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India ranked 10th among country rankings
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The shift towards hijacking culture and the new focus on 'how' creative work is done to make brands part of the cultural story.
WPP Media has been appointed to manage Orient Electric’s integrated media mandate across channels, aligning creativity, data and performance to support business growth.
Expanding upon his current remit as CCO of BBH India, Bhattacharya will drive Propagate India’s creative vision and sharpen its digital craft.
49% of the incremental CTV viewers come from rural India, according to Kantar.