Matthew Keegan
Send feedback to Matthew Keegan..png&h=268&w=401&q=100&v=20250320&c=1)
Reddit: The social-media dark horse gaining ...
Once overlooked by advertisers, Reddit is rapidly emerging as a powerful and authentic platform that's challenging brands to rethink how they connect with audiences in an increasingly crowded social-media landscape.
Meta's AI advertising takeover: Will it reshape ...
As the parent company of Facebook and Instagram plans to let advertisers generate complete AI-crafted ads, experts across APAC weigh in on the potential impact on the region's landscape and what it means for agencies.
Meta aims to fully automate ad creation with AI by 2026
The parent company of Facebook and Instagram plans to let advertisers generate complete, AI-crafted ads with just a product image and budget, automating the entire campaign process across its platforms.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Over 50% of APAC marketers plan to cut ad spend in ...
Facing leaner budgets and a changing media landscape, APAC marketers are prioritising data-driven decisions and new channels, Nielsen’s 2025 Annual Marketing Report reveals.
+(900+x+600+px)+(4).png&h=268&w=401&q=100&v=20250320&c=1)
Japan drives Dentsu’s modest Q1 growth, APAC and ...
CXM struggles with double-digit declines globally, while media services provide steady growth.
.png&h=268&w=401&q=100&v=20250320&c=1)
Are brands right to allow machines to handle ...
While AI offers efficiency, many still prefer human interaction for complex customer service issues, prompting questions about a balanced approach that combines technology with empathy.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
