plans for the weekend
Sony India shifts creative duties to Hakuhodo Percept
JWT India was the incumbent agency
Double Standards: The QR code - a must for the marketing plan?
With many brands opting for QR codes in India, Arati Rao questions Mindshare’s Ashok Lalla, and Webchutney’s Sidharth Rao about the trend
IDBI Federal Life Insurance announces new campaign
WATCH the TVCs for the rebranding campaign of IDBI Fortis, created by Ogilvy & Mather
Ogilvy creates new initiative in support of CPAA
WATCH the ‘Chanting Lighter’ video
DraftFCB Ulka launches Asterii Analytics
We met Niteen Bhagwat, executive director and CEO of the new division, and Paula Fedoris, EVP and chief analytics officer of DraftFCB who had come to Mumbai for the launch
Arati’s Blog: Is your brand a religion?
That and other highlights from Day One of Cannes Lions 2011
Samsonite releases global brand campaign in India
WATCH the TVC created by JWT Hong Kong
Lay's launches new Baked line aimed at young women
Watch the TVCs created by JWT India
Divya Gururaj elevated to head of MediaCom South and Southeast Asia
Debraj Tripathy promoted to managing director, India
New Freedom 5 TVC uses analogy of lock-and-key to put forth message
The campaign has been created by Lowe Lintas
Ravi Deshpande and Bobby Pawar appointed on Spikes 2011 jury
Deshpande is on the Film, Print, Outdoor and Radio jury and Pawar is on the Direct and Promo & Activation jury
Experience Commerce and Kotak Mahindra Bank employ digital to address NRI issues
Their portal NRImatters.com recently ran an initiative called Power Podium
The Economist to introduce Intelligent Life in India
The in-bound quarterly supplement will begin with the 29 October issue
Your weekend reading list
Pat Vinayak, principal partner, Mindshare shares her recommendations for this weekend
Close - Up: “Our ideas need to keep surprising the industry”
Arati Rao gets the lowdown on O&M national creative director Rajiv Rao’s career, the Vodafone work and what he’d still like to get done
Cannes Lions 2011: ‘Speakers talk about things for tomorrow, today at the festival’
WATCH the interview with Cannes Lions’ Terry Savage sharing his thoughts on this year’s festival, and the Indian participation at Cannes
MediaCom Worldwide picks up Agency Network of The Year at M&M Awards 2010
Starcom Dubai wins Campaign of The Year
VGC sets up shop in Bangalore
Has assignments from clients like Fosters, Madura, Nitesh Estates and Park Hotel
The Unedited Spikes Interview: Leonardo O’Grady, Coca-Cola ASEAN
Leonardo O’Grady, integrated marketing and communication director, Coca-Cola ASEAN, talks about the eYeka contest that was open from November 2010 to March 2011, and their learning from the co-creation initiative
Campaign@Cannes Blog: On good advertising and two great advertising men
Takeaways from the '30 Years Of Creative Chaos, with Sir John Hegarty and Dan Wieden' seminar, and India-spotting on day six of Cannes Lions 2012
Volkswagen says cars' features speak for themselves
Watch the ad film created by DDB Mudra Group
Double Standards: Is paid media making things tougher for PR?
Campaign India’s Arati Rao asks Sonia Huria, senior manager - communications at Colors, and Yash Khanna, president of CMCG India, if public relations is getting more challenging with the increasing incidence of paid media and whether the latter is ethically sound
AdAsia 2011: “Ideas can be a prism of hope”: Robert Senior
A report on the session themed “Big Ideas In The Age Of Now”
Airtel 'My Song, My Story' campaign takes fans 'inside the music'
WATCH the TV commercials created by JWT India
“We need to look at the best way we can collaborate with partners here”: Rohit Ohri, Dentsu India Group
WATCH Rohit Ohri, executive chairman, Dentsu India Group, discuss his priority areas for the agency, the first two months since taking charge, recruitment, and the Aircel loss
Video: In conversation with Tim Love, Omnicom Group
Tim Love, vice chairman, Omnicom Group, and chief executive officer, Omnicom APIMA, talks about Omnicom's current strategy in India, among other things
“The story and cast of JTHJ lends itself to the Ultrabook theme”: Sandeep Aurora, Intel
We asked the director marketing, Intel South Asia, about the brand’s association with Jab Tak Hai Jaan and the new Ultrabook Convertible campaign
Double Standards: Does the Goafest Conclave need more youth?
From the time Goafest started, the Industry Conclave has been the preserve of the CXOs. Is it time that youngsters were involved, Arati Rao asked two senior professionals from adland
Arati's Blog: The mystery of the big yellow cat
The meetings win over the sessions on Day Two of Cannes Lions 2011
"It’s about the honesty in your relationships:" Elsie Nanji
Red Lion’s Elsie Nanji speaks to Arati Rao about her career, about design, about print, the Internet and about Cannes
Eight-page SuperWrap cover innovation for Tanishq in Grihshobha and Woman’s Era
The concept is a joint effort of the Grihshobha Marketing Innovation team and the marketing team at Tanishq and Maxus Bangalore
Godrej Expert TVCs aim to dispel embarrassment about hair colouring
Watch the TVCs created by Creativeland Asia
VIDEO: Portfolio Night 9
WATCH glimpses from the night and some of India’s best known CDs offer their advice on how to put together a good book
Crafting brands for life, with a larger purpose
Marc Mathieu, senior vice president, marketing, Unilever, discussed the global FMCG behemoth’s ‘Crafting brands for life’ philosophy, ‘more magic, less logic’ belief, and more with Arati Rao. Edited excerpts.
The Micromax obsession continues in new TVC for Qube
The ad has been created by Lowe Lintas
Airtel Digital TV HD chooses non-cricket route for new campaign
WATCH the TVC by JWT India here
Your Weekend Reading List
Amer Jaleel, national creative director of Lowe Lintas, recommends ‘Delhi Noir’
Bindu Sethi to exit Grey
She was the chief strategy planning officer for APAC
Tanishq goes retro in new 'Diamonds of Class' still campaign
The campaign has been created by the team at Sharon Nayak Design
Paritosh Joshi exits Star CJ
He was chief executive officer of Star CJ Alive
Leo Burnett India strikes 6 metals at Adfest 2011
Bates 141, McCann Worldgroup, Creativeland Asia, Ogilvy & Mather and JWT also figure among winning Indian agencies
Pathfinder Publishing releases new magazine Competition 360
The publishing company is promoted by Maheshwari Peri
Infographic: Top Hindi news morning programmes
Programmes on Star News and Aaj Tak dominated the morning news time band between January to November 2011
Live Issue: Are our café chains differentiated enough?
As the competition heats up in the café space , Arati Rao poses the question to branding and marketing experts
Saints And Warriors launches second agency called ‘Yang’ in Delhi
The agency will be headed by Sanjay Sharma and Anil Verma
Close - Up: "One of the biggest banes in the industry is navel-gazing"
Pushpinder Singh, chairman and copywriter at Saints and Warriors, takes Arati Rao through what he learnt from his stints in network agencies, what he’s figured out in the four years of running his own shop and what he’s discovering about the digital wave.
New production house Sleepwalkers United launched
The production house has been started by Natashaa Selim and Shaun Moitra
Q&A: Avinash Kaul, CEO, Zoom
Kaul talks about the channel’s new tagline and the viewer of the Bollywood channel
Updated: Ogilvy picks up 6 metals at AME 2011
BBDO India's W.A.L.S campaign wins 4 metals
Pester power at the heart of new Lenovo campaign
Hungry & Foolish creates first TVC for campaign
Nokia Lumia builds on experiential campaign with TVC
Watch the online spots and TV campaign featuring Priyanka Chopra, created by JWT India
Somany Tiles guns for younger imagery through new TVC
Lowe Lintas has created the new campaign
Live Issue: What’s the point of splitting media mandates?
Jyothy Laboratories’ recent move drives Arati Rao to pose the question to the experts, and if it’s the way of the future
Are clients taking advantage of the agencies?
The hypercompetition in adland gives clients the opportunity to shop around, and they will, discovers Arati Rao
Profile: "It’s not about being party or show organisers"
Brian Tellis, chairman, Fountainhead Promotions & Events, explains the experiential marketing sector to Arati Rao
Creativeland Asia creates integrated campaign for Audi A6
WATCH the TVC and view screenshots from the website here
My favourite Cannes Grand Prix: Josy Paul
Paul picks the 'American Rom' campaign by McCann Erickson Bucharest, which won in 2011. Here's why.
Cannes Lions 2011: "We are sharing, manipulating, playing in a digital sense vastly more than we were even a couple of years ago"
Amsterdam Worldwide's Brian Elliott and Richard Gorodecky talk about the Intel 'Visual Life' campaign and the benefits of releasing it on digital
Jyothy Laboratories moves Henkel media mandate
LMG will handle media buying and DDB Mudra Max will handle media planning
New Levi's TVC communicates Signature is now Denizen
WATCH the TVC created by JWT Bangalore
Cinthol embarks on ‘Alive is Awesome’ journey
In conversation with Nisa Godrej and Sunil Kataria (Godrej Consumer Products), and creative partner Creativeland Asia’s Sajan Raj Kurup
Religare Broking emphasises its size and scale in new campaign
Scarecrow handles the creative mandate for the account
Taproot's first Airtel TVC now on air
WATCH the 'Har Ek Friend Zaroori Hota Hai' TVC
Superman + Rajinikanth = Super Zoozoo, in Vodafone’s new TVC
WATCH the TVC by Ogilvy & Mather
BBDO India picks up first Creative Effectiveness Lion for India
Ogilvy & Mather, Mudra and JWT also give India reason to cheer on closing day of Cannes Lions 2011
Nikon COOLPIX woos consumers with Diwali-centric ad
The campaign has been created by K&L Arms Communications
My favourite Cannes Grand Prix: Sonal Dabral
Dabral picks the Nissin Cup Noodles 'Hungry' campaign that won the Grand Prix in Film Lions way back in 1993
Close-Up: "Grey was like an underdog, and I love underdogs"
Malvika Mehra shifted to Grey as NCD after 16 years at Ogilvy & Mather. She talks to Arati Rao about her stint at O&M Bangalore, the past eight months at Grey and their big win of Reliance Communications in 2010
A twist on iconic Sholay song for new Renault Scala campaign
Watch the ad films created by Law & Kenneth
McDonald's goes to town with its new breakfast menu
The communication has been created by Leo Burnett
Creativeland creates 24-hour online race for Audi
The race was intended to coincide with Le Mans 24
Bring back the spark with a Royale Play surprise, says new campaign
WATCH the 'Surprise Your Spouse' TVC featuring Saif Ali Khan
Anindya Banerjee elevated as head, Scarecrow Delhi
He will continue as executive creative director and creative head of Delhi operations
New Oreo TVC features father-daughter bonding
Watch the TVC created by Interface Communications
After "Please Daddy Please", Lenovo comes out with follow-up campaign
The campaign, which includes a digital tie-up with MTV, has been created by Hungry & Foolish Intellectual Properties
Yang wins Orris Infrastructure and Vimal Paan Masala
The Orris account is estimated to be upwards of Rs 15 crores, the media spend on Vimal Paan Masala is estimated to be over Rs 10 crores
Your weekend reading list
Suvadip Ghosh Mazumdar, vice president, Leo Burnett, Mumbai, makes his suggestions for your weekend
Coca-Cola seeks to bring back togetherness to meals
Watch the ad film created by McCann Worldgroup
Spikes Asia 2011: Roundup of Day 2
Videos, reports and a blog from the second day of the advertising festival in Singapore
Your weekend reading list
Satbir Singh, chief creative officer, Euro RSCG India, explains his reading habits, and what's on his bedside table these days
Campaign India in conversation with Goafest 2011 AGC chairman Shashi Sinha; Powered by Hindustan Times
Campaign India in conversation with Shashi Sinha, chairman, Awards Governing Council, Goafest 2011
New Bombay Dyeing TVCs shot in news format
The campaign has been created by Law & Kenneth
All About: ABP News, Majha, Ananda
Arati Rao analyses the rebranding of the MCCS news channels
Suzlon powers new campaign for cleaner air called p.a.l.s
WATCH the TVCs created by Lowe Lintas and read the interview with Dharini Mishra, global head of brand
India leads in shortlist for Warc Prize for Asian Strategy
O&M India has 5 shortlists, Dentsu, BBH, BBDO, MediaCom, Bates and JWT have 1 each
New Airtel TVCs bring together SRK and Chitrangada
Rediffusion Y&R Gurgaon created the campaign
Campaign India in conversation with C Squared’s Charlie Crowe; Powered bu Hindustan Times
Campaign India in conversation with C Squared's Charlie Crowe
Tupperware goes on TV with 'She can, you can' campaign
Watch the TV ads created by IBD Brands (a division of Percept)
Wharton’s Future of Advertising Project heads to Delhi
An insights symposium supported by Yahoo! is scheduled for 20 July, 2011; the project, which has already covered North America and Europe and heads to China next, aims to discover how the interplay between old and new media will affect the future of advertising across different markets
Amul Macho shifts from "Yeh to bada toing hai" to "Bade Aaram Se"
A new TVC by O&M featuring Saif Ali Khan is on air
Law & Kenneth bags eBay
Has been signed on as brand and creative agency
Nestle Munch signs on Vijender Singh for latest TVC
The TVC has been created by JWT Delhi
MTS MBlaze uses stop motion in new TVC
WATCH the TVC created by Rediffusion YR
New Pepsi TVC rides on big prize money
WATCH the new TVC by JWT featuring Ranbir Kapoor and Rishi Kapoor
TBWA India bags creative mandate for Fa deodorant
The new Fa brand assignment was awarded without a pitch
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All About: Channel [v]’s fiction shows
The new shows 'Humse Hai Liife' and 'Dil Dosti Dance' have propelled the channel’s fortunes
Viacom18 to launch new channel Sonic for "new young adults"
The launch will take place by mid-December
Nine awards for India at the MAA Globes Awards
Mudra Max wins the maximum
New Roma switches campaign aims to highlight its leadership status
Watch the ad films created by Scarecrow Communications
Your weekend reading list
This week's recommendation comes from Minakshi Achan, co-founder, Salt Brand Solutions
Adrian Miller to exit JWT Delhi
The Delhi office creative responsibility will now return to the ECDs on the various accounts