Campaign India Team
May 14, 2011

Weekend fun: Coca-Cola's #1thing

WATCH the video which supports the new trending topic started by the brand on Twitter

Weekend fun: Coca-Cola's #1thing

What is the one thing you would do to change the world? A difficult question to answer, as it turns out for these people caught on camera by Coca-Cola on their Live Positively Collective website, though they do manage to come up with a few fun and quaint ideas. If you have the time this weekend, you could be a part of the conversation. It's going on at #1thing.

WATCH the video


 

 

Source:
Campaign India

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