Campaign India Team
Jan 04, 2018

Weekend Wrap: 5 January 2018

In the news: 21N78E, Emami, Hyatt Regency, Smartron

Weekend Wrap: 5 January 2018
21N78E bags Dr Oetker Fun Food's social media mandate
Dr. Oetker Fun Foods has assigned its social media mandate to 21N78E Creative Labs. The agency’s Mumbai office will handle the business it won following a multi-agency pitch. 
Emami ropes in Salman Khan
Salman Khan has been appointed as the brand ambassador for Emami's edible oil brands. Khan joins Amitabh Bachchan in endorsing the Group’s edible oil brands which consist of  ‘Emami Healthy & Tasty’, ‘Himani Best Choice’, ‘Rasoi’ and ‘Bake Magic’. Khan will endorse the brand Himani Best Choice.  
Mohit Kanwal joins Hyatt Regency Delhi
Hyatt Regency Delhi has announced the appointment of Mohit Kanwal as director of sales and marketing. The appointment was effective 25 December 2017. He moves from Hyatt Regency Mumbai. He has also worked with The Taj Mahal Hotel and Trident. 
Smartron gets Anirban Lahiri
Smartron has roped in Indian golfer Anirban Lahiri as a brand endorser. Lahiri has signed a five-year deal with the company that will make Smartron his main sponsor for all his tournaments. The brand had earlier brought on board Sachin Tendulkar as brand ambassador and strategic shareholder. 
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