Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 21-31 May 2018.
Siemens India
Shares: 2,111
Likes: 52,435
Ashok Leyland
Shares: 1,525
Likes: 12,023
Polycrol
Shares: 1,509
Likes: 11,860
Tang India
Shares: 1,312
Likes: 50,052
Mahindra Rise
Shares: 983
Likes: 53,400
American Tourister - India
Shares: 810
Likes: 5,61,919
MRF Tyres
Shares: 796
Likes: 51,500
Stayfree India
Shares: 761
Likes: 54,209
Practo
Shares: 657
Likes: 42,660
Nokia Mobile India
Shares: 599
Likes: 2,30,845
The Serai
Shares: 571
Likes: 1,272
Centro Shoes
Shares: 569
Likes: 2,486
Ather Energy
Shares: 513
Likes: 2,590
Voltas AC
Shares: 470
Likes: 43,457
Cadbury Fuse
Shares: 420
Likes: 52,949
Nicotex India
Shares: 414
Likes: 1,156
Asian Paints
Shares: 380
Likes: 1,52,209
Comio India
Shares: 364
Likes: 1,618
Godrej No1
Shares: 354
Likes: 2,188
Kims Hospital Trivandrum
Shares: 337
Likes: 429