Waaree Energies awards creative mandate to Doosra

Mumbai-headquartered solar power solutions provider Waaree Energies has awarded Doosra its creative duties.

In a statement announcing the win, Zahir Mirza, managing director, Doosra, said, “Waaree was impressed with our non-traditional thinking on our client brands. Our task now is to make Waaree synonymous with solar energy.”

Gaurav Chandidas, manager - marketing communications, Waaree Energies, added, “We were impressed with the thought process and creative solution presented to us by Doosra. We have ambitious growth plans and felt that a responsive agency with experienced professionals like Doosra would be an ideal communication partner to have on this journey.”

Doosra is part of the Aegis Media India group. Waaree Energies claims a presence in 68 countries.