Campaign India Team
Oct 31, 2017

WARC Prize for Asian Strategy 2017: India dominates with 11 of the 16 winners

Ogilvy leads with two Golds, a Silver and two Bronze; MullenLowe (Gold), Havas (Silver), Rediffusion (Silver), Zeno Group (Silver), DDB Mudra (Bronze) and Leo Burnett (Bronze) also among winners

WARC Prize for Asian Strategy 2017: India dominates with 11 of the 16 winners
Indian agencies dominated the WARC Prize for Asian Strategy 2017, a search for the best strategic ideas that have driven business results. 
 
Among 200 submissions from 17 countries across Asia, 16 campaigns were selected as winners. Ten of these winning entries come from India. 
 
Ogilvy won five of them. The tally consisted of two Golds, one each for Vodafone's 'The next-gen is ready' and The Akanksha Foundation's 'The Job Switch'. The entries also won the 'Market Pioneer Special Award' and 'Local Hero Special Award' respectively. 
 
The agency bagged a Silver for 'Winning the 4G race without 4G' for Vodafone. The Bronze wins came for work done for Asian Paints and Amazon.
 
MullenLowe Lintas Group won a Gold for the entry 'When embracing dirt became an act of faith' that ran in India and Pakistan. 
 
Havas bagged a Silver for 'Launching Jeans in India' for Durex while Rediffusion's 'Use Dipper at Night' for Tata Motors also won Silver. Rediffusion's entry also bagged the 'Channel Thinking Special Award'. Zeno Group also bagged a Silver for '#IShapeMyWorld' for Levi's.
 
DDB Mudra's 'From Anonymous Call to Eponymous Glory' for Premier Futsal and Leo Burnett's 'Roads that honk for HP Lubricants won a Bronze each. 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
Sorrell's MediaMonks announces merger with India's White Balance
Premium
2 hours ago

Sorrell's MediaMonks announces merger with India's ...

The move sets in motion plans to make India a leading content creation hub, said a company statement

Premium
Magnon\TBWA gets Rohan Hukeri as business head - Mumbai
Premium
Paul Dueman joins Kinnect to lead Bengaluru
Premium
5 hours ago

Paul Dueman joins Kinnect to lead Bengaluru

Moves from Amura Marketing Technologies

Premium
Katrina Kaif and Reebok call out to women to find their 'Ree'
Premium
5 hours ago

Katrina Kaif and Reebok call out to women to find ...

Watch the film conceptualised by Wunderman Thompson