Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Nov 12, 2009
The Economist's new campaign looks at deeper engagement
The Economist's latest campaign looks at giving a new twist to its positioning of ‘Interpret the world’. It features six creatives that, each, depicts the connections between seemingly unconnected events. Each of the campaign creatives depicts three visuals superimposed on each other.The first of these shows the silhouette of a suitcase.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Related Articles
Media
Mar 12, 2013
Suprio Guha Thakurta takes on Apac circulation ...
Media
Dec 02, 2008
The Economist promotes Suprio Guha Thakurta
Media
Aug 23, 2012
Q&A: Suprio Guha Thakurta, The Economist, India
Just Published
Advertising
1 day ago
When corporate chaos takes a day off
AMD’s Zen Mode film imagines an office where pressure disappears by using calm, not jargon, to make enterprise tech feel human.
Marketing
1 day ago
EBITDA targets and vowel-free branding drive ...
The martech agency is executing a 26-company acquisition roadmap to achieve a 100-crore profit benchmark for its public market debut.
.png&h=268&w=401&q=100&v=20250320&c=1)
Advertising
1 day ago
Roast me, please! When brands laugh at themselves
Brands are turning online jokes into campaigns that celebrate authenticity, confidence and agility.
Advertising
1 day ago
2025 Rewind: A year in meme marketing, Asia edition
In Asia, brands are letting loose with slightly unhinged, super local, and totally uncorporate speak online. See more than just '67' in Campaign's collection of 2025's best brand memes.
