Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 1-10 October 2017.
Cadbury Dairy Milk India
Shares: 23,804
Likes: 5,16,145
Shares: 23,804
Likes: 5,16,145
Hero MotoCorp
Shares: 18,695
Likes: 1,16,814
Likes: 1,16,814
Tata Motors
Shares: 9,389
Likes: 53,883
Likes: 53,883
Oriflame India
Shares: 9,308
Likes: 42,914
Likes: 42,914
Hero MotoCorp
Shares: 6,729
Likes: 2,98,529
Likes: 2,98,529
Pantaloon
Shares: 5,351
Likes: 1,19,421
Likes: 1,19,421
Skoda India
Shares: 4,193
Likes: 24,384
Likes: 24,384
ICICI Bank
Shares: 3,977
Likes: 2,40,355
Likes: 2,40,355
NEXA
Shares: 3,905
Likes: 52,360
Likes: 52,360
flipkart.com
Shares: 3,723
Likes: 2,88,589
Likes: 2,88,589
ICICI Pru Life
Shares: 3,435
Likes: 34,920
Likes: 34,920
Big Bazaar
Shares: 3,434
Likes: 24,019
Likes: 24,019
Joyalukkas India
Shares: 2,232
Likes: 16,082
Likes: 16,082
Happily Unmarried
Shares: 1,904
Likes: 5,704
Likes: 5,704
Jaguar India
Shares: 1,836
Likes: 1,86,735
Likes: 1,86,735
Godrej No1
Shares: 1,805
Likes: 23,258
Likes: 23,258
Land Rover India
Shares: 1,572
Likes: 1,35,167
Likes: 1,35,167
Transcend India
Shares: 1,364
Likes: 411
Likes: 411
GoIbibo
Shares: 1,352
Likes: 1,03,770
Likes: 1,03,770
Caratlane.com
Shares: 893
Likes: 1,53,914
Likes: 1,53,914
