Campaign India

The author looks at ways we can look to solve the pollution problem across India

Tan man dhan – IndiaPan – resonates with the audience says the marketing professor at IIM Ranchi

Has the print media lost its sheen? The author takes a peek into the future.

The world is divided into those who have used digital technologies and those who are going to use them. But is it resulting in the paradox of choice?

The author believes brands should follow the simple LAC model: Listen, Act, and Communicate.

The co-authors list down why online word-of-mouth is of significant importance while targeting this age group

Choose Campaign site