Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 21-28 February 2017.
Reliance Industries Limited
Shares: 12,127
Likes: 73,302
Bajaj Pulsar
Shares: 6,197
Likes: 75,601
Jaguar India
Shares: 4,189
Likes: 1,90,479
Asian Paints
Shares: 3,755
Likes: 38,305
The Boeing Store
Shares: 3,676
Likes: 8,298
Practo
Shares: 3,666
Likes: 25,916
Caratlane.com
Shares: 3,581
Likes: 1,11,405
KTM USA
Shares: 3,563
Likes: 493
Tripoto
Shares: 3,025
Likes: 12,155
Renault India
Shares: 2,560
Likes: 4,30,510
Alpenliebe India
Shares: 2,191
Likes: 63,874
IndiaFirst Life Insurance
Shares: 1,745
Likes: 11,021
Chevrolet India
Shares: 1,632
Likes: 1,41,911
Nikon India
Shares: 1,576
Likes: 1,32,490
Tripoto
Shares: 1,350
Likes: 1,687
Caratlane.com
Shares: 1,323
Likes: 95,849
Johnson's Baby India
Shares: 873
Likes: 1,10,642
Nissan India
Shares: 837
Likes: 70,613
Caratlane.com
Shares: 794
Likes: 71,607
Kitkat India
Shares: 727
Likes: 1,15,359