Campaign India Team
Aug 17, 2023

Virat Kohli continues crusade against fake news with post about TOI

Follows his statement on social media about his reported earnings

Virat Kohli continues crusade against fake news with post about TOI
Indian cricketer Virat Kohli has been on a mission to take on fake news being spread on the internet.
After tweeting about how media had incorrectly reported on his social media earnings on 12 August, he took to his Instagram handle to share how The Times of India published 'fake news'.
 
According to a TOI article, which has been taken down after Kohli's post, the cricketer and his actor wife Anushka Sharma were to build a cricket pitch at their farmhouse.
 
 
Kohli didn't take to this story well, and shared a screenshot of this article along with the comment, 'bachpan se jo akhbar padha hai wo bhi fake news chaapne laga ab', which loosely translates to 'the newspaper I've been reading since my childhood, has also started publishing fake news'.
 
On 12 August, he tweeted after news reports of him earning INR 11.45 crore per post for Instagram and Twitter emerged. These reports came up after StockPro, a Bengaluru-based trading and investing company, revealed his net worth to be INR 1,050 crore. 
 
 
 
 
Source:
Campaign India

Related Articles

Just Published

1 hour ago

Coca-Cola reignites AI ad debate with new holiday ...

A new version of the classic ‘Holidays Are Coming’ reinforces the brand’s commitment to generative tech and storytelling.

1 hour ago

The great escape? What they don’t tell you about ...

Life after the network machine: the highs, the headaches and the surprising truth about creative freedom.

1 hour ago

Lego Christmas ad spotlights power of play with ...

Because someone needs to tell the kids to ditch their tablets and phones in favour of playing with real, tactile toys.

3 hours ago

Brands must back women’s sport’s future, not just fame

The next era of Indian sports marketing will be shaped not by post-victory endorsements, but by brands investing early—before medals, fame and full stadiums arrive.