Campaign India Team
Jan 19, 2015

Vivek Sharma joins Pidilite Industries as CMO

He replaces Anil Jayaraj, who is moving into another role within the company

Vivek Sharma joins Pidilite Industries as CMO
Vivek Sharma has joined Pidilite Industries as chief marketing officer. He replaces Anil Jayaraj, who will be moving into another position within the company. Jayaraj's new role is to be announced shortly.
 
Sources within the organisation have confirmed the development.
 
Sharma's last assignment was at Philips India where was head - marketing and government affairs and VP, India subcontinent. 
 
In a career spanning 25 years, he has also worked with Cadbury, Ogilvy & Mather, RMG David Communications and MIRC Electronics.
 
(To be updated)
Source:
Campaign India

Related Articles

Just Published

15 hours ago

M+C Saatchi buys women’s sports agency

M+C Saatchi Sport & Entertainment has strengthened its sports consultancy offer with the acquisition of Women’s Sports Group.

16 hours ago

IPA warns of 'death spiral' as marketers prioritise ...

Analysis of the IPA Databank finds budget is eight times more important than ROI when it comes to driving effectiveness.

16 hours ago

Brand suitability is key: IAS on AI's role in ...

Consumer trust is more difficult to retain than ever, with an influx of AI-generated content that could be unsuitable for brands, says Marc Grabowski, COO at Integral Ad Science. Ironically, the solution to improving ad verification also involves more AI.

19 hours ago

India’s video split: Short clips surge, long form ...

As reels dominate daily habits, brands face a sharper choice: use short-form for reach, long-form for trust, or master both together.