D&AD has released the complete list of In-Book entries, according to which JWT India’s Jim Morrison/Bob Marley for MW.com is also In-Book for Art Direction in Poster Advertising.
In the story reported by Campaign India earlier, a total of nine Indian entries had been selected for the In-Book, to be published in September this year. There were no nominations for India this year. The addition of JWT’s campaign brings the total tally of In-Book entries from India to ten.
Entries that are included In-book will be included in the D&AD Annual as a record of the best work in advertising and design this year.
Of the 717 entries selected, a total of 165 have been nominated. The entries from India that will be in the 2009 book are (in the order in which they appear)
-Direct Ambient- Cancer Patients-Spit Stain Grafiti- Publicis Communications India
- Poster Advertising, Art Direction - MW.com - Jim Morrison/Bob Marley- JWT India
-Direct Print- Bharti Airtel- Airtel Mobile Phone Data- Rediffusion Y&R India
-Direct Writing- Eye Bank Association- Christian / Hindu / Parsee- Creativeland Asia India
-Direct Writing- Prism Papyrus Monsters- Ink- McCann Erickson Mumbai India
-Graphic Design Stationery- Indiana Motors Spanner - Creativeland Asia India.
-Graphic Design Stationery-Car Mall-Used Cards- Creativeland Asia India
-Illustration Poster Advertising- World Wildlife Fund- Save Ourselves- 'Tree'- Ogilvy & Mather India
-Packaging Design- Packaging - Lokart Paint Thinner- Splash - Yellow / Splash- Leo Burnett India India
-Packaging Design- Packaging- VF Arvind - Lee Skinny Jeans- Happy India.