In a newly created position, Zenith Optimedia has appointed Ajit Gurnani as managing partner and branch head of Zenith Optimedia West. He joins from MEC. He will be reporting to Hari Krishnan, managing director, Zenith Optimedia.
Krishnan said, “We are delighted to announce this appointment. ZenithOptimedia is making rapid progress in Mumbai especially with its expanding new-age client list such as Faaso’s, Ziffy, TImesaverz and many others yet to be announced. Ajit, with his experience across markets, clients and verticals was best suited for the role. It helps us to strengthen our offer to all our businesses and prospective clients.”
Gurnani commented, “Am excited to be part of ZenithOptimedia and really like the agency’s proposition of Live ROI and all the proprietary tools and knowledge they have built around it. I hope to embrace these at the soonest and apply it to the clients I will be handling.”
Over 18 years, Gurnani has worked with HTA (now Mindshare / JWT), Rediffusion DY&R (TME), Mindshare, MEC, Marico and IFFCO in UAE.
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