Campaign India Team
Nov 25, 2011

Turner Broadcasting System realigns company structure

TBSAP is set to rebalance its resources in the territories of North Asia, South Asia and Southeast Asia/Pacific

Turner Broadcasting System realigns company structure

Turner Broadcasting System Asia Pacific (TBSAP) is set it realign its structure in order to pursue the network's new goals. TBSAP is set to rebalance its resources in the territories of North Asia, South Asia and Southeast Asia/Pacific with a new managament structure.

 
Steve Marcopoto, president and managing director, said, commented, “The driving principle behind our new set-up is to provide ownership and accountability to each Asia-Pacific sub-region in pursuit of growth. To better align us to meet the challenges and opportunities of these distinct markets in the years ahead, business will be run out of each sub-region with Hong Kong oversight and support.” 
 
Individual roles of the TBSAP executive team are to be realigned as follows: 
 
Sunny Saha becomes SVP and managing director, Entertainment Networks, TBSAP, and takes on expanded responsibilities on strategic planning across the company. He will continue to oversee the functions in Hong Kong that support TBSAP’s new sub-regional operations. Saha will also directly manage the company’s entertainment networks in Southeast Asia/Pacific, with the support of Robi Stanton who has now become general manager, Networks Australia and New Zealand. Saha will remain as TBSAP’s lead executive for all activities on global properties such as Cartoon Network. 
 
Anshuman Misra will also assume the role of SVP and managing director of Networks and Content Distribution (NCD) Asia-Pacific. With this he will be taking on full responsibility for Turner’s content sales business across the region. He will also assume responsibility for syndication sales. The North Asia region will be managed by Yew Ming Lau who will assume the new role of SVP and managing director, North Asia. 
 
Siddharth Jain will assume management of South Asia as SVP and managing director, while Monica Tata, as vice president and general manager, Networks, will now manage all of Turner’s India networks with the assistance of dedicated business heads reporting to her. 
 
Ringo Chan has become SVP, CNN Broadcast Sales and Affiliate Relations and will be maintaining his responsibilities for NCD in Greater China as well as the important liaison work he conducts for TBSAP with the PRC. 
 
Jeremy Carr will assume important additional responsibility for growing TBSAP’s digital entertainment properties as vice president entertainment, digital and adsales. 
 
Phil Nelson will assume full regional responsibility for business development as vice president of business development, Asia Pacific. 
 
All the changes will be brought into effect immediately.
 
“We have the best management team in the business and our new approach will focus each of our executive resources more deeply on specific areas, rather than across the entirety of the substantial and complex region of Asia-Pacific”, Marcopoto added. “This is a positive, forward-looking, strategic and long term initiative to continue to grow Turner Asia and deliver optimum performance to better seize exciting opportunities in the years ahead”. 
 
Source:
Campaign India

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