
Enough has been said about 2020. Campaign India is closing out the year by asking industry leaders about what this different year taught them and what do they want from the year that comes up.
We ask industry leaders for a learning from 2020 and one thing that they want from 2021
Enough has been said about 2020. Campaign India is closing out the year by asking industry leaders about what this different year taught them and what do they want from the year that comes up.
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Besides the US and the UK, all other geographies which includes APAC grew by 43.6%
While new AI-driven tools have made the adoption of ad measurement solutions easier, a new report shows that advertisers still lack a complete view of ROI.
Apollo Hospitals’ Nurses Day film imagines a hospital without nurses, blending emotional triggers with a nod to gender inclusivity—for once.
As digital-first brands prioritise values over visuals, Edelman India’s senior strategist says that the packaging playbook is being rewritten—challenging legacy rules of shelf seduction.