Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 10 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 11-20 December.
iXiGO
Shares: 10,677
Likes: 27,993
Amway India
Shares: 802
Likes: 16,515
ICICI Prudential Life Insurance
Shares: 567
Likes: 51,772
Reliance SMART
Shares: 535
Likes: 52,458
Signature
Shares: 527
Likes: 57,747
Fevicol
Shares: 407
Likes: 66,607
Winni
Shares: 309
Likes: 491
Saffola Fittify
Shares: 300
Likes: 1,129
Vicks India
Shares: 257
Likes: 87,887
MG Motor India
Shares: 210
Likes: 39,272
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