Watch highlights from the evening here
Final day of Goafest 2011 played host to the Creative Abby 2011 awards ceremony on April 9, with the advertising community celebrating their wins. Campaign India brings to you some glimpses from the evening.
Watch the video:
Click here to view the pictures from the awards ceremony
Click here to read the complete list of winners
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Rahat Kapur steps into the managing editor role to lead content strategy, while Nikita Mishra advances to editor to drive regional news coverage.
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As a CMO, she tries to stay ahead by researching and analysing what her audience wants from the brand, and then delivering exactly that.
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With brand perception concerns pushing advertisers away from X, YouTube, Netflix and TikTok are among the ad platforms most preferred by consumers and marketers.
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A report by ShareChat and Moj found that these engaging clips have ingrained themselves into the daily routines of 81% of Indian consumers, especially those aged 25-44 years.
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