Campaign India Team
Dec 21, 2022

Viacom18 bags the broadcast rights for the 2024 Olympics

Also gets the non-exclusive rights for the Winter Youth Olympic Games

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Related Articles

Just Published

2 hours ago

Dream11 pivots to free-to-play model amid regulatory...

It has signed on advertisers like Swiggy, Astrotalk and Tata Neu, experimenting with campaign formats to target younger, mobile-first fans and seasoned cricket audiences.

2 hours ago

AI agents collapse the wall between marketing and CX

From HUL’s virtual try-ons to Zepto’s AI personas, brands and agencies face new roles as machines reshape leadership and trust.

3 hours ago

When MRI becomes a marketing brief

Siemens Healthineers’ ‘Knowing is Comforting’ campaign tackles Scanxiety by demystifying diagnostic scans through regional storytelling and tech-driven patient reassurance.

3 hours ago

Saransh Goila partners with Ember, choosing equity ...

The celebrity chef joins the cookware brand as investor-partner, steering innovation and marketing in a category dominated by rival chef brands and reliant on costly traditional media.